Putting the Real in Real Estate with Art Wood
Claim This Podcastby Art Wood
Podcast Overview
<p><i>Putting the Real in Real Estate with Art Wood</i> goes beyond the talking points and into the real conversations that actually happen behind the scenes.</p><p></p><p>This isn’t a how-to show or a polished education series. It’s real talk about what works, what doesn’t, and what people usually leave out when they talk about real estate. Art sits down with real estate agents, industry pros, and business owners to unpack the nitty-gritty…deals that went sideways, lessons learned the hard way, market realities, client expectations, and the pressure nobody posts about online.</p><p></p><p>Hosted by Art Wood, mortgage loan originator with Luminate Bank, this podcast creates space for honest conversations, unfiltered perspectives, and stories that help listeners understand how real estate really works…not just how it’s marketed.</p><p></p><p>If you’re tired of surface-level advice and want the real story behind the deals, the relationships, and the decisions…this podcast is for you.</p>
Language
🇺🇲
Publishing Since
2/3/2026
3 verified contact emails on file for Putting the Real in Real Estate with Art Wood
Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.
Recent Episodes
June 9, 2026
The Long Game Works with Karen Armstrong
<p><i>How Karen Armstrong transformed her real estate career through strategic marketing, intentional business practices, and investment savvy.</i></p><p></p><p>This episode delves into Karen's journey from early interest in real estate to a successful agent with over 1,400 transactions. She shares practical insights on building a sustainable business, leveraging marketing, and managing client relationships effectively. Listeners will learn proven strategies for growth, resilience, and entrepreneurial investing in real estate.</p><h6><b>Key Topics Covered:</b></h6><ul><li>Karen's background and how she got started in real estate</li><li>Early investments and house hacking experience</li><li>Building a scalable real estate business with minimal stress</li><li>Importance of consistency and authentic marketing</li><li>Managing difficult clients and avoiding burnout</li><li>Diversifying income with real estate investments</li><li>Using traditional and modern marketing tools effectively</li><li>Insights into foreclosure and short sale markets during the 2008 crisis</li><li>Transitioning to broker ownership and team scaling</li><li>Practical tips for new agents on preparing for success</li></ul><h6><b>Timestamps:</b></h6><ul><li>(00:00) - Introduction and Karen’s early interest in real estate</li><li>(02:00) - Karen’s first property investments in Richmond at age 22</li><li>(06:00) - Transition from social work to full-time real estate agent</li><li>(10:00) - Building a sustainable business with savings and reducing expenses</li><li>(15:00) - Listing strategies that improve control over time and workload</li><li>(20:00) - Navigating the foreclosure crisis and lessons learned</li><li>(26:00) - Diversifying income through property flips and investments</li><li>(30:00) - Developing authentic marketing and client relationships</li><li>(36:00) - The importance of consistency in marketing efforts</li><li>(40:00) - Personal branding and handling difficult clients</li><li>(44:00) - Final thoughts on success and mindset</li></ul><h6><b>Guest Bio:</b></h6><p><br />Karen Armstrong is a seasoned real estate professional with over 25 years of experience and more than 1,400 transactions. Her expertise spans traditional agency work, foreclosure markets, and property investments. She is known for her strategic marketing, authentic client relationships, and entrepreneurial mindset, making her a trusted mentor in the industry.</p><h6><b>Relevant Links:</b></h6><ul><li><a rel="noopener noreferrer nofollow" href="https://www.listedbykaren.com" target="_blank">Karen's Website</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.northgroupre.com/agents/2028812/Karen%20Armstrong" target="_blank">NorthGroup Real Estate</a></li></ul><h6><b>Connect with Karen:</b></h6><ul><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/listedbykaren" target="_blank">Instagram - Listed By Karen</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/karenarmstrongrealestate/" target="_blank">LinkedIn</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.facebook.com/listedbykaren" target="_blank">Facebook</a></li></ul>
May 19, 2026
Commercial Real Estate, Family Legacy & Big Atlanta Deals with Graham Massell
