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How Does Tomorrow Sound?

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by Podfly Productions

5.0(5 reviews)

8 episodes

Updated Daily

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Podcast Overview

How Does Tomorrow Sound is a six episode series on the future of podcasts. Hosts Kate, Josh, and Neleigh endeavor to predict what podcasts might look like — or evolve into — in 10 years' time. Expert interviews are braided with funny, experimental, blue sky brainstorming sessions and audio experiments by the hosts. This show will challenge your assumptions, will make you wonder, and will spark new ideas about the road from here to the future of audio narrative.

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8/5/2022

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Recent Episodes

June 1, 2023

Video Killed The Radio Star

To video or not to video? Coupling your audio with a visual element can provide a more immersive experience for viewers, letting them experience facial expressions, gestures, and visual cues that can deepen understanding and connection. Video also boosts discoverability, because it makes TikTok sharing possible. However, audio by itself fosters a unique intimacy. When listeners focus on the content without distractions, they can use their imaginations and multitask, giving podcasts a strategic advantage of visual media when it comes to fitting into busy lifestyles. And what will happen when we get other senses involved, like haptics? In the height of the pandemic, Lara Ehrlich, author of the story collection Animal Wife created her conversation series Writer, Mother, Monster as a live, online Youtube and podcast conversation series about why she chose Youtube first, and how she multipurposes content into audio only podcasts to reach audiences where they are. Neleigh Olson gives us a quick ethnography of Joe Rogan’s podcasts on Youtube. We speak with Siciliana Trevino, filmmaker and creator of the world’s first augmented reality podcast for Bose bone conducting headphones, which uses haptics. Siciliana takes an audio-first approach to filmmaking, and is passionate about new media. She envisions a dynamic, and even more intensely personalized audio future. This episode contains a new “labs” segment, an experiment where Neleigh and Josh perform a visual rhetorical analysis of Queen’s 1985 Live Aid concert, from which we learn that video requires additional visual communication skills. Exactly what are your background, hairdo, and earrings communicating? This episode contains voices from a number of smart people, including <a href= "https://www.npr.org/people/998608615/diana-opong">Diana Opong</a>, <a href= "http://www.jjaacckkii.com/about">Jackie Huntington</a>, and <a href= "http://staceycopeland.com/">Stacey Copeland</a>, who participated in our production calls, as well as Matja Ilias, Sam Pigott, and Ivan Capalija, podcast fans we spoke with in a bar in Williamsburgh, Brooklyn. The Big Takeaways <ul> <li class="p6"><a href= "https://laraehrlich.com/">Lara Ehrlich</a> <ul> <li class="p6">Lara is the author of the story collection Animal Wife, and the host of <a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href= "https://laraehrlich.com/video-series-writer-wife-mother-monster/"> Writer Mother Monster,</a> a conversation series devoted to dismantling the myth of “having it all” and offering writer-moms solidarity, support, and advice. She is also the founder and director of Thought Fox Writers Den, which builds community and supports writers of all levels with in-person and virtual classes, workshops, coaching, and more. <ul> <li class="p6">”Personally, I like expressions. I think really close watchers of Writer, Mother Monster will see that embarrassingly I tear up a lot, because these conversations can be very challenging”</li> <li class="p6">”I love the moment, and I see it too, that moment where someone's not quite sure if they can say what they're going to say. And, and I try to remind them that this is a safe space and you know, everyone listening is out there because they feel the same way.”</li> </ul> </li> </ul> </li> </ul> <ul> <li><a href= "https://sicilianatrevino.com/">Siciliana Trevino</a> <ul> <li>Filmmaker Siciliana Trevino is a recognized leader in immersive tech. She brings over a decade of experience collaborating with global brands, startups, entrepreneurs, and community organizations to drive high impact results using the latest innovations in tech including AI, Web3, virtual and augmented reality. She is the creator of the world’s first augmented reality podcast “HG Wells War of the World’s Invasion.” She is also the creator and cohost of the <a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href= "https://sicilianatrevino.com/zero-to-start-podcast/">Zero to Start podcast</a>, about VR development for beginners. <ul> <li>“And I thought, okay, we're gonna do War of the Worlds in and build this world in radio, and the Martians are now here for our memes. So all of the components of the game would rely on audio memes from, you know, the golden age of YouTube.</li> <li>[On the rise of AI] ”So I think you could see yourself in a few years, you know, being in the holodeck in VR or on your couch, and you sit back and you say, you know, I want to listen to a podcast in a natural setting that's gonna make me feel positive. Or I wanna listen to a horror, um, podcast so you can tell, and I want it read by, you know, um, Stephen King.”</li> <li>[On the rise of AI] “It's unprecedented the amount of disruption that's going to occur around what we listen to.”</li> </ul> </li> </ul> </li> </ul> Contact Us <ul> <li>Tell us what you really think, by emailing PodflyCalls@gmail.com.</li> </ul> Or check us out online: <ul> <li><a href= "https://www.podfly.net/?gclid=Cj0KCQjw_7KXBhCoARIsAPdPTfgOCWD42YT2UvrLlDGKHK7XhIBiYQuJbOqHzVWv4e1K-dKXPet4vhIaAgmFEALw_wcB"> Podfly Productions</a></li> <li><a href= "http://howdoestomorrowsound.com/">How Does Tomorrow Sound</a></li> <li><a href= "https://www.linkedin.com/in/neleigh-o-10b093a4/">Neleigh Olson</a></li> <li><a href= "https://www.linkedin.com/in/kate-tighe-pigott-8449667/"> Kate Pigott</a></li> <li><a href= "http://www.jssaudio.com/">Josh Suhy</a></li> </ul>

