In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, CAS, welcomes a guest week to share some candid thoughts on the world of marketing, branding, and branded merchandise with a heavy dose of wit and humor. Also, Bill asks "Five Easy Questions" to each guest that are not always what they seem. Tune in every Friday at 7:00 AM Central!
Promo UPFront Podcast
Claim This Podcastby brandivate
5.0(17 reviews)
317 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
60
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality92
Social0
YouTube0
Engagement71
Podcast Overview
In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, CAS, welcomes a guest week to share some candid thoughts on the world of marketing, branding, and branded merchandise with a heavy dose of wit and humor. Also, Bill asks "Five Easy Questions" to each guest that are not always what they seem. Tune in every Friday at 7:00 AM Central!
Language
🇺🇲
Publishing Since
6/30/2020
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60
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality92
Social0
YouTube0
Engagement71
8
Excellent Areas
1
Good Performance
10
Growth Opportunities
excellent
Publishing Consistency
Every 7 days
Performing excellently!
good
Show Notes Quality
3.0/5
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Recent Episodes
July 10, 2026
Ep. 78 - Rachel Hoskins from Sock 101
Oh, it’s time for Ep. 78 of the Between 2 Brands #podcast with your host, Bill Petrie. In this week’s opening shot, Bill talks about the much-needed brand refresh from PPAI and gives his thoughts on every aspect from the typography and color to the thought behind it and the tagline. He is then joined by the Vice President of Sales at Sock101, Rachel Hoskins. During a captivating conversation, they discuss her journey in the industry, the challenges of being a niche supplier, and the increasing use of (and need for) activations. It’s a fun and thoughtful conversation and one you shouldn’t miss. BIG thanks to our pals over at Seven Sourcing for sponsoring this fine broadcast. When you’re ready to be the partner your clients want – one that delivers unique, custom, and bespoke branded merch designed exclusively for them – reach out to Russ and his team at sales@sevensourcing.com.
July 3, 2026
Ep. 77 - Bill Petrie from brandivate
If it’s Friday, that means a brand-new episode of the Between 2 Brands #podcast with your host, Bill Petrie. This week’s episode is different than any other episode because there is neither sponsor nor guest – it’s just Bill sharing why he’s grateful to be an American on the eve of the 250th anniversary of the United States. If you’re looking for a hard political stance, keep looking as you won’t find it here. What you will find, however, is a message of sincere gratitude and what it means to Bill to be fortunate enough to be an American. Happy 250th birthday, America!
June 26, 2026
Ep. 76 - Alex Paschal from Warwick Returns
It’s Friday and time for Ep. 76 of the Between 2 Brands #podcast with the guy who’s still your host, Bill Petrie. Starting off in the Opening Shot, Bill shares his experience at Rupt Summer Camp and what other events can learn from it. Afterwards, he welcomes back a friend of the show, Alex Paschal from Warwick where they take a deep dive into 100 years of his family company, the responsibility of being a 5th generation owner, and advice he would give other next-gen owners taking over an established business. As always, Alex shares some fantastic insights. HUGE Thanks to our friends over at BEL Promo for sponsoring this fine broadcast. When you’re looking for the lowest minimums, deepest inventory, 5-star and A+ service – you know you can BEL Promo that!
317 total episodes available
Recent guests on Promo UPFront Podcast
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Alex Moltz
Guest
Danny Rosin
Guest
Jeremy Picker
Guest
Terry McGuire
Guest
Ashley Colautti
Guest
Jade Crider
Guest
Nick Lateur
Guest
Drew Holmgren
Guest
Deep-dive analytics for Promo UPFront Podcast
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Promo UPFront Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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