Let’s be real—working in an aesthetic practice is a roller coaster. Phones that never stop ringing, leads stacking up, last-minute doctor requests, and the patient right in front of you.<br /><br />Welcome to PracticeLand—where we get it because we’ve been there. So have our guests (your peers and the industry’s best). Each week, we share insider tips and straight talk to help you tame the chaos, get sh*t done, and gain the recognition you deserve.<br /><br />Are you one of us? Subscribe for new episode notifications and more at practicelandpodcast.com. New episodes weekly, wherever you listen.<br /><br />Got a wild customer service story or a sticky patient situation? Send us a message or voicemail. If your tale makes it into our “She Did WHAT?!” segment, we’ll send a thank-you gift you’ll actually love (promise, no cheap swag here).<br /><br />Connect with us at <a href="https://www.practicelandpodcast.com/" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a><br /><br />Presented by <a href="https://patientfi.com/aesthetics/" target="_blank" rel="noreferrer noopener">PatientFi</a>, the friendly way to pay<br /><br />Follow PatientFi on Instagram <a href="https://www.instagram.com/patient.fi/" target="_blank" rel="noreferrer noopener">@patient.fi</a>
Practiceland: Not Your Doctor's Podcast
Claim This Podcastby PatientFi
Podcast Authority
Beta
Podcast Overview
Let’s be real—working in an aesthetic practice is a roller coaster. Phones that never stop ringing, leads stacking up, last-minute doctor requests, and the patient right in front of you.<br /><br />Welcome to PracticeLand—where we get it because we’ve been there. So have our guests (your peers and the industry’s best). Each week, we share insider tips and straight talk to help you tame the chaos, get sh*t done, and gain the recognition you deserve.<br /><br />Are you one of us? Subscribe for new episode notifications and more at practicelandpodcast.com. New episodes weekly, wherever you listen.<br /><br />Got a wild customer service story or a sticky patient situation? Send us a message or voicemail. If your tale makes it into our “She Did WHAT?!” segment, we’ll send a thank-you gift you’ll actually love (promise, no cheap swag here).<br /><br />Connect with us at <a href="https://www.practicelandpodcast.com/" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a><br /><br />Presented by <a href="https://patientfi.com/aesthetics/" target="_blank" rel="noreferrer noopener">PatientFi</a>, the friendly way to pay<br /><br />Follow PatientFi on Instagram <a href="https://www.instagram.com/patient.fi/" target="_blank" rel="noreferrer noopener">@patient.fi</a>
Language
🇺🇲
Publishing Since
1/29/2025
Unlock The Full Podcast Authority Score Report
See how your podcast performs across key metrics
Podcast Authority
BetaRecommendations available
Unlock the full report to see detailed tips
Recommendations available
Unlock the full report to see detailed tips
Unlock comprehensive insights including:
- • YouTube presence analysis
- • Social media reach metrics
- • RSS compliance scoring
- • Podcast 2.0 features
- • Technical standards
Detailed Analytics
- Complete breakdown of all 19 authority metrics
- Personalized recommendations for each metric
- Industry benchmarks and comparisons
- Technical RSS feed analysis and compliance scoring
Growth Strategies
- Step-by-step action plans for improvement
- Quick wins to boost your score immediately
- Pro tips from successful podcasters
See how your show performs across every key metric
High authority scores make your podcast more attractive to industry leaders and influencers who want to appear on credible shows.
Sponsors look for podcasts with proven authority and engagement. Your score demonstrates your podcast's value to potential partners.
Understanding your strengths and weaknesses helps you make data-driven decisions to expand your listener base effectively.
2 verified contact emails on file for Practiceland: Not Your Doctor's Podcast
Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.
