- 517
- Episodes
- 65
- Transcribed
- 447
- Ratings
- Weekly
- Cadence
- 2013
- First episode
- 218K
- YouTube views
About Novel Marketing
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
- Publisher
- Thomas Umstattd Jr.
- Category
- arts · arts · business
- Language
- en
- Explicit
- No
- First episode
- 30 Sept 2013
- Latest episode
- 4 Nov 2026
Latest episodes
65 of 517 episodes have a transcript.
4 Nov 2026TRANSCRIPT
How to Turn Readers Into Collectors Using the Diderot Effect (Marketing Psychology)
29 Oct 2026TRANSCRIPT
Is Curios the Shopify Killer for Authors?
14 Oct 2026
The 5 Kinds of Author Kickstarter Campaigns
Inside a recent episode
How to Turn Readers Into Collectors Using the Diderot Effect (Marketing Psychology)
Published 4 Nov 2026 · Transcript excerpt
[…] You've got to write the kind of book that your reader can't put down because... If they are not a reader and they try reading your book and they don't enjoy it, you're just reinforcing the identity they already have, which is they're not the kind of person who likes reading books, which is the default identity for most people. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Novel Marketing
Names identified in recent episode analyses. Showing up to five guests.
- Russell Nohelty
- Matthew Bowman
- Julie Broad
- Joanna Penn
- Kris Austin
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 218,427
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.8 / 5
- 337 ratings
- Spotify
- 4.6 / 5
- 110 ratings
Podcast Authority Score: 85 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 97
- Social presence
- 0
- YouTube
- 86
- Engagement
- 96
Contact Novel Marketing
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Shows with a similar audience
Questions about Novel Marketing
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Novel Marketing take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
65 of 517 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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