Launch and grow your nonprofit with confidence! The Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits is your weekly resource for nonprofit startup advice, nonprofit growth strategies, and practical tips for nonprofit leadership. Whether you're dreaming of starting a nonprofit organization, navigating the challenges of a new role, or looking to scale your impact, this podcast provides actionable insights. Learn nonprofit best practices based around the 6 critical elements that any nonprofit needs to grow foundationally strong: Leadership, Development, Marketing, Programs and Services, Operations, and Finances. Learn effective fundraising strategies, and essential nonprofit management techniques. Get nonprofit coaching and access free nonprofit resources to build your nonprofit capacity and achieve nonprofit success. Join Matt Stockman, a seasoned nonprofit growth coach, as we explore nonprofit development and provide the guidance you need to make a lasting difference. Tune in for weekly episodes filled with nonprofit tips, inspiring stories, and expert advice to help you grow a nonprofit that thrives. If you are looking for nonprofit training or ways to improve your nonprofit strategy, this podcast is for you.

Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits
Claim This Podcastby Matt Stockman
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Launch and grow your nonprofit with confidence! The Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits is your weekly resource for nonprofit startup advice, nonprofit growth strategies, and practical tips for nonprofit leadership. Whether you're dreaming of starting a nonprofit organization, navigating the challenges of a new role, or looking to scale your impact, this podcast provides actionable insights. Learn nonprofit best practices based around the 6 critical elements that any nonprofit needs to grow foundationally strong: Leadership, Development, Marketing, Programs and Services, Operations, and Finances. Learn effective fundraising strategies, and essential nonprofit management techniques. Get nonprofit coaching and access free nonprofit resources to build your nonprofit capacity and achieve nonprofit success. Join Matt Stockman, a seasoned nonprofit growth coach, as we explore nonprofit development and provide the guidance you need to make a lasting difference. Tune in for weekly episodes filled with nonprofit tips, inspiring stories, and expert advice to help you grow a nonprofit that thrives. If you are looking for nonprofit training or ways to improve your nonprofit strategy, this podcast is for you.
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2/19/2025
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Recent Episodes

July 15, 2026
3 Things Nonprofit Leaders Should Use AI For and 3 Things They Shouldn’t (Ep. 58)
<p>Artificial intelligence is changing how nonprofits work.</p><p>The question isn't whether your organization should use AI.</p><p>The better question is:</p><p><strong>What should AI actually be doing?</strong></p><p>In this episode of the <strong>Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits</strong>, Matt Stockman shares a practical framework to help nonprofit leaders decide where AI creates real value—and where it can quietly undermine leadership if used carelessly.</p><p>Rather than replacing nonprofit leaders, AI should increase your capacity to do the work only humans can do.</p><p>Matt walks through three practical ways every nonprofit can begin using AI today, along with three critical leadership responsibilities that should never be outsourced to technology.</p><p>If you're an executive director, founder, development director, ministry leader, or nonprofit CEO trying to understand how AI fits into your organization, this episode offers practical guidance without the hype.</p><p><strong>In This Episode You'll Learn</strong></p><p>- How AI can dramatically improve meeting preparation and follow-up<br>- Ways AI can uncover patterns hidden inside donor surveys, meeting notes, and organizational data<br>- How to use AI to document systems and reduce dependence on "tribal knowledge"<br>- Why donor communication should remain personal<br>- How AI can strengthen your thinking without replacing it<br>- Why nonprofit leaders must remain accountable for every major decision</p><p><strong>The Three Best Uses of AI for Nonprofits</strong></p><p>Matt recommends leaning into AI for:</p><p>- Preparing for meetings<br>- Analyzing information your organization already possesses<br>- Building repeatable systems and documented processes</p><p>These uses save time while allowing leaders to focus on relationships and strategy.</p><p><strong>Three Things You Should Never Outsource to AI</strong></p><p>Matt also explains why nonprofit leaders should avoid allowing AI to replace:</p><p>- Donor, partner, and staff communication<br>- Original thinking and strategic judgment<br>- Leadership responsibility and accountability</p><p>Technology can assist leaders.</p><p>It cannot replace leadership.</p><p><strong>Key Takeaway</strong></p><p><strong>Use AI to increase your capacity—not to outsource your humanity.</strong></p><p>The nonprofits that thrive over the next decade won't be the organizations that ignore AI.