February 16, 2023

BONUS: "Like Guess What? Chicken Butt!" Production Call

In our largest production call yet, seven audio makers share takeaways on our Episode 3 findings: 1) How audio memes work in the brain (and what we can steal from them), and 2) spatial audio as a stepping stone toward interactive storytelling. We talk about audio memes (ie. pieces of sound listeners already know the contextual meaning of) that already exist inside of podcasts (e.g. the chime for the news, the creaky door in a horror story, the way the conventions of This American Life have trickled through the ecosystem as best practices). And we brainstorm what else we can borrow or steal from audio memes to make podcasts more compelling. We also dive into spatial audio and surround sound, imagining spatial as a stepping stone interactive audio. Potential quotes <ul> <li class="p1">“Audio has access to certain topics that they can do really, really well. So stick to those instead of the ones that other people can do well in other forms.” - Angie Chatman, Writer, editor, storyteller and pushcart prize nominee. </li> <li class="p1">“I think as radical as you can get with sound, that’s how you’ll stand apart. But I think we’re slowly going to get out of this formula of what is a podcast, and what is radio, and what is an audio meme. We’re all just on our phones and it doesn’t matter.”- Imani Mixon, longform storyteller whose multimedia work centers the experience of Black women and independent artists. </li> <li class="p2">“[W]hen sound hits the ears and there isn’t necessarily a visual input, it hits different somehow. It enters my brain and my body and has an impact on me that I really feel is different from any other medium.”- Skye Pillsbury, Author of the newsletter The Squeeze, former contributor to HotPod and Inside Podcasting. Also hosted interview podcast called Inside Podcasting.</li> <li class="p2">“What kind of implementations it might have for people who are disabled in some way. [….] I just think that there’s a whole world that we haven’t explored yet that’s related to the various uses for [spatial audio].” -Skye Pillsbury, Author of the newsletter The Squeeze, former contributor to HotPod and Inside Podcasting. Also hosted interview podcast called Inside Podcasting.</li> <li class="p2">“There could be a world in which there’s a Tik Tok for podcasts [….] But I usually just tend to think of it as like the top of the funnel.”- Rob Puzzitiello, marketing director of the pro audio brand Mackie.</li> <li class="p2">“We just struck lightening on the one [viral video] because it was so simple, and because […] we weren’t trying to like, sell anything. […] People have this ability to sense when something is authentic or not too.”- Rob Puzzitiello, marketing director of the pro audio brand Mackie.</li> <li class="p2">“It really triggers the emotions in a stronger way than standard audio. But […] I can’t imagine wanting to watch the news in spatial audio, for instance, because that would just be too much.”- Katie Semro, audio creator of non-narrative documentaries, audio installations, and sound worlds.</li> <li class="p2">“There’s not a law, like if you’re being nice to somebody you can use their IP willy nilly.”