Master B2B Friday 15

About Master B2B Friday 15

Each Friday Master B2B founders Andy Hoar and Brian Beck take a quick 15 minute spin around the world of B2B eCommerce, with their take on breaking news and lively conversations about the most pressing topics facing manufacturers, distributors and brands selling online.

Publisher

Master B2B

Category

technology

Language

en

Explicit

No

First episode

21 Sept 2023

Latest episode

9 Oct 2026

Latest episodes

149 episodes in the feed.

1. 

   9 Oct 2026

   Previewing the 2027 Master B2B Mindshare Summit

   Andy and Brian preview the 2027 Master B2B Mindshare Summit - our 5th annual! - taking place in Chicago on March 16-17, 2027. This year's event moves to a bigger venue (Convene Willis Tower), but features the small group conversations attendees rave about. In the podcast, the guys talk through some of the new sessions and improvements we're making for the event. Tickets available at summit.masterb2b.com

2. 

   2 Oct 2026

   A recap of the B2B Exchange at Shoptalk Fall event

   Andy and Brian are back from Nashville with a full recap of the B2B Exchange at Shoptalk Fall, where roughly 4,000 attendees watched B2C giants like Abercrombie & Fitch and Ralph Lauren share a room with B2B companies like Uline and Schneider Electric. They break down the sessions that packed the room, what two CIOs told a room full of vendors about cold outreach and pilots, and why nearly every question all week came back to one thing: data.

3. 

   25 Sept 2026

   Turning Data into Dollars in Agentic Commerce

   Andy Didyk, CEO of Ntara, joins Andy and Brian to preview an upcoming Shoptalk Fall session on turning data into dollars in the age of agentic commerce. Only 44% of B2B marketers have the data infrastructure to support AI, and new research from Ntara found that while 79% of manufacturers have a C-suite mandate to implement AI, only 7% say their systems are actually ready. Andy Didyk breaks down why the real gap is organizational, and what it takes to give AI engines the structured product data they need to actually recommend you.

Who has been a guest on Master B2B Friday 15

Names identified in recent episode analyses. Showing up to five guests.

• Meeta Kratz
• Bryan House
• Dale Edman
• Brian Beck
• Graham Lubie

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

3 ratings

Spotify

4.8 / 5

5 ratings

Podcast Authority Score: 43 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

59

Social presence

0

YouTube

0

Engagement

68

Contact Master B2B Friday 15

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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Questions about Master B2B Friday 15