On this show, we decode how great leaders identify exceptional talent, and how outstanding professionals become invaluable to their organizations. Through in-depth conversations with executives and business leaders, we uncover both sides of the success equation - helping leaders build stronger teams while showing professionals how to stand out and make a lasting impact. Whether you're building teams or looking to advance your own career; join us as we explore the stories of remarkable talent and the leaders who recognized their potential.

My Best Hire
Claim This Podcastby Rajeev Soni
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On this show, we decode how great leaders identify exceptional talent, and how outstanding professionals become invaluable to their organizations. Through in-depth conversations with executives and business leaders, we uncover both sides of the success equation - helping leaders build stronger teams while showing professionals how to stand out and make a lasting impact. Whether you're building teams or looking to advance your own career; join us as we explore the stories of remarkable talent and the leaders who recognized their potential.
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Publishing Since
2/24/2025
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Recent Episodes

May 6, 2025
E09: One-Minute Decision That Changed Two Careers | Anuvind Kanwal
<li><p>When marketing technology expert Anuvind Kanwal hired Johana as an intern, he couldn't have predicted how she would revolutionize their CRM processes at Estee Lauder-or how profoundly she would transform his leadership approach. This episode uncovers the tension between standardized hiring procedures and identifying genuine talent, illustrated through Anuvind's candid recounting of nearly missing an exceptional hire. Listeners will gain insights into talent identification, effective mentorship, and the critical balance between empowerment and guidance. Particularly valuable for hiring managers navigating today's AI-transformed landscape, Anuvind offers a compelling case for prioritizing adaptability and potential over conventional qualifications. His Muhammad Ali-inspired philosophy that "will is better than skill" provides a refreshing framework for talent development. Subscribe to My Best Hire for more stories like this.</p><p><strong>Links & Resources</strong></p><p>🎙 Listen to More Episodes: <a href="https://www.effectv.ai/mybesthire" target="_blank" rel="ugc noopener noreferrer">https://www.effectv.ai/mybesthire</a></p><p>🔗 Rajeev Soni on LinkedIn: <a href="https://www.linkedin.com/in/rajsoni/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/rajsoni/</a></p><p>🔗 Anuvind Kanwal on LinkedIn: <a href="https://www.linkedin.com/in/kanwalanuvind/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/kanwalanuvind/</a></p><p>🔗 Johana Rosadio on LinkedIn: <a href="https://www.linkedin.com/in/johanarosadio/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/johanarosadio/</a></p><p>📄 Read the Blog Post on Effectv: <a href="https://www.effectv.ai/mybesthire/episode/34a98a29/e06-breaking-the-mold-when-passion-and-autonomy-create-marketing-magic-or-gabe-wahhab" target="_blank" rel="ugc noopener noreferrer">https://www.effectv.ai/mybesthire/episode/267f8bb2/e09-one-minute-decision-that-changed-two-careers-or-anuvind-kanwal</a></p><p>📲 Follow My Best Hire on Instagram: <a href="https://www.instagram.com/mybesthire/" target="_blank" rel="ugc noopener noreferrer">https://www.instagram.com/mybesthire/</a></p><p><br><strong>Key Takeaways:</strong></p><ul><li><p><strong>Potential over pedigree</strong>: Hiring for inherent drive and capability to grow rather than perfect credentials or interview performance.</p></li><li><p><strong>Will over skill</strong>: The Muhammad Ali-inspired philosophy that determination is more valuable than technical proficiency.</p></li><li><p><strong>Bi-directional mentorship</strong>: Effective management creates mutual learning between mentor and mentee.</p></li><li><p><strong>Interview vs. role fit</strong>: Great talent might not excel at standardized interview processes but can transform organizations.</p></li><li><p><strong>Strategic visibility</strong>: Learning when to be visible in large organizations is critical for career advancement.</p></li><li><p><strong>Valuable questioning</strong>: The best team members don't just execute tasks but ask challenging questions that improve processes.</p></li><li><p><strong>Adaptability as survival</strong>: In today's rapidly evolving technological landscape, being adaptable is more important than being skilled.</p></li><li><p><strong>Autonomy with guidance</strong>: Empowering team members while providing direction creates exceptional performance.</p></li></ul><p><strong>Must-Listen Quotes</strong></p><ul><li><p>"The will is better than the skill... there are like 5,000 things I don't know that I can learn. But if I don't even have the will, I can't even do one of them."</p></li><li><p>"Am I hiring for the interview or am I hiring for the role? I'm not hiring someone who cracks great interviews because every second person can do that."</p></li><li><p>"Managing someone or mentoring someone is a two-way street... If it's only unidirectional, it's not working."</p></li><li><p>"I don't need people who are always saying yes to whatever I say. I want people who challenge me because maybe I'm not thinking in the right direction."</p></li><li><p>"Skills are quite transferable and you can easily pick up those skills. But if you don't have the will, I'm sorry, I can't get you the will."</p></li><li><p>"It's not the survival of the strongest or the smartest... it's actually the survival of the most adaptable."</p></li></ul></li>

