Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

Music Rookie

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by Sweetheart Pub

5.0(12 reviews)

22 episodes

Updated Daily

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Podcast Overview

Interviews with top music industry professionals who share expert/insider knowledge and actionable advice. Regardless of your role, career length, or level of expertise — you'll find value in these conversations. We'll educate you on licensing, publicity, digital distribution, playlisting, podcasts, touring, radio promotion, label deals, social media management, advertising, marketing, booking, live streaming, live sessions, legal advice, and whatever else we can think of — and we'll introduce you to experts in these fields. We’ll give it to you straight and to the point with no filler. Hosted by Rachel Hurley & Frank Keith IV, co-owners of the music publicity / consulting firm Sweetheart Pub. You can learn more about us and subscribe to our newsletter at https://sweetheartpub.com/

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Publishing Since

1/23/2021

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Recent Episodes

February 16, 2022

EP 22: David Macias of Thirty Tigers

This week we're talking with David Macias, President and Founder of Nashville-based <a href="https://www.thirtytigers.com/" rel="noopener noreferrer" target="_blank">Thirty Tigers</a>. We'll discuss the origins of the label, how their business model has changed over the years, how they approach A&R as well as artist development, and discuss independent release plans (label or not) ... and David will spill the tea on the current uproar over the streaming economy. Skip to ~22 minutes if you're only here for the Spotify/streaming talk. To read more of David's thoughts on Spotify and the streaming economy in general, <a href="https://www.rollingstone.com/music/music-news/spotify-streams-payouts-joe-rogan-1298101/" rel="noopener noreferrer" target="_blank">check out this piece in Rolling Stone</a>, as well as <a href="https://lefsetz.com/wordpress/2022/02/11/re-david-macias-spotify/" rel="noopener noreferrer" target="_blank">David's full written notes here</a>.

February 2, 2022

EP 21: Daniel Kohn of SPIN Magazine

This week on Music Rookie is an interview  with Daniel Kohn who is the editor at Spin Magazine. In this conversation from 2021, you’ll hear us talk about Daniel’s journey as a music journalist, what he looks for in a story, and his vision for Spin, now that it is under new ownership.

September 15, 2021

EP 20: Justin Black of Saw Black, Crystal Pistol Records, Warhen Records

A conversation with Justin Black, a Richmond, VA-based independent musician who runs his own label, <a href="https://crystalpistol.bandcamp.com/" rel="noopener noreferrer" target="_blank">Crystal Pistol Records</a>, and also works regularly with another Virginia-based label, <a href="https://warhenrecords.bandcamp.com/" rel="noopener noreferrer" target="_blank">WarHen Records</a>. Justin’s primary vessel for musical output is under the moniker <a href="https://sawblack.bandcamp.com/" rel="noopener noreferrer" target="_blank">Saw Black</a>, which I recommend you check out wherever you consume music. Our conversation is based around the premise of independent labels — and answering common questions like...should you start your own label? Should you cut a deal with a small indie? What might that deal look like versus a traditional deal or a "bigger" label deal? We’ll also demystify a lot of the day-to-day of being an independent musician and the music industry at-large.

22 total episodes available

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Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Music Rookie?: Interviews with top music industry professionals who share expert/insider knowledge and actionable advice.

Regardless of your role, career length, or level of expertise — you'll find value in these conversations.

We'll educate you on licensing, publicity, digital distribution, playlisting, podcasts, touring, radio promotion, label deals, social media management, advertising, marketing, booking, live streaming, live sessions, legal advice, and whatever else we can think of — and we'll introduce you to experts in these fields. We’ll give it to you straight and to the point with no filler.

Hosted by Rachel Hurley & Frank Keith IV, co-owners of the music publicity / consulting firm Sweetheart Pub.

You can learn more about us and subscribe to our newsletter at https://sweetheartpub.com/
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Yes, this podcast regularly features guests.

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