Hosts Rebekah Brannon and Janelle Cordtz grew up in the aesthetics industry, working every job from the front desk, to the back office. Now they manage strategic growth and operations for dozens of practices all over the United States. Listen as they share practical, actionable advice on everything from tracking KPIs and launching new locations, to implementing best-in-class protocols for adding new services and supporting your providers.
Janelle and Rebekah look back on the careers they started in their 20s and talk through what they would do differently with the experience, confidence, and perspective they have now.
They reflect on the paths they took, the lanes they wish they had found sooner, the leadership lessons that took time to learn, and the mistakes that shaped how they show up today. Rebekah talks about becoming clearer on her love for marketing and learning the balance between relational equity and professionalism. Janelle shares why she would have asked more questions, leaned into leadership earlier, and trusted her own voice sooner.
The conversation also gets into boundaries, burnout, confidence, toxic leadership, staying too long in places that no longer support growth, and learning not to attach self-worth to external praise. It is a reminder that growth often comes from discomfort, self-reflection, and the willingness to keep learning from the past without staying stuck in it.
LEARN MORE AND JOIN THE ALPHA COMMUNITY:
https://www.partnerwithalpha.com/
FOLLOW OPERATION MED SPA:
https://www.instagram.com/operationmedspa/
WATCH THE FULL EPISODE ON YOUTUBE:
https://youtu.be/9vBfzEowrR8
FOLLOW ALPHA AESTHETICS PARTNERS:
https://www.instagram.com/partnerwithalpha/
https://www.linkedin.com/company/alpha-aesthetics-partners/
22 Sept 2026
040: The Hardest Conversations We've Ever Had
Fun leadership moments are easy to talk about. The hard ones are the conversations nobody is excited to have, but every strong med spa leader eventually has to learn how to navigate.
Janelle and Rebekah talk through some of the toughest workplace conversations they have faced, from hygiene and professional presentation to difficult feedback, hurt feelings, communication breakdowns, and moments where someone had to hold a mirror up to them. These are the kinds of situations that can feel awkward, personal, or uncomfortable, especially when the goal is to protect both the person and the team.
The heart of the message is simple: tough conversations should still be human. Strong leadership is not about coming in hot, proving a point, or hiding behind a title. It is about understanding the why, knowing the person in front of you, creating enough trust for honest feedback, and using brave communication to build a stronger team.
LEARN MORE AND JOIN THE ALPHA COMMUNITY:
https://www.partnerwithalpha.com/
FOLLOW OPERATION MED SPA:
https://www.instagram.com/operationmedspa/
WATCH THE FULL EPISODE ON YOUTUBE:
https://youtu.be/jtQwvmyeLAk
FOLLOW ALPHA AESTHETICS PARTNERS:
https://www.instagram.com/partnerwithalpha/
https://www.linkedin.com/company/alpha-aesthetics-partners/
8 Sept 2026
039: Behind the Botox: The Reality Show Edition
Janelle and Rebekah imagine what a med spa reality show would look like, built from years of behind-the-scenes experience in clinics, operations, patients, teams, and all the personalities that come with the industry.
They talk through the cast of characters every med spa team would recognize: the pot stirrer, the mother hen, the diva injector, the exhausted manager, the marketing maven, the quiet one in the corner, the person whose personal life is always on fire, and the generational mix that makes clinic culture even more entertaining.
They also get into the patient side of the show, from the regular who feels like one of the girls to the demanding VIP, the event guest who comes for the snacks, and the patient whose confidence transformation reminds everyone why the work matters. It is funny, chaotic, familiar, and just real enough that anyone who has worked in a med spa will probably start casting their own clinic immediately.
LEARN MORE AND JOIN THE ALPHA COMMUNITY:
https://www.partnerwithalpha.com/
FOLLOW OPERATION MED SPA:
https://www.instagram.com/operationmedspa/
WATCH THE FULL EPISODE ON YOUTUBE:
https://youtu.be/RKphgbYkYgA
FOLLOW ALPHA AESTHETICS PARTNERS:
https://www.instagram.com/partnerwithalpha/
https://www.linkedin.com/company/alpha-aesthetics-partners/
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
7 ratings
Spotify
5.0 / 5
5 ratings
Podcast Authority Score: 39 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
39
Social presence
94
YouTube
0
Engagement
51
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Guest appearances
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