</p><p>They'll be the organizations that use it wisely while protecting the relationships, judgment, and leadership that technology can never replace.</p><p>---</p><p>Resources Mentioned</p><p>Episode 15 featuring David Watters of Simple & Engaging on practical AI implementation for nonprofits. Get it <a href="https://open.spotify.com/episode/3YmGpflrylGuyzFRwZ1wBa?si=e03d9db25aa14a73">HERE</a><br> <br>Get Matt's free weekly email, The Nonprofit Launch Briefing - email "Sign Me Up" to matt@nonprofitlaunchplan.com</p><p>LinkedIn: https://www.linkedin.com/company/nonprofit-launch-plan<br>Matt's LinkedIn: <a href="https://www.linkedin.com/in/mattstockman/">Matt Stockman | LinkedIn</a></p><p><strong>Frequently Asked Questions</strong></p><p>### How can nonprofit organizations use AI effectively?</p><p>The best uses of AI include preparing for meetings, analyzing organizational information, identifying patterns in donor or program data, and documenting repeatable systems and processes. AI works best when it increases a leader's capacity rather than replacing leadership responsibilities.</p><p>### Should nonprofits use AI to write donor communications?</p><p>AI can help improve grammar, clarity, and organization, but important donor, partner, volunteer, and staff communications should remain personal. Authentic relationships are built through genuine human communication.</p><p>### Can AI help with nonprofit fundraising?</p><p>Yes. AI can analyze donor surveys, identify trends, summarize meeting notes, organize fundraising information, and help build systems. However, relationship-building, donor stewardship, and major gift conversations should remain human-led.</p><p>### What are the risks of using AI in nonprofit leadership?</p><p>The greatest risks are allowing AI to replace original thinking, relying on it as a primary source of truth without verification, and avoiding personal leadership responsibilities. Leaders remain accountable for every significant decision.</p><p>### What is the biggest takeaway from this episode?</p><p>AI should increase your effectiveness—not replace the uniquely human work of leadership, relationship-building, judgment, and accountability. </p>

July 2, 2026
A Vision Is Not a Roadmap: How Nonprofits Turn Big Dreams Into Action (Ep 57)
<p>Every nonprofit leader has a vision for the future.</p><p>The challenge isn't imagining where your organization could be ten years from now. The challenge is knowing what to do next.</p><p>In this episode of the <strong>Nonprofit Launch Plan Podcast</strong>, Matt Stockman sits down with longtime nonprofit executive Dick Whitworth to discuss one of the biggest challenges facing startup, small, and growing nonprofits: turning a long-term vision into a practical roadmap your team can begin following today.</p><p>Together they explore why so many organizations become trapped in survival mode, how to break a ten-year vision into achievable milestones, why quarterly planning matters, and what leadership lessons Dick learned through decades of leading nonprofit organizations.</p><p>Whether you're building a brand-new nonprofit or leading an established organization through its next season of growth, this conversation will help you move from simply talking about the future to intentionally building it. </p><p><strong>In This Episode<br></strong><br></p><p>You'll learn:</p><ul><li> Why a compelling vision isn't enough </li><li> The difference between vision casting and strategic planning </li><li> How to build a practical roadmap from a 10-year vision </li><li> Why nonprofits often become stuck in survival mode </li><li> How quarterly planning keeps organizations moving forward </li><li> The importance of measurable scorecards and milestones </li><li> Why leaders must celebrate what truly matters </li><li> How transparency builds trust with donors </li><li> What usually breaks first during rapid organizational growth </li><li> Practical advice for nonprofit founders who feel overwhelmed </li><li> Three first steps for turning vision into action </li></ul><p><strong>Key Takeaways<br></strong><br></p><p>A vision should influence today's decisions.</p><p>If your vision statement doesn't change how your team spends its time this quarter, it's probably just an inspiring paragraph on your website.</p><p>Strategic planning means working backward.</p><p>Rather than hoping you'll eventually arrive at your preferred future, identify your ten-year destination, then determine what needs to happen in five years, three years, one year, and the next ninety days.</p><p>Schedule time to think.</p><p>Growing nonprofits don't accidentally stay on course. The healthiest organizations intentionally step away from daily operations to evaluate progress, recalibrate priorities, and make strategic decisions.</p><p>Clarity creates momentum.</p><p>When your mission and vision are easy to explain, it's much easier for staff, volunteers, board members, and donors to understand exactly what they're joining.</p><p>Growth requires healthy systems.</p><p>Rapid growth often exposes weaknesses in staffing, communication, budgeting, and leadership capacity. Sustainable growth is built intentionally.