- Marlene Sharp, actress and founder of Pink Poodle Productions, who writes about the entertainment industry in various publications such as Examiner.com and The Baton Rouge Advocate. </li> <li class="p2">“I think there’s something really powerful about tapping into the collective creative nature of people. […] I think audio memes are definitely a part of shifting our creative culture.”- Kacie Willis, creator and arts advocate based out of Atlanta, and founder of the production company Could Be Pretty Cool.</li> <li class="p2">“With audio, I think the challenge of our job is going to be […] to add some flavor and some color and to play with form and structure, but finding that sweet spot between innovation and making sure no one feels alienated. It’s a challenge that we’re going to be trying to figure out probably our entire careers.”- Kacie Willis, creator and arts advocate based out of Atlanta, and founder of the production company Could Be Pretty Cool.</li> </ul> Special thanks to our guests <ul> <li class="p1"><a href= "https://angiecwriter.com/">Angie Chatman</a>, Writer, editor, storyteller and pushcart prize nominee. </li> <li class="p1"><a href= "https://www.imanimixon.com/">Imani Mixon,</a> longform storyteller whose multimedia work centers the experience of Black women and independent artists. </li> <li class="p1"><a href= "https://www.linkedin.com/in/skyepillsbury/">Skye Pillsbury</a>, Author of the newsletter The Squeeze, former contributor to HotPod and Inside Podcasting. Also hosted interview podcast called Inside Podcasting.</li> <li class="p1"><a href= "https://www.linkedin.com/in/robert-puzzitiello-45553476/">Rob Puzzitiello</a>, marketing director of the pro audio brand Mackey.</li> <li class="p1"><a href= "https://katiesemro.com/">Katie Semro</a>, Audio creator of non-narrative documentaries, audio installations, and sound worlds.</li> <li class="p1"><a href= "https://www.imdb.com/name/nm0789103/">Marlene Sharp</a>, actress and founder of Pink Poodle Productions, who writes about the entertainment industry in various publications such as Examiner.com and The Baton Rouge Advocate. </li> <li class="p1"><a href= "https://couldbeprettycool.com/about">Kacie Willis,</a> a creator and arts advocate based out of Atlanta, and founder of the production company Could Be Pretty Cool. </li> </ul> Contact Us Tell us what you really think by emailing <a href="mailto:PodflyCalls@gmail.com">PodflyCalls@gmail.com</a>. Or check us out online: <ul> <li class="p3"><a href= "https://www.podfly.net/?gclid=Cj0KCQjw_7KXBhCoARIsAPdPTfgOCWD42YT2UvrLlDGKHK7XhIBiYQuJbOqHzVWv4e1K-dKXPet4vhIaAgmFEALw_wcB"> Podfly Productions</a></li> <li class="p3"><a href= "http://howdoestomorrowsound.com/">How Does Tomorrow Sound </a></li> <li class="p3"><a href= "https://www.linkedin.com/in/neleigh-o-10b093a4/">Neleigh Olson</a> (or on Twitter <a href= "https://twitter.com/ikeaboom">@IkeABoom</a>)</li> <li class="p3"><a href= "https://www.linkedin.com/in/kate-tighe-pigott-8449667/">Kate Tighe-Pigott</a></li> <li class="p3"><a href= "http://www.JSSAudio.com">Josh Suhy</a></li> </ul>

December 14, 2022

Like Guess What? Chicken Butt!