April 22, 2025
E08: Flipping the script: Evaluating your boss as they evaluate you | Prashant Singh
<p>In this thought-provoking episode of "My Best Hire," host Rajeev Soni flips the script with product veteran Prashant Singh. Instead of discussing someone he hired, Prashant reveals how he "hired his boss" – a refreshing perspective on career advancement that puts leadership selection at the center of professional growth. Currently heading product at fintech startup Jar, Prashant shares his unconventional strategies for evaluating potential leaders, from morning walks to pointed questions about decision-making frameworks. With insights from 15+ years building products that have reached over 50 million users, he reveals why 60% of his initial impressions proved wrong and the critical difference between leaders who delegate from trust versus those who delegate from overwhelm. Whether you're building teams or advancing your career, this episode offers a masterclass in choosing the right leadership environment for sustainable success.</p><p><strong>Key Moments</strong></p><ul><li><p><strong>The Walking Interview (13:45)</strong>: Prashant's unconventional strategy of requesting a morning walk with potential bosses to assess their leadership style outside formal settings.</p></li><li><p><strong>The 60% Revelation (20:41)</strong>: The surprising admission that 60% of Prashant's initial assessments of colleagues proved wrong after working together.</p></li><li><p><strong>The Competency vs. Capacity Question (15:34)</strong>: Prashant's direct question to potential employers about whether they view product management as a competency or capacity role.</p></li><li><p><strong>The Customer Insight Gap (35:09)</strong>: Identification of the three roles closest to customers whose feedback rarely reaches product teams.</p></li></ul><p><strong>Must-Listen Quotes</strong></p><ul><li><p>"People join companies and leave managers." (10:12)</p></li><li><p>"Whether the ability to delegate or trust is a person's inherent nature or it's a side effect of organizational growth... If you're on a rocket ship, a lot of projects will be delegated to you and you will be king. But the moment you hit choppy weather, everything will be folded back." (29:19)</p></li><li><p>"Do you see product as a competency decision or a capacity decision? If it is competency, you are more tolerant. If it is capacity, you think 'my time is more important, so that's why I'm hiring you.'" (15:34)</p></li><li><p>"I believe there are three people in organizations who are very close to customers and they are never listened to: customer support, sales people, and researchers who go out and talk to people." (35:09)</p></li></ul><p><strong>Key Takeaways</strong></p><ol><li><p><strong>Evaluate the Boss, Not Just the Role</strong>: Look beyond compensation and company prestige to assess the leadership style of your potential manager.</p></li><li><p><strong>Test Decision-Making Frameworks</strong>: Ask specific questions about how decisions are made to understand company culture and leadership approach.</p></li><li><p><strong>Identify Delegation Motives</strong>: Determine if leaders delegate out of trust or necessity, as this reveals how your autonomy might change when growth slows.</p></li><li><p><strong>Recognize First Impressions Are Often Wrong</strong>: Be aware that interview behavior may not accurately reflect day-to-day working relationships.</p></li><li><p><strong>Build Empathy Through Multiple Perspectives</strong>: Regularly engage with customer-facing teams to develop true product empathy.</p></li><li><p><strong>Make Yourself Redundant</strong>: True leadership involves creating frameworks that empower your team to make decisions without you.</p></li><li><p><strong>Hard Work Complements Smart Work</strong>: Even for the most talented individuals, success requires putting in the hours.</p></li></ol><p><strong>Chapters</strong>00:00 - Introduction to Prashant Singh02:55 - Prashant's Product Leadership Journey06:58 - The Best Hire Philosophy: Hiring Your Boss08:17 - The Job Hunt Decision Framework13:45 - The Walking Interview Strategy16:35 - Product Management: Competency vs. Capacity20:00 - Evaluating Company Culture During Interviews22:14 - First Impressions vs. Reality24:40 - The Path to Jar26:11 - Remote Work Challenges28:06 - Understanding True Delegation30:33 - Leadership Values That Matter32:33 - Making Yourself Redundant35:44 - The Customer Feedback Loop</p>

April 8, 2025
E07: From $250 CAC to $5: A Copywriter’s Impact | Justin True