Recent Episodes
August 4, 2026
The summer slowdown isn't random — it's predictable
Every year the schedule goes soft, everyone panics, and then it fills back up — like summer is some kind of surprise.<br />Andrea Watkins and patient care coordinator Alli Petriella break down how to see the slow stretches coming: pulling several years of historical data, tracking surgery-hour utilization and revenue, and reading the lifestyle and regional patterns that decide when your patients actually book.<br />Here’s how to talk about a soft month with your team without spreading panic, how to use your CRM to re-engage the leads you already have, and why giving patients three good reasons to book in any month keeps the calendar full year-round.<b><br />Questions answered by this episode</b><br /><ol><li>Why do aesthetic practices slow down in the summer?</li><li>How do you fill open surgery slots during a slow season?</li><li>What is surgery hour utilization and how do you track it?</li><li>How do you use historical data to predict slow months in a practice?</li><li>How should a patient care coordinator handle a slow schedule?</li><li>What is the best time of year to have plastic surgery?</li><li>How do you re-engage patients who didn't book because of price?</li><li>How can a CRM help fill a plastic surgery schedule?</li><li>How do you talk to your team about a slow month without causing panic?</li><li>Do patient payment plans help convert leads lost to price?</li></ol><b>Alli Petriella</b><br /><b>Patient Care Coordinator, Steven Camp, MD Plastic Surgery & Aesthetics</b><br /><b></b><br />Alli Petriella is a patient care coordinator at Steven Camp, MD Plastic Surgery & Aesthetics, with more than a decade of experience helping aesthetic and healthcare practices grow through smarter process and technology. She recently moved back inside the practice to guide patients through their surgical journey and rebuild the intake process from the front line. On the phones and in team huddles, she's the coordinator who treats a soft schedule as a problem to solve, not a season to survive.<br /><br /><a href="https://www.linkedin.com/in/allison-petriella-6b04b4a6/" target="_blank" rel="noreferrer noopener">Connect with Alli on LinkedIn</a><br />Learn more about <a href="https://www.campplasticsurgery.com/" target="_blank" rel="noreferrer noopener">Steven Camp, MD Plastic Surgery & Aesthetics</a><b><a href="https://www.campplasticsurgery.com/" target="_blank" rel="noreferrer noopener"><br /><br /></a></b>Practiceland is presented by PatientFi — the patient financing partner built for aesthetic practices. PatientFi gives your patients access to flexible payment plans and gives your team the tools to offer financing confidently, without the awkward money conversation.<br /><br />Learn more at <a href="https://patientfi.com/aesthetics" target="_blank" rel="noreferrer noopener">patientfi.com/aesthetics</a><br /><b><br />SHE DID WHAT?</b><br />Got a wild customer service story or a sticky patient situation to share? If your tale makes it into our "She did what?" segment, we'll send a thank you gift you'll actually love. Promise, no cheap swag here. Send us a message or voicemail at <a href="https://www.practicelandpodcast.com/" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>.<br /><b><br />SUBSCRIBE</b><br /><b></b>Are you one of us? Subscribe for new episode notifications and more at <a href="https://www.practicelandpodcast.com/" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>.<br /><b><br />HOST</b><br /><b>Andrea Watkins, VP of Practice Growth at Studio III Marketing</b><br /><b></b><br />Andrea Watkins, Vice President of Practice Growth at Studio 3, coaches plastic surgery and aesthetics teams on patient acquisition, lead management, and practice efficiency to drive measurable growth. Formerly COO of a multi-million-dollar practice that nearly tripled revenue under her leadership, she now partners with over 100 practices nationwide—helping them capture and analyze data,...
July 21, 2026
Read the Room in 60 Seconds: The DISC Hack for Talking to Any Patient
Some people walk in ready to sign before you open your mouth. Others need three weeks, a printout, and a notebook full of questions. Same practice, same price, same words out of you — completely different result.<br /><br />Troy Cole runs LogiCole Consulting and has spent about 20 years coaching refractive and cataract surgery teams to convert more patients and command premium prices. He teaches Andrea DISC, a four-quadrant personality framework simple enough to use live on a phone call, then reads Andrea's own DISC profile in under three minutes to prove it works. Two lines (a motor and a compass) are all it takes to place someone.<br /><br />The part that catches teams off guard: S types are about 35% of the population, and they are exactly the people a same-day-close push drives away. Troy explains why the highest-converting coordinators are often the S types already on staff, how to spot a D, I, S, or C in a text message, and what changed for one “high-D” surgeon when she quit walking into her administrator's office like a tornado.<br /><b><br />Questions answered by this episode</b><ol><li>What is DISC personality profiling?</li><li>What do the letters in DISC stand for?</li><li>What are the four DISC personality types?</li><li>How do you identify someone's DISC personality type?</li><li>How do you handle a price objection in a plastic surgery consultation?</li><li>What percentage of the population is each DISC personality type?</li><li>What is the difference between DISC and Myers-Briggs?</li><li>How do you use DISC in sales conversations?</li><li>Can you identify a personality type from a text message or email?</li><li>Why do patients say they need to think about it?</li></ol><b><br />Troy ColeFounder, LogiCole Consulting</b><br /><b><br /></b>Troy Cole runs LogiCole Consulting, where he coaches refractive and cataract surgery teams to sell without sounding salesy. He has spent about 20 years in the ophthalmology space, and his firm has worked with hundreds of elective surgery practices across North America, helping phone teams and patient counselors turn more leads into consults and more consults into procedures. His DISC for Doctors & Teams program trains staff to read communication styles in real time and adapt mid-conversation; his E3 Bootcamp is a 12-week intensive built for phone teams and patient counselors. He is based outside Fort Worth, Texas, and coaches youth baseball, where he says DISC works just as well as it does in a consult room.<br /><br /><a href="https://www.linkedin.com/in/troy-cole-18ab515/" target="_blank" rel="noreferrer noopener">Connect with Troy on LinkedIn</a><a href="https://troycole.com/" target="_blank" rel="noreferrer noopener">Learn more about LogiCole Consulting</a><br /><b><br /></b>Practiceland is presented by PatientFi — the patient financing partner built for aesthetic practices. PatientFi gives your patients access to flexible payment plans and gives your team the tools to offer financing confidently, without the awkward money conversation.Learn more at <a href="https://patientfi.com/aesthetics" target="_blank" rel="noreferrer noopener">patientfi.com/aesthetics</a><br /><br /><b>SHE DID WHAT?</b><br />Got a wild customer service story or a sticky patient situation to share? If your tale makes it into our "She did what?" segment, we'll send a thank you gift you'll actually love. Promise, no cheap swag here. Send us a message or voicemail at <a href="http://practicelandpodcast.com" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>.<br /><b><br />SUBSCRIBE</b><br />Are you one of us? Subscribe for new episode notifications and more at <a href="http://practicelandpodcast.com" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>. <br /><b><br />HOST</b><br /><b><br />Andrea Watkins, VP of Practice Growth at Studio III Marketing</b><br /><b><br /></b>Andrea Watkins, Vice President of Practice Growth at Studio 3, coaches plastic surgery and...