This podcast explores the future of digital audio and asks what podcasts might become in ten years. Do podcasts stand a chance against Tik Tok supremacy? Viral audio borrows cool from pop music and pop culture. Charlotte Shane calls this “brainfeel” in her recent Times Magazine article. Our brains are happiest when something we already like is the vector for new learning. Similarly, pop music borrows cool from licensing old hits, according to Switched on Pop co-host Charlie Harding, after recent precedent ended from the kind of liberal sampling that enabled hip hop and rock to flourish. So is Tik Tok the last bastion of the mashup? Finally, audio engineer Matt Yocum talks mixing with Dolby Atmos. Is centering the listener in a 3-D space the bridge to audio for augmented reality? If you dig us, please subscribe, review, and share — it really helps. And thanks! The Big Takeaways: <ul class="ul1"> <li class="li1">Do podcasts stand a chance against Tik Tok supremacy? Are podcasts even in the running? Tik Tok works because of the virality of its audio memes, but how do audio memes work? Some rely on pop music, others reference pop culture, but most, if they’re successful, use popular audio to say something new, or to say something old in a new way. </li> <li class="li2">Writer and publisher <a href= "http://www.charoshane.com/">Charlotte Shane</a> wrote a piece for the New York Times Magazine called “<a href= "https://www.nytimes.com/interactive/2022/08/17/magazine/tiktok-sounds-memes.html">Why Do We Love Tik Tok Audio Memes? Call it ‘Brainfeel’</a>.”</li> <li style="list-style: none; display: inline;"> <ul class="ul1"> <li class="li1">Charlotte breaks down why certain memes work, like Chris Gleason’s <a href= "https://www.tiktok.com/@cgleason22/video/6807996778923691270?is_from_webapp=v1&item_id=6807996778923691270&lang=en"> “They’re Not Gonna Know; They’re Gonna know.”</a> Neleigh, our resident expert in pop culture, also breaks down this meme into its syntax and anaphones and gets real nerdy on us. </li> <li class="li1">“If we get it right, but then there's even more information that kind of accompanies us accurately predicting what was coming next, then our brains are just like, “Holy cow. Whoa, like. This is a big opportunity to learn something.”</li> <li class="li1">“But I just think that Tik Tok’s algorithm is so superior and of course it has way more users. So I do understand why people are afraid of its power. Cause like we, we probably should be. It's ability to influence culture right now [...] feels to me like absolutely unprecedented. I don't know what anyone could point to that would be like that moves as fast and diffusely through countries.”</li> <li class="li1">“I think podcasts definitely have an aura of they're like upper class compared to TikTok, it's like they're actually like not for the masses, even though obviously they are.”</li> </ul> </li> <li class="li1"><a href= "https://www.linkedin.com/in/neleigh-o-10b093a4/">Neleigh Olson</a>, pop culture expert, lecturer at University of Louisville, and co-host of our show, breaks down the syntax of Nobody’s Gonna Know, including the nineties reality TV fight music, and the “anaphones” that reach into listeners brains to create significance. </li> <li style="list-style: none; display: inline;"> <ul class="ul1"> <li class="li1">“Even this meme that I looked at – the “Nobody’s Gonna Know” – ironically, nobody does know where the original came from, right? I had to look it up [...] and the whole point is that it’s morphable, it’s a shape shifter.”</li> </ul> </li> <li class="li2"><a href= "https://www.linkedin.com/in/charlesharding/">Charlie Harding</a> is the co-host of the podcast <a href="https://switchedonpop.com/">Switched on Pop</a> about the making and meaning of popular music. He shares with us his recent deep dive into the rise of the interpolation in popular music. In the last five years, there have been twice as many interpolations than in the five years previous. Why is this? What does it mean for pop music? And for how we make culture? </li> <li style="list-style: none; display: inline;"> <ul class="ul1"> <li class="li1">“An interpolation isn’t a cover; It’s not a sample; It’s taking pre-existing material and making something new with it.” </li> <li class="li1">"One of my friends that I spoke with, songwriter Jenny Owen Youngs, she said that, “There's no hook that hooks you better than a hook that's already hooked you” </li> <li class="li1">○ “And people are doing this because they want things to go big on Tik Tok. That’s 100 percent the strategy.” </li> <li class="li1">“I think a great culture podcast can help slow culture down when culture moves so quickly. Even if it's something very silly, like explaining a meme, it can be very rewarding to okay, wait, let's look back. Like, how did this whole thing happen?”