Darren Heitner, the sports, entertainment, and intellectual property lawyer, adjunct professor at the University of Florida Levin College of Law, and author of How to Play the Game: What Every Sports Attorney Needs to Know, discusses relevant and timely issues that concern the sports business and sports law industries.
How to Play the Game
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44 episodes
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Podcast Overview
Darren Heitner, the sports, entertainment, and intellectual property lawyer, adjunct professor at the University of Florida Levin College of Law, and author of How to Play the Game: What Every Sports Attorney Needs to Know, discusses relevant and timely issues that concern the sports business and sports law industries.
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Publishing Since
4/6/2020
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Recent Episodes
August 24, 2021
After 25 years in the biz, NFL agent David Canter decides it's time to sell his company.
<p>On this episode of the How to Play the Game Podcast, Darren Heitner is joined by NFL agent David Canter, who just recently sold his sports agency to acquirer GSE Worldwide.</p> <p>Topics include: (1) When David got his start in the sports agency world and what caused him to want to represent pro athletes; (2) How the business of representing professional athletes has changed since David started practicing as an agent; (3) Why now was the right time to sell his agency; (4) What stood our about GSE Worldwide among other potential acquirers; (5) The process of being targeted as a possible acquisition from when there was initial interest until the deal finally got done; (6) How much NIL and marketing played into David's decision to join up with a larger organization; (7) What the acquisition means for his existing clientele; and (8) After so many years in the business and objectively a large amount of success during that time, is there still anything specific David hopes to accomplish or any goals he has set for the future.</p> <p>Follow Darren: @DarrenHeitner</p> <p>Follow David: @DavidCanter</p>
July 29, 2021
Recapping the 1st month of NIL with Chase Garrett and Drew Butler of Icon Source
<p>Chase Garrett and Drew Butler joined the How to Play the Game Podcast to break down the first month of name, image, and likeness (NIL) rights for college athletes and highlight how their company, Icon Source, has played a role in the explosion of athlete deals during the first four weeks. They highlighted how their platform now has over 10,000 athletes and thousands of brands, connecting to engage in potential NIL deals such as the landmark agreement negotiated between Haley and Hanna Cavinder (the Cavinder Twins) and Boost Mobile. They expect gold medalist Suni Lee to have great opportunities as she enrolls at Auburn and hope to be part of Bryce Young doing deals beyond the roughly $1 million that he has thus far secured (Bryce is on the Icon Source platform). The biggest brand campaign that they have had on the Icon Source platform was over 6-figures. Amazingly, no school compliance department has rejected any of their athlete/brand deals. After a month, Drew and Chase say that they have had more deal flow than they could have imagined and that the biggest surprise thus far is how many athletes are receiving great deals that they are rejecting.</p> <p>Follow Chase: @ChaseGarrett23</p> <p>Follow Drew: @DrewButler</p> <p>Follow Icon Source: @iconsource_</p> <p>Follow Darren: @DarrenHeitner</p>
June 3, 2021
Devils and Sixers CEO Scott O'Neil on writing a book to inspire the next generation of leaders
<p>Scott O'Neil, CEO of Harris Blitzer Sports and Entertainment, takes a break from celebrating the Philadelphia 76ers cruising into the 2nd round of the NBA Playoffs to discuss the release of a brand new book called, BE WHERE YOUR FEET ARE. The conversation wasn't about the 76ers success, but instead whether the team is learning as much this year at the top of the Eastern Conference as what the franchise learned when it only won 10 games in a single season. O'Neil explained that he primarily wrote the book to help create the next generation of leaders. He found that the Instagram life we live in that looks perfect is actually not so perfect. O'Neil wanted to share that it's okay and that life is messy; everything will be fine. He opened up and talked about how he has been fired from a high-profile job, ran a company into the ground, was flat broke, and getting foreclosure notices on his house in his life. When bad things happen, there's an incredible opportunity that presents itself. "I'm not ashamed of the failures or the falls or the slips because it's a part of who I am." It was great to hear how important being present is to Scott and why we all need to do a better job putting our phones down from time to time and keep our heads up. Scott also points out that is okay to ask for help and it is important for us to check in on people to make sure they are fine. He even drops a good line from Caddyshack. He also drops the gem that you should keep picking incredible people to work for and that you should not only dream but dream bigger. We finish with a quick chat on blockchain, crypto, and NFTs.</p> <p>Follow Scott: @ScottONeil</p> <p>Follow Darren: @DarrenHeitner</p>
44 total episodes available
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