July 7, 2026
The Cancellation Playbook Every PCC Should Have
A hole opens up on the surgery schedule with zero warning, and it never fails to trigger the same stomach-drop reaction from whoever picks up the phone.<br /><br />Andrea Watkins and Alli Petriella walk through exactly what to do next — the policies you need in place before it happens, and the moves that fill the spot fast without looking desperate.<br /><br />Alli, a Patient Care Coordinator with more than a decade in aesthetic practice sales, joins Andrea live from the office to break down a full system: how to build and organize a working list of patients ready to move up, exactly how tight the phone script and timeline need to be, and why the first call should never include a discount.<br /><br />They also cover the one narrow situation where a small fee reduction actually makes sense, plus why posting last-minute surgery openings on social media can backfire — both for the practice's reputation and for patients who already paid full price.<br /><b></b><br /><b>Questions answered by this episode:</b><ul><li>What is a good cancellation policy for plastic surgery?</li><li>How much notice do you need to cancel a surgery?</li><li>What happens if you cancel a plastic surgery appointment?</li><li>Are plastic surgery deposits refundable if you cancel?</li><li>How do you fill a last-minute surgery cancellation?</li><li>What is a fair rescheduling fee for elective surgery?</li><li>Should you offer a discount to fill a canceled surgery slot?</li><li>How do you organize a patient cancellation waitlist?</li><li>Is it okay to advertise last-minute openings on social media?</li><li>How long do patients get to accept a moved-up surgery date?</li></ul><b><br />Alli Petriella</b><br /><b></b><br /><b>Patient Care Coordinator, Steven Camp, MD Plastic Surgery and Aesthetics</b><br /><b></b><br />Alli is a results-driven sales professional and consultant with 12+ years of experience helping healthcare and aesthetics practices grow through technology, strategy, and process optimization. She specializes in guiding practices to overcome operational challenges and maximize growth by leveraging cutting-edge software solutions and streamlining patient care. Alli recently returned to the practice as a Patient Care Coordinator to partner with patients on their surgical journey and restructure the patient intake process.<br /><br /><a href="https://www.linkedin.com/in/allison-petriella-6b04b4a6/" target="_blank" rel="noreferrer noopener">Connect with Alli on LinkedIn</a><br /><br />Practiceland is presented by PatientFi — the patient financing partner built for aesthetic practices. PatientFi gives your patients access to flexible payment plans and gives your team the tools to offer financing confidently, without the awkward money conversation.<br /><br /><a href="https://patientfi.com/aesthetics" target="_blank" rel="noreferrer noopener">Learn more at patientfi.com/aesthetics</a><br /><br /><b>SHE DID WHAT?</b><br />Got a wild customer service story or a sticky patient situation to share? If your tale makes it into our "She did what?" segment, we'll send a thank you gift you'll actually love. Promise, no cheap swag here. Send us a message or voicemail at <a href="http://practicelandpodcast.com" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>.<br /><b><br />SUBSCRIBE</b><br />Are you one of us? Subscribe for new episode notifications and more at <a href="http://practicelandpodcast.com" target="_blank" rel="noreferrer noopener">practicelandpodcast.com</a>. <br /><b></b><br /><b>HOST</b><br /><b><br />Andrea Watkins, VP of Practice Growth at Studio III Marketing</b><br /><b><br /></b>Andrea Watkins, Vice President of Practice Growth at Studio 3, coaches plastic surgery and aesthetics teams on patient acquisition, lead management, and practice efficiency to drive measurable growth. Formerly COO of a multi-million-dollar practice that nearly tripled revenue under her leadership, she now partners with over 100 practices...
68 total episodes available
Recent guests on Practiceland: Not Your Doctor's Podcast
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Ken Bosan
Guest
Andrea Watkins
Guest
Blake Lucas
Guest
Jenna Hennig
Guest
Allison Petriella
Guest
Bridgette DeBrino
Guest
Sara Amann
Guest
Eva Sheie
Guest
Janelle Robinson
Guest
Heather Hughes-Hardy
Guest
Stephanie Deswert
Guest
Aaron Toly
Guest
Similar Podcasts
Discover related shows you might enjoy
Deep-dive analytics for Practiceland: Not Your Doctor's Podcast
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Practiceland: Not Your Doctor's Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.