Music Moneyball is a podcast about the future of music rights investment. Inspired by the Moneyball philosophy, we spotlight the funds, investors, and innovators using data, strategy, and creativity to unlock hidden value in catalogs and define music as one of today’s most compelling alternative asset classes.
Music Moneyball
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25 episodes
Updated Daily
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Podcast Overview
Music Moneyball is a podcast about the future of music rights investment. Inspired by the Moneyball philosophy, we spotlight the funds, investors, and innovators using data, strategy, and creativity to unlock hidden value in catalogs and define music as one of today’s most compelling alternative asset classes.
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Publishing Since
10/29/2025
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Recent Episodes
July 7, 2026
How independent artists build valuable catalogs w/ Jamie Dee Hart
<p>Artists today have more ways to build a career around their music, but more complexity to navigate too.</p><p>Jamie Dee Hart, founder of Hart & Songs, joins us to unpack the education gap behind the independent artist market: understanding what you own, collecting what you are owed and making decisions that protect the long-term value of your rights.</p><p>From unclaimed royalties and incomplete registrations to YouTube Content ID conflicts and missed licensing opportunities, Jamie explains where value leaks from catalogs, often before creators know it is there.</p><p>She also shares the marketing playbook behind growing a catalog: packaging existing music for different audiences, using social content to reach new listeners and making the most of a viral moment when it hits.</p><p>Finally, we look at the growing capital options available to artists, from distribution deals and advances to partial sales and catalog buyouts. What should a creator weigh between immediate liquidity, control and the future upside of their rights?</p><p>Brought to you by Standard Innovation.</p><p>► Stay up to date</p><p>Newsletter: <a href="https://standard-innovation.com/subscribe/music-moneyball">https://standard-innovation.com/subscribe/music-moneyball</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/standard-innovation-ltd">https://www.linkedin.com/company/standard-innovation-ltd</a></p><p>► About Standard Innovation</p><p>Standard Innovation is the data consultancy that helps music investment funds unlock higher valuations and exit multiples through better infrastructure.</p><p>► Episode Links</p><p>Hart & Songs: <a href="https://www.jamiedeehart.com" target="_blank" rel="noopener noreferer">https://www.jamiedeehart.com</a></p><p>Standard Innovation: <a href="https://standard-innovation.com">https://standard-innovation.com</a></p><p>► Credits</p><p>Guest: Jamie Dee Hart, Founder & CEO, Hart & Songs</p><p>Hosts: Tom Mullen, Sam Morey and Emma Griffiths, Standard Innovation</p><p>Theme: “Meet Me” — Outlines (Written by Sam Cox) — Courtesy of Bespoke Records</p>
June 23, 2026
Why Pophouse is betting big on artist brands w/ Natalia Fontecha & Per Sundin
<p>What happens when an ABBA icon and a private equity titan build a music investment company together?</p><p>At Pophouse, the answer is a value-creation model that treats music catalogs not as passive royalty assets, but as the foundations for larger entertainment brands.</p><p>In this episode, we’re joined by Natalia Fontecha, Partner and Head of Capital Raising & Investor Relations, and Per Sundin, President of Music & Artist Relations, to unpack how that model works in practice.</p><p>From ABBA Voyage to KISS, we discuss the brand and narrative diligence Pophouse applies alongside the usual financial and legal work: the scope of the rights package, the strength of the fan connection, and whether there is a credible path to build an entertainment business around the artist.</p><p>Per shares the creative thesis for the model, while Natalia explains what makes it investable: underwriting the cash flows song by song, stress-testing the downside and managing portfolio risk.</p><p>Brought to you by Standard Innovation. </p><p>► Stay up to date</p><p>Newsletter: <a href="https://standard-innovation.com/subscribe/music-moneyball">https://standard-innovation.com/subscribe/music-moneyball</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/standard-innovation-ltd">https://www.linkedin.com/company/standard-innovation-ltd</a></p><p>► About Standard Innovation</p><p>Standard Innovation is the data consultancy that helps music investment funds unlock higher valuations and exit multiples through better infrastructure.</p><p>► Episode Links</p><p>Pophouse Entertainment: <a href="https://www.apollo.com">https://pophouse.se</a></p><p>Standard Innovation: <a href="https://standard-innovation.com">https://standard-innovation.com</a></p><p>► Credits</p><p>Guests: Natalia Fontecha & Per Sundin, Pophouse Entertainment</p><p>Hosts: Tom Mullen and Emma Griffiths, Standard Innovation</p><p>Theme: “Meet Me” — Outlines (Written by Sam Cox) — Courtesy of Bespoke Records</p>
June 16, 2026
How music ABS is reshaping the catalog market w/ Paul Sipio
<p>Music ABS is changing how serious capital moves through the music rights market.</p><p>In this episode, Paul Sipio, Managing Director at Apollo, explains how music went from a niche alternative asset to something institutional investors can underwrite, structure and finance at scale.</p><p>We discuss the catalysts behind that shift, from streaming growth and public market validation to the rise of scaled, diversified catalogs. Paul also takes us inside Apollo’s work with Concord, and how creative ABS structures can give music companies more than a lower cost of capital.</p><p>The conversation gets into why repeatable financing platforms matter, how they can support faster acquisition execution, and what funds need to have in place before they can access institutional capital.</p><p>This episode follows the release of Standard Innovation’s new whitepaper, Music ABS and Institutional Readiness, which is available here:<a href=" https://standard-innovation.com/guides/music-abs-and-institutional-readiness" target="_blank" rel="ugc noopener noreferrer"> https://standard-innovation.com/guides/music-abs-and-institutional-readiness</a></p><p>Brought to you by Standard Innovation. </p><p>► Stay up to date</p><p>Newsletter: <a href="https://standard-innovation.com/subscribe/music-moneyball" target="_blank" rel="ugc noopener noreferrer">https://standard-innovation.com/subscribe/music-moneyball</a></p><p>LinkedIn: <a href="https://www.linkedin.com/company/standard-innovation-ltd" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/company/standard-innovation-ltd</a></p><p>► About Standard Innovation</p><p>Standard Innovation is the data consultancy that helps music investment funds unlock higher valuations and exit multiples through better infrastructure.</p><p>► Episode Links</p><p>Apollo: <a href="https://www.apollo.com" target="_blank" rel="ugc noopener noreferrer">https://www.apollo.com</a></p><p>Standard Innovation: <a href="https://standard-innovation.com" target="_blank" rel="ugc noopener noreferrer">https://standard-innovation.com</a></p><p>► Credits</p><p>Guests: Paul Sipio, Managing Director, Apollo</p><p>Hosts: Tom Mullen and Emma Griffiths, Standard Innovation</p><p>Theme: “Meet Me” — Outlines (Written by Sam Cox) — Courtesy of Bespoke Records</p>
25 total episodes available
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Frequently asked questions
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- What is Music Moneyball?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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