<p>In this episode of My Best Hire, host Rajeev Soni sits down with Justin True, a seasoned fractional CMO and marketing advisor, to uncover the story of his most impactful hire: Selina. From navigating a sea of resumes to discovering a standout talent, Justin shares how Selina’s unmatched curiosity, strategic brilliance, and innovative frameworks revolutionized his team’s marketing efforts.</p><p><strong>Links & Resources</strong></p><p>🎙 Listen to More Episodes: <a href="https://www.effectv.ai/mybesthire" target="_blank" rel="ugc noopener noreferrer">https://www.effectv.ai/mybesthire</a></p><p>🔗 Rajeev Soni on LinkedIn: <a href="https://www.linkedin.com/in/rajsoni/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/rajsoni/</a></p><p>🔗 Justin True on LinkedIn: <a href="https://www.linkedin.com/in/justintrue/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/justintrue/</a></p><p>🔗 Selina Scheumann on LinkedIn: <a href="https://www.linkedin.com/in/selinascheumann/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/selinascheumann/</a></p><p>📄 Read the Blog Post on Effectv: <a href="https://www.effectv.ai/mybesthire/episode/2d5bf72d/e07-from-dollar250-cac-to-dollar5-a-copywriters-impact-or-justin-true" target="_blank" rel="noopener noreferer">https://www.effectv.ai/mybesthire/episode/2d5bf72d/e07-from-dollar250-cac-to-dollar5-a-copywriters-impact-or-justin-true</a></p><p>📲 Follow My Best Hire on Instagram: <a href="https://www.instagram.com/mybesthire/" target="_blank" rel="ugc noopener noreferrer">https://www.instagram.com/mybesthire/<br></a>🔗Justin’s Website: <a href="https://www.jdtadvisors.com/" target="_blank" rel="ugc noopener noreferrer">https://www.jdtadvisors.com/</a></p><p>🔗True Experts Podcast on Youtube: <a href="https://www.youtube.com/@Justin-True" target="_blank" rel="ugc noopener noreferrer">https://www.youtube.com/@Justin-True</a></p><p>🎤True Experts Podcast on Spotify: <a href="https://open.spotify.com/show/4iHSz1TKZdsPx0auReDl3W?si=0cf2db7a35614a92" target="_blank" rel="ugc noopener noreferrer">https://open.spotify.com/show/4iHSz1TKZdsPx0auReDl3W?si=0cf2db7a35614a92</a></p><p><strong>Key Takeaways</strong></p><ol><li><p>Selina’s Frameworks Revolutionize Messaging: Justin recounts how Selina engineered a persona-based messaging matrix that mapped buyer awareness levels (problem aware, solution aware, etc.) to specific copy strategies. Her work reduced customer acquisition costs from $250 to $5—a transformative impact.</p></li><li><p>Stretching Selina’s Skillset: Justin shares how he encouraged Selina to step outside her comfort zone, such as managing external agencies. While challenging, these experiences helped her grow professionally.</p></li><li><p>Leadership Philosophy: Balancing Challenge and SupportJustin emphasizes creating roles that leave space for curiosity and creativity rather than overloading employees with tasks. This approach nurtures talent and drives innovation.</p></li><li><p>The Role of Curiosity in SuccessJustin highlights curiosity as Selina’s defining trait—her drive to gather information, experiment, and learn was key to her exceptional performance.</p></li></ol><ul><li><p><strong>Must-Listen Quotes</strong></p></li></ul><ol><li><p>“Customer acquisition costs went from $250 to $5.” – A testament to the power of her persona-driven copywriting frameworks.</p></li><li><p>“Curiosity drives intelligence gathering; the more information you have, the better decisions you can make.” – Justin on why curiosity is a superpower in professional growth.</p></li><li><p>“When you have trust and open communication, you can do anything.” – Justin’s philosophy on building strong leader-team relationships.</p></li><li><p>“I don’t hire robots; I hire people who are curious and driven.” – On creating space for creativity within roles.</p><p><br></p></li></ol><p><strong>Key Moments</strong></p><ol><ol><li><p>Curiosity as a Core Trait: Selina’s curiosity fueled her ability to innovate and excel in her role, demonstrating the importance of hiring individuals who are naturally inquisitive and eager to learn.</p></li><li><p>Leadership Matters: Justin’s approach of balancing challenge with support helped Selina thrive while maintaining a collaborative environment.</p></li><li><p>Hiring Beyond Resumes: Importance of looking beyond qualifications on paper and focusing on candidates' potential and personality fit.</p></li><li><p>Creating Space for Creativity: Leaders should avoid overloading employees with tasks to allow room for experimentation and personal growth.</p></li><li><p>Tailored Growth Opportunities: Pushing team members outside their comfort zones while respecting their preferences can lead to meaningful professional development.</p></li></ol><p><strong>Chapters</strong></p><p>00:00 Introduction to Talent Identification</p><p>00:57 Podcast Intro</p><p>01:37 Justin True's Career Journey</p><p>04:27 Hiring Selina: The Search for Talent</p><p>07:38 Selina's Impact and Performance</p><p>10:50 The Importance of Curiosity in Talent</p><p>15:36 Leadership and Nurturing Talent</p><p>20:15 Assessing Personality Fit in Hiring</p><p>22:21 The Art of Conversation</p><p>24:43 Creating Space for Growth</p><p>26:15 Navigating Team Dynamics</p><p>31:28 Innovative Hiring Practices</p><p>34:50 Building Human Connections in Leadership</p><p>36:19 Advice for Professionals on Career Growth</p><p>42:20 Closing</p></ol>
9 total episodes available
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