GTMEs didn't think they would evolve this way. They just kept automating things until it became their whole job. Now the tooling is moving faster than anyone can keep up with, there's no real playbook, and half the advice online is either too vague or written by someone who hasn't actually done it. This podcast is for you if you're in the middle of figuring it out - real workflows, numbers, and mistakes from expert GTMEs at startups, mid-market, and enterprise. If you're wiring up Clay, rethinking your outbound stack, or trying to make AI actually useful in your pipeline, welcome to the The GTM Engineer Podcast.
Outbound Wizards by SalesRobot
Claim This Podcastby Saurav Gupta
139 episodes
Updated Daily
Accepts GuestsHas Sponsors
Podcast Overview
GTMEs didn't think they would evolve this way. They just kept automating things until it became their whole job. Now the tooling is moving faster than anyone can keep up with, there's no real playbook, and half the advice online is either too vague or written by someone who hasn't actually done it. This podcast is for you if you're in the middle of figuring it out - real workflows, numbers, and mistakes from expert GTMEs at startups, mid-market, and enterprise. If you're wiring up Clay, rethinking your outbound stack, or trying to make AI actually useful in your pipeline, welcome to the The GTM Engineer Podcast.
Language
🇺🇲
Publishing Since
9/5/2025
2 verified contact emails on file for Outbound Wizards by SalesRobot
Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.
Recent Episodes
May 11, 2026
The GTM Workflow That 100X’d Their Output ft. Danilo Prelevikj
<p>In today's episode, I chat with Danilo, founder at Viralnetix, about why he's deliberately steering away from the oversaturated B2B SaaS and IT services space and into niches most agencies won't touch—insurtech, CPG brands, and others where two-plus years of domain experience becomes the actual differentiator rather than just another Clay workflow. </p><p>He walks through two campaigns in detail: an insurtech ABM play targeting roughly 600 European insurance companies where the team built a full signal-tracking system around leadership changes, new offices, and board movements, then sent automated emails the moment a gap appeared—and where, against conventional wisdom, longer emails outperformed short ones because that's just how insurance people want to be talked to; and a US protein brand campaign where a single SDR was spending his entire day manually building Google Maps lists and sending 20 emails, forgetting to follow up whenever a deal came in, and losing pipeline in both directions—until Viralnetix rebuilt the whole thing in Clay and Instantly, mapped every juice bar and chiropractor in the US, and got him to 2,000 emails a day with his only job now being to call back the positive replies. Danilo's origin story is one of the more entertaining ones I've heard on this show—charging his parents 10% commission on cash at age six, grinding through dropshipping and affiliate marketing failures at 14, building Instagram pages to 100k followers and selling them, launching the first version of Viralnetix as an influencer management company at 19, realizing they were sending manual PDFs for two to three hours per email with nothing to show for it, joining Jeremy at TC9, becoming a partner, burning out hard enough to spend two full months lying on the grass doing nothing, and coming back to restart Viralnetix with Jana. His prediction: Clay tables as a skill will get automated, but the experts who understand the underlying logic will get faster and better because of AI rather than redundant—and Claude Code is already worth watching as an alternative for qualifying records at a scale and cost Clay can't match. His advice: if you're non-technical, go deep on Clay and email infrastructure first; if you're technical, go straight to Claude Code; either way, do it manually by hand first so you actually understand why automating it matters. </p><p>Enjoy 🙂</p><p>(0:00) Introduction to Outbound Wizards <br>(0:28) What Viralnetix Does: Growth Partner, Not Just a Lead Gen Agency <br>(1:05) Niching Into Insurtech and CPG to Escape Agency Saturation <br>(3:27) InsurTech Campaign: ABM on 600 European Companies, Signal Tracking, Long Emails That Actually Worked <br>(6:42) CPG Campaign: US Protein Brand, 20 Emails a Day to 2,000 a Day, SDR Now Just Closes <br>(9:01) The Real Competition Isn't Other Agencies—It's the Manual SDR <br>(12:20) Danilo's Journey: 10% Commission at Age Six to Burning Out as a Partner at TC9 <br>(16:37) Restarting Viralnetix After Two Months of Doing Absolutely Nothing <br>(17:17) Predictions: Clay Tables Will Get Automated, Experts Will Survive, Claude Code Is Coming <br>(20:01) Advice: Learn Clay End-to-End First, Then Upgrade to Claude Code If You Want to Go Deeper</p><p>🔗 CONNECT WITH DANILO<br> <br>👥 <a href="https://www.linkedin.com/in/daniloprelevikj/">LinkedIn</a> <br>💻 <a href="https://viralnetix.com">Website</a> </p><p><br>🔗 CONNECT WITH SAURAV</p><p>🎥 <a href="https://www.youtube.com/@_sauravgupta/videos">YouTube Channel</a></p><p>🐦 <a href="https://x.com/saguppa">X (Twitter)</a></p><p>📸 <a href="https://www.instagram.com/saurav_salesrobot">Instagram</a></p><p>💻 <a href="https://www.salesrobot.co/">Website</a></p><p>👥 <a href="https://www.linkedin.com/in/saurav-g-43b959225">LinkedIn<br></a>📧 Email - saurabh@salesrobot.co</p><p><br>🙏 LEAVE A REVIEW If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :)</p><p><br>👋🏼 GET IN TOUCH You can also reach out with any feedback, ideas or thoughts about the lessons you've learned from the episodes.</p>
May 10, 2026
Trust Is Becoming The Real GTM Advantage ft. Mohammed Sarvar
<p>In today's episode, I chat with Sarvar from CBREX, about building a talent OS that sits between enterprises with complex hiring needs and the specialized recruitment agencies best equipped to serve them—a marketplace model that took 7-8 years of face-to-face credibility building to get right, and one that only works because the team was disciplined enough to say no to agencies and clients who didn't fit the ICP. </p><p>Sarvar walks through how CBREX approaches both sides of the marketplace differently: vendors (agencies) require trust built over time before they'll commit their own resources to a platform, while clients require tight revenue and persona banding to avoid the unit economics collapse that comes from scaling without curation. His GTM journey is one of the more interesting ones I've heard—analyst shadowing a founding team with a hundred-plus years of combined recruitment experience, then customer success, then product, then marketing, then sales, until co-founder Divyashree pointed at GTM engineering and said this is what we should be doing. His prediction: in an AI-saturated world where every tool looks the same, differentiation comes down to the trust and experience you build—illustrated by an 11-month deal with a GCC leader who signed a potentially multi-million dollar annual contract without having personally used the product once. His advice for aspiring GTM engineers: understand that this is a process role, not a tools role, because tools will keep changing and the ones who survive are the ones who can implement the repeatable revenue-generating process regardless of which stack they're handed; experiment relentlessly before automating anything; and—his standout point—offer value upfront with zero expectation, because his own survey outreach to 15 people produced 5 "tell me more" replies and zero selling required. I add my own take at the end: read the classics, learn copywriting at its roots, and condition your AI the same way you'd train a junior employee—give it the Boron Letters, give it Gary Halbert, then let it write. </p><p>Enjoy 🙂</p><p>(0:00) Introduction to Outbound Wizards <br>(0:30) What CBREX Does: Talent OS for Enterprises With Complex Hiring Needs <br>(2:24) GTM for Both Sides: Why Trust Comes Before Everything for Vendor Acquisition <br>(4:11) ICP Discipline: Why Growing the Marketplace Too Fast Breaks the Economics <br>(6:02) Sarvar's Journey: Analyst to CS to Product to Marketing to GTM Engineering <br>(9:13) Predictions: In an AI-Saturated Market, Trust and Experience Are the Differentiator <br>(10:03) The 11-Month Deal: Signing a Multi-Million Contract With Someone Who Never Saw the Product <br>(13:09) Advice: GTM Is a Process Role, Not a Tools Role <br>(14:50) Experiment Before You Automate—Automating Something Broken Just Breaks It Faster <br>(16:39) Value-First Outreach: How a Survey Email Got a 33% Reply Rate With No Pitch <br>(17:27) Learn Copywriting First: The Boron Letters, Gary Halbert, Mad Men <br>(19:14) Most Common Outbound Mistake: Talking Too Much About Yourself</p><p>🔗 CONNECT WITH SARVAR </p><p>👥 <a href="https://www.linkedin.com/in/mohammed-sarvar-61a0a7187/">LinkedIn</a> </p><p><br>🔗 CONNECT WITH SAURAV</p><p>🎥 <a href="https://www.youtube.com/@_sauravgupta/videos">YouTube Channel</a></p><p>🐦 <a href="https://x.com/saguppa">X (Twitter)</a></p><p>📸 <a href="https://www.instagram.com/saurav_salesrobot">Instagram</a></p><p>💻 <a href="https://www.salesrobot.co/">Website</a></p><p>👥 <a href="https://www.linkedin.com/in/saurav-g-43b959225">LinkedIn<br></a>📧 Email - saurabh@salesrobot.co</p><p><br></p><p>🙏 LEAVE A REVIEW If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :)</p><p><br>👋🏼 GET IN TOUCH You can also reach out with any feedback, ideas or thoughts about the lessons you've learned from the episodes.</p>
May 9, 2026
You Don’t Need 20 Tools To Get Results ft. Soumya Surabhi
<p>In today's episode, I chat with Soumya, founder at GTM Walnut, about engineering revenue pipelines through AI-powered GTM automations that span marketing, outbound, CRM, and content. Soumya works primarily with B2B SaaS and services companies from seed to Series C—companies that have found product-market fit and are now trying to scale. </p><p>She walks us through two very different campaign types: one running 100,000+ cold emails a month targeting local businesses like dentists and lawyers, scraped from Google Maps via Clay, Applify, and Surfer Dev, enriched using website content for personalization, and generating 100-120+ positive replies per month; and another hyper-targeted ABM play where they go after just 300 accounts a week using a stack of intent signals—online, offline, and social—to surface the 25 or so that are actually worth reaching with a full multi-channel sequence across email, LinkedIn, direct mail, and WhatsApp. Soumya shares her path from organic growth and SEO at a Series B startup, through two head-of-demand-gen roles at seed-stage companies, to spotting the GTM engineering wave coming and going all-in full-time since April 2025 after her co-founder joined the Clay bootcamp. Her prediction: GTM is moving from people-driven to system-driven, with one GTM engineer supervising the entire system and one SDR handling replies—human in the loop, not human at the center. Her advice for anyone starting out: ignore the noise, get the three basics right (list, messaging, infrastructure), learn one or two tools per segment, and resist the urge to build complexity for its own sake—because your clients don't care how many tools you know, they care about meetings. </p><p>Enjoy 🙂</p><p><br>(0:00) Introduction to Outbound Wizards <br>(0:20) What GTM Walnut Does: GTM Engineering, Outbound, CRM, and Content <br>(1:46) Client Profile: Seed to Series C B2B Companies Ready to Scale <br>(2:08) Campaign 1: 100K+ Emails a Month to Local Businesses via Google Maps Scraping <br>(3:43) Campaign 2: 300-Account ABM With Intent Signals and Multi-Channel Outreach <br>(5:01) Soumya's Journey: SEO to Demand Gen to GTM Engineering Full-Time <br>(7:51) Future Predictions: System-Driven GTM, One GTM Engineer, Human in the Loop <br>(10:08) Advice: Get the Basics Right, Learn Two Tools Per Segment, Keep It Simple <br>(12:11) Why Simplicity Serves the Client Better Than Complexity Ever Will</p><p>🔗 CONNECT WITH SOUMYA </p><p>👥 <a href="https://www.linkedin.com/in/soumya-surabhi-42638444/">LinkedIn</a> <br>💻 <a href="https://gtmwalnut.com">Website</a> <br>📧 Email - soumya@gtmwalnut.ai</p><p><br>🔗 CONNECT WITH SAURAV</p><p>🎥 <a href="https://www.youtube.com/@_sauravgupta/videos">YouTube Channel</a></p><p>🐦 <a href="https://x.com/saguppa">X (Twitter)</a></p><p>📸 <a href="https://www.instagram.com/saurav_salesrobot">Instagram</a></p><p>💻 <a href="https://www.salesrobot.co/">Website</a></p><p>👥 <a href="https://www.linkedin.com/in/saurav-g-43b959225">LinkedIn<br></a>📧 Email - saurabh@salesrobot.co</p><p><br></p><p>🙏 LEAVE A REVIEW If you enjoyed listening to the podcast, we'd love for you to leave a 5-star review on Apple Podcasts to help others discover the show :)</p><p><br>👋🏼 GET IN TOUCH You can also reach out with any feedback, ideas or thoughts about the lessons you've learned from the episodes.</p>
139 total episodes available
Similar Podcasts
Discover related shows you might enjoy
Deep-dive analytics for Outbound Wizards by SalesRobot
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Outbound Wizards by SalesRobot?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.