Welcome to LSDM - the leading digital university in design and marketing providing undergraduate, postgraduate and executive education to students from 50+ different countries. This podcast features interviews with leading figures in business, education and research to discuss a variety of subjects such as leadership, digital transformation, the impact of technology, design trends and must-know marketing topics. Connect with us on social media to join in the discussion today or visit lsdmlondon.com to learn more.
LSDM Podcast - London School of Design & Marketing
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4 episodes
Updated Daily
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Podcast Overview
Welcome to LSDM - the leading digital university in design and marketing providing undergraduate, postgraduate and executive education to students from 50+ different countries. This podcast features interviews with leading figures in business, education and research to discuss a variety of subjects such as leadership, digital transformation, the impact of technology, design trends and must-know marketing topics. Connect with us on social media to join in the discussion today or visit lsdmlondon.com to learn more.
Language
🇺🇲
Publishing Since
8/13/2020
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Recent Episodes
June 4, 2021
#4 Inclusion in the workplace - and why the 9-5 model is losing ground.
<p>The 9 to 5 industrial-age work model has excluded many talented professionals especially in the design and marketing field. Agency founders Lizzie Penny and Alex Hirst saw the 3 things missing from the corporate world - flexibility, empathy and meritocracy - and appear to have the antidote.</p> <p><a href="https://hoxby.com">Hoxby</a> is an agency that relies on a talented network of thousands of freelancers who do outstanding work on their own terms. </p> <p>Using their own personal examples, including Lizzie’s return to work after becoming a parent and Alex’s story of burnout at the time, this episode reveals how a fundamental change in our ways of working is necessary.</p> <p>What started as a change-the-world discussion in a pub in 2015 has become a leading UK agency built on the “work style” concept - the idea that anyone, anywhere can work with purpose, and judged on the quality of their work, not their circumstance or location.</p> <p>This episode is a story of #leadership based on #purpose that has created extraordinary success in a short period of time and delivered work for some of the largest brands in the world in a brand new way.</p>
May 20, 2021
#3 What qualities make for the best Design & Marketing leaders?
<p>Great leaders say to their teams, “I can help you with that, but what do you think would solve the issue?” <strong>Brad Smith</strong> is the founder of Succeed Digital, having built an agency that bridges the gap between sales and marketing. On this episode, Brad joins us again to discuss how leadership styles create successful outcomes for clients and teams. Is there a shift towards valuing empathy and kindness as a leadership quality? </p> <p>Brad also delivered a Masterclass with LSDM’s Marketing Director on <strong>Online Sales and Lead Generation</strong> strategies which you can watch on YouTube here: <a href="Great leaders say to their teams, “I can help you with that, but what do you think would solve the issue?” Brad Smith is the founder of Succeed Digital, having built an agency that bridges the gap between sales and marketing. On this episode, Brad joins us again to discuss how leadership styles create successful outcomes for clients and teams. Is there a shift towards valuing empathy and kindness as a leadership quality? Brad also delivered a Masterclass with LSDM’s Marketing Director which you can watch on YouTube here: https://www.youtube.com/watch?v=JPlQcA0c5jM">https://www.youtube.com/watch?v=JPlQcA0c5jM</a></p>
May 13, 2021
#2 Are Marketing Leaders Listening To The Data?
<p>In this episode, we are joined by Andy Wooley, a digital marketing expert and trainer, to discuss how the numbers marry up to the brand. How do brand leaders combine both data and storytelling as methods for customer and stakeholder communication.</p>
4 total episodes available
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This podcast updates daily.
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Yes, this podcast regularly features guests.
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