</li> </ul> </li> <li class="li3"><a href= "https://www.mattyocumsound.com/">Matt Yocum</a>, supervising sound editor and rerecording mixer, edited <a href= "https://qcodemedia.com/theleftrightgame">The Left / Right Game</a> by QCODE, one of the first shows to ever be produced in Dolby Atmos surround sound. </li> </ul> <ul class="ul1"> <li style="list-style-type: none;"> <ul class="ul1"> <li class="li1">“Like a lot of people consider sound design to be a technical craft, because we're using computers, we're pushing faders, twisting knobs. But at the end of the day, it's actually the thing that ultimately helps you feel identified with a character as opposed to feeling like a third person viewer.” </li> <li class="li1">“One of the coolest things about Atmos is that, like, truly, it wasn't really built for one form of content or another. It's just a tool. And to that end, anybody can take advantage of and find new and innovative ways to use that tool. It's really an open sandbox.”</li> </ul> </li> <li class="li2">Podcasts already use audio memes, like for example, catch phrases, laugh tracks, sound effects, and the way our show borrowed signifiers and codes from “<a href= "https://www.npr.org/programs/wait-wait-dont-tell-me/">Wait Wait, Don’t Tell Me”</a> for the game show we hosted in <a href= "https://podcasts.apple.com/ca/podcast/like-its-alive/id1639175294?i=1000582503619"> Episode 2</a>. But podcasts do not have the virality that Tik Tok audio memes have, and that is because our form is interested in, and has a reputation for, slowing culture down, and making sense of it. As Dr. Sylvia Chan-Olmsted said in <a href= "https://podcasts.apple.com/ca/podcast/like-its-alive/id1639175294?i=1000582503619"> Episode 2</a>, different media gratify different needs, and occupy different spaces in a consumers’ media landscape. So podcasts may benefit from the two competitive advantages of being audio first and of being brainy and slow. Wishful thinking? Only time will tell. </li> <li class="li2">Sorry we had to kill Neleigh-bot. This episode was too meaty for the sci-fi treatment. That said, it’s important we flag that her opening text is adapted from text suggested by GPT-3, which was made widely available in early December. You can sign up to try it, if you dare, <a href= "https://openai.com/api/">here</a>. </li> </ul> Contact Us <ul class="ul1"> <li class="li1">Tell us what you really think, by emailing <a href= "mailto:PodflyCalls@gmail.com">PodflyCalls@gmail.com</a>. </li> </ul> Or check us out online: <ul class="ul1"> <li class="li5"><a href= "https://www.podfly.net/?gclid=Cj0KCQjw_7KXBhCoARIsAPdPTfgOCWD42YT2UvrLlDGKHK7XhIBiYQuJbOqHzVWv4e1K-dKXPet4vhIaAgmFEALw_wcB"> Podfly Productions</a></li> <li class="li5"><a href= "http://howdoestomorrowsound.com/">How Does Tomorrow Sound</a></li> <li class="li5"><a href= "https://www.linkedin.com/in/neleigh-o-10b093a4/">Neleigh Olson</a></li> <li class="li5"><a href= "https://www.linkedin.com/in/kate-tighe-pigott-8449667/">Kate Pigott</a></li> <li class="li5"><a href= "http://www.JSSAudio.com">Josh Suhy</a></li> </ul>

8 total episodes available

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What is How Does Tomorrow Sound??: How Does Tomorrow Sound is a six episode series on the future of podcasts. Hosts Kate, Josh, and Neleigh endeavor to predict what podcasts might look like — or evolve into — in 10 years' time. Expert interviews are braided with funny, experimental, blue sky brainstorming sessions and audio experiments by the hosts. This show will challenge your assumptions, will make you wonder, and will spark new ideas about the road from here to the future of audio narrative.
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Information about guest appearances is not available.

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