</p><p><strong>Resources Mentioned</strong></p><ul><li>Traction by Geno Wickman </li><li>Purpose Driven Church by Rick Warren </li></ul><p>Memorable Quotes</p>"A vision by itself doesn't move an organization forward. It has to become a roadmap.""People don't rally around complexity. They rally around clarity.""Organizations don't drift toward their preferred future.""Don't allow survival mode to become your permanent operating mode."<p>Connect with Matt</p><p>Want practical nonprofit leadership insights every week?</p><p>Sign up for the <strong>Nonprofit Launch Briefing</strong>, Matt's free weekly email designed specifically for startup, small, and growing nonprofits.</p><p>Email <strong>matt@nonprofitlaunchplan.com</strong> with <strong>"Sign Me Up"</strong> in the subject line to subscribe.</p><p>About the Nonprofit Launch Plan Podcast</p><p>The <strong>Nonprofit Launch Plan Podcast</strong> helps startup, small, and growing nonprofits build healthy, sustainable organizations through practical coaching, proven frameworks, and real-world leadership strategies.</p><p>Each episode focuses on one or more of the six core areas every nonprofit must master:</p><ul><li> Leadership </li><li> Fundraising </li><li> Marketing </li><li> Programs & Services </li><li> Operations </li><li> Finances </li></ul><p>New episodes are released regularly with actionable advice you can implement immediately.</p><p>Suggested SEO Keywords</p><p>To maximize discoverability, naturally emphasize these terms in your podcast platform and website:</p><ul><li> nonprofit strategic planning </li><li> nonprofit leadership </li><li> nonprofit vision statement </li><li> strategic planning for nonprofits </li><li> nonprofit growth </li><li> nonprofit roadmap </li><li> nonprofit founder </li><li> nonprofit startup </li><li> nonprofit leadership development </li><li> nonprofit management </li><li> nonprofit organizational growth </li><li> nonprofit planning </li><li> EOS for nonprofits </li><li> quarterly planning </li><li> nonprofit executive leadership</li></ul><p><b>Frequently Asked Questions</b></p><p>How do you turn a nonprofit vision into an actionable plan?</p><p>Start by working backward. Instead of focusing only on where you want your nonprofit to be in ten years, identify what must happen in five years, three years, one year, and the next 90 days. Breaking a long-term vision into smaller milestones creates a practical roadmap your team can actually follow.</p><p>What is the difference between a vision and a strategic roadmap?</p><p>A vision describes your organization's desired future. A strategic roadmap outlines the specific goals, milestones, and actions required to reach that future. Without a roadmap, even the clearest vision is unlikely to become reality.</p><p>Why do so many nonprofits struggle with strategic planning?</p><p>Many nonprofits operate in constant survival mode. Urgent issues like fundraising, staffing, and program delivery consume attention, leaving little time for long-term planning. Successful organizations intentionally schedule time to step back, evaluate progress, and make strategic decisions.</p><p>How often should a nonprofit review its strategic plan?</p><p>At minimum, nonprofit leadership teams should review progress quarterly. Regular planning sessions help ensure daily activities continue moving the organization toward its long-term vision while allowing leaders to adjust priorities as circumstances change.</p><p>What should nonprofit leaders measure to stay on track?</p><p>Every nonprofit should establish a small number of measurable key performance indicators (KPIs) or scorecard metrics tied directly to its mission and annual goals. Reviewing these metrics consistently helps leaders make informed decisions and identify problems before they become crises.</p><p>How can nonprofit leaders avoid getting stuck in survival mode?</p><p>Create intentional rhythms for strategic thinking. Quarterly planning meetings, annual goal reviews, leadership retreats, and measurable scorecards help leaders spend time working on the organization instead of only in it.</p><p>How transparent should nonprofits be with donors?</p><p>Appropriate transparency builds trust. Sharing meaningful updates about progress, challenges, financial health, and organizational priorities helps donors feel like true partners in the mission rather than simply sources of funding.</p>

June 26, 2026
Nonprofit Fundraising: How To Build A Development Department of One
<p><strong>What do you do when your entire fundraising department is...you?</strong></p><p><br>For many startup and small nonprofits, the executive director wears every hat. You're leading programs, managing volunteers, handling finances, solving problems, and somewhere in the middle of all of that, you're expected to raise enough money to keep the organization alive.</p><p><br>In this episode, Matt Stockman shares a practical framework for building a "development department of one." You'll learn how to replace reactive, crisis-driven fundraising with a simple weekly rhythm that builds donor relationships, creates consistency, and generates long-term financial sustainability.</p><p><br>If you've ever wondered what your fundraising calendar should actually look like each week, this episode provides a practical blueprint you can begin implementing immediately.