Tune in as George Fourie from Martial Arts Media™ covers Marketing Tips and Strategies for Martial Arts Business and School Owners. Get modern ideas from the digital world for lead generation and retention. Guest interviews with successful industry experts.
Martial Arts Marketing is Broken (And What to Do About It)
Martial arts ads, Social media, website, email, SEO - 5 systems going in 5 different directions. That's why growth for school owners feels like a grind. Here's how to do it all-in-one.
IN THIS EPISODE:
Why hiring a student to "just post" on socials quietly costs you money
The broken agency model, and why no school should be 100% dependent on one
How a cheap or DIY website becomes your worst-performing salesman, 24/7
Why most school email is only good for landing in spam
The truth about SEO guys who rank you for terms nobody searches
Why five disconnected systems can never add up to more students, and what an operating system actually looks like instead
*If you need ongoing help with marketing your school, go to https://martialartsmedia.com (https://martialartsmedia.com)
7 Jun 2026
55 Years of Martial Arts Business Wisdom with Paul Zadro
Paul Zadro shares 55 years of martial arts business wisdom — from opening his first school at 15, to building 8 IMC centers, to his advice for every school owner: build career paths for your black belts, or they'll leave.
3 Mar 2026
How Robbie Built 3 Successful Martial Arts Schools Working 2-3 Days a Week
From multiple martial arts schools to semi-retired: How Robbie built systems that run his IMC martial arts business empire while he works just 2-3 days a week.
IN THIS EPISODE:
Why Robbie deliberately stopped being "the face" of his schools
The 5-year instructor-to-owner career path system revealed
How 80 students earning $2,000/month exposed the #1 business killer
The conversation that unlocks team freedom: "Do you want this job?"
Inside Robbie's Level Up Summit with Australia's top martial arts minds
"Those who want something find a way, those who don't find an excuse"
And more
*Bring 50 Enrollments Into Your Martial Arts School Every 90 Days Need help growing your martial arts school? (https://martialartsmedia.com/application)Watch Training + Take The Assessment (https://martialartsmedia.com/application)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
3 ratings
Podcast Authority Score: 37 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
41
Social presence
0
YouTube
0
Engagement
81
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