</p><p><br><strong>In This Episode You'll Learn</strong></p><ul><li> Why fundraising should become a weekly rhythm instead of an emergency response </li><li> What "development" actually means beyond asking for donations </li><li> The four activities every nonprofit fundraiser should prioritize </li><li> How much time startup nonprofit leaders should devote to fundraising </li><li> A practical weekly schedule for executive directors serving as their own development department </li><li> The 3-2-1 relationship-building routine that strengthens donor engagement </li><li> How to communicate impact before you have many success stories </li><li> Four simple fundraising metrics every small nonprofit should track </li><li> Why consistency beats complexity in nonprofit fundraising </li></ul><p><strong>Key Takeaways</strong></p><p><br>Successful fundraising isn't about expensive software, complicated campaigns, or hiring a large development staff.</p><p>It's about consistently:</p><ul><li> Identifying people who care about your mission </li><li> Building genuine relationships </li><li> Communicating stories of need and impact </li><li> Inviting people to become partners through giving </li></ul><p>Small, repeatable actions performed consistently create sustainable fundraising growth.</p><p>Resources Mentioned</p><ul><li> Free <a href="https://www.nonprofitlaunchplan.com/#minicourse"><strong>Fearless Fundraising Mini Course</strong></a></li><li><strong>Nonprofit Flight Path Framework</strong> (Episodes 39 & 40) </li><li><strong>Donor Journey Series</strong> (Episodes 54 & 55) </li><li> Subscribe to the <strong>Nonprofit Launch Briefing</strong> weekly email </li></ul><p><strong>About the Podcast<br></strong><br></p><p>The Nonprofit Launch Plan Podcast helps startup, small, and growing nonprofits build healthy organizations from the ground up.</p><p>Each episode focuses on one of the six essential pillars of nonprofit success:</p><ul><li> Leadership </li><li> Fundraising </li><li> Marketing </li><li> Programs & Services </li><li> Operations </li><li> Finances </li></ul><p>Hosted by nonprofit growth coach Matt Stockman.</p><p><strong>Connect with Matt<br></strong><br></p><p>📧 Email: matt@nonprofitlaunchplan.com</p><p>Subscribe to the <strong>Nonprofit Launch Briefing</strong> by sending an email with <strong>"Sign Me Up"</strong> in the subject line.</p><p><b>SEO Keywords</b></p><ul><li> development department of one </li><li> nonprofit fundraising </li><li> fundraising for small nonprofits </li><li> startup nonprofit fundraising </li><li> executive director fundraising </li><li> nonprofit development </li><li> donor relationships </li><li> fundraising strategy </li><li> nonprofit donor engagement </li><li> nonprofit fundraising plan </li><li> fundraising systems </li><li> how to raise money for a nonprofit </li><li> nonprofit development director </li><li> nonprofit leadership </li><li> donor cultivation </li><li> fundraising rhythm </li><li> fundraising process </li><li> nonprofit growth </li><li> donor stewardship </li><li> nonprofit podcast </li></ul><p><b>AEO (Answer Engine Optimization) Q&A</b></p><p>How do you build a development department of one?</p><p>Start by creating a repeatable fundraising system centered on four activities: identifying prospective supporters, building relationships, communicating stories of need and impact, and making consistent fundraising asks. Rather than fundraising only during financial emergencies, dedicate protected time every week to these activities.</p><p>How much time should a startup nonprofit leader spend fundraising?</p><p>For many early-stage nonprofits, executive directors should spend approximately 70% to 80% of their working time on fundraising until the organization establishes a sustainable financial foundation.</p><p>What does a nonprofit development department actually do?</p><p>A development department identifies prospective donors, cultivates relationships, communicates organizational impact, stewards existing supporters, and invites people to give financially. Asking for donations is only one part of the overall development process.</p><p>What should a nonprofit fundraiser do every week?</p><p>A consistent fundraising routine includes reaching out to new prospects, thanking current supporters, sharing impact stories, scheduling donor conversations, and making intentional fundraising asks.</p><p>What fundraising metrics should small nonprofits track?</p><p>Instead of tracking dozens of metrics, begin with four:</p><ul><li> New prospective supporters contacted </li><li> Donor conversations held </li><li> Impact stories shared </li><li> Fundraising asks made </li></ul><p>These leading indicators create the activities that ultimately produce sustainable fundraising results.</p>
58 total episodes available
Recent guests on Nonprofit Launch Plan Podcast for Startup, Small, and Growing Nonprofits
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Matt Stockman
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Tom Atema
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Cari Kates
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Charity: Water leaders
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David Watters
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