<p>In this episode of <b>Putting the Real in Real Estate</b>, Art sits down with his friend Graham Massell of Massell Commercial Real Estate for the show’s first commercial real estate conversation.</p><p></p><p>Graham comes from a fourth-generation Atlanta commercial real estate family, with roots in the business going back to 1913. He and Art talk through what makes commercial real estate different from residential, why some deals take months or even years to come together, and how assemblages can create opportunities for property owners, developers, investors, and entire communities.</p><p></p><p>They also get into the human side of the business… family legacy, hard conversations, realistic pricing, client motivation, legacy wealth, and why real estate deals are rarely as “flawless” behind the scenes as they may look from the outside.</p><p></p><p>Plus, Graham shares the story behind Jolene Jolene, Atlanta’s first women’s sports bar concept, and why helping people pursue their passion is one of the best parts of his work.</p><p></p><p>In this episode:</p><ul><li>What commercial real estate agents actually do</li><li>The difference between residential and commercial real estate</li><li>Why assemblages are complicated but powerful</li><li>How older condo buildings and HOA challenges can create redevelopment opportunities</li><li>Why commercial deals require patience, strategy, and the right team</li><li>The role of family legacy in Atlanta real estate</li><li>Graham’s work with Jolene Jolene, Atlanta’s women’s sports bar concept</li><li>What Graham loves most about the business… and what drives him a little crazy</li></ul><p></p><h1>Chapters</h1><p>00:00 Meet Graham Massell<br />02:16 What Commercial Real Estate Looks Like in Atlanta<br />03:20 Commercial vs. Residential Real Estate<br />04:40 The Lending Side of Commercial Deals<br />07:02 Why the Right Finance Team Matters<br />09:25 What Is a Real Estate Assemblage?<br />11:39 Why Property Owners May Benefit from Selling Together<br />14:06 HOA Challenges and Older Properties<br />15:20 Why Commercial Deals Take Longer<br />17:00 Jolene Jolene and Atlanta’s First Women’s Sports Bar<br />18:44 Helping Clients Build the Right Team<br />20:00 What Graham Loves About the Business<br />21:01 What Frustrates Graham About Commercial Real Estate<br />23:22 Pricing Reality and Market Value<br />24:15 Family Legacy and Holding Real Estate<br />25:50 Generational Wealth and Long-Term Thinking<br />28:14 If Not Real Estate, What Would Graham Do?<br />30:19 How to Find Graham Massell</p><p></p><p>Guest: Graham Massell<br />Company: Massell Commercial Real Estate<br />Website: <a rel="noopener noreferrer nofollow" href="http://massell.com" target="_blank">massell.com</a><br />Phone: 404-754-9800<br />Social: @massellcre</p><p></p><p>Hosted by Art Wood, Mortgage Loan Originator with Luminate Bank.</p><p>Art Wood<br />Mortgage Loan Originator<br />Luminate Bank<br />NMLS# 118234<br />404-909-3567<br /><a rel="noopener noreferrer nofollow" href="mailto:art.wood@goluminate.com" target="_blank">art.wood@goluminate.com</a><br /><a rel="noopener noreferrer nofollow" href="http://www.artwoodmortgage.com" target="_blank">www.artwoodmortgage.com</a></p>
May 5, 2026
Success Isn’t Fast… It’s Built Daily
<p>Hey everyone, in this episode, Kimberly Yates shares her extensive journey from retail to founding her own real estate brokerage, highlighting lessons learned over 22 years in the industry. She discusses the importance of perseverance, strategic marketing, team-building, and maintaining client relationships to achieve success in real estate. Whether you're new or experienced, her insights offer practical guidance for building a sustainable real estate career.</p><p></p><p>Key Topics Covered:</p><ul><li>Kimberly Yates' career evolution from retail to real estate (0:58)</li><li>Building a successful brokerage and team (3:17)</li><li>Strategies for early success: marketing, persistence, and responsiveness (6:33)</li><li>Lessons from a first listing loss and the importance of client relationship management (7:58)</li><li>Balancing work and family, maintaining motivation, and succession planning (12:16)</li><li>The impact of networking, community involvement, and visibility (16:02)</li><li>Overcoming industry downturns, recession, and pandemic challenges (20:51)</li><li>The importance of mindset, perseverance, and continuous learning (22:19)</li><li>Developing systems, relationships, and team leadership to scale success (13:45)</li></ul><p></p><p>Timestamps: </p><p>00:00 - Introduction to Kimberly Yates and her background </p><p>00:28 - Kimberly’s transition from retail to real estate </p><p>00:58 - Building her own brokerage: Yates Estates </p><p>01:49 - Early success and learning from mistakes (30 homes in first year) </p><p>02:47 - Marketing strategies from 22 years ago </p><p>03:43 - Handling industry setbacks and shifting strategies </p><p>06:33 - The importance of persistent responsiveness </p><p>07:58 - First listing experience and lessons learned </p><p>08:28 - Dealing with rejection and client timing </p><p>09:29 - Maintaining motivation after 22 years </p><p>10:26 - Family involvement in her business </p><p>11:53 - Scaling with team members and support staff </p><p>12:16 - Managing work-life balance and succession planning </p><p>13:45 - Building relationships with clients and industry partners </p><p>16:02 - Staying resilient during recession and COVID-19 </p><p>20:51 - The value of perseverance and industry experience </p><p>22:19 - Staying engaged and continuous growth </p><p>23:38 - Reflecting on success and ongoing industry changes </p><p>26:04 - Impact of mentorship and giving back </p><p>26:32 - Changing your own stars: motivational mindset </p><p>27:28 - Success stories and encouragement to stay committed </p><p>28:25 - Closing thoughts and how to find Kimberly</p><p></p><p>Resources & Links:</p><ul><li><a rel="noopener noreferrer nofollow" href="https://yatesestatesga.com/" target="_blank">Kimberly Yates - Yates Estates</a></li><li><a rel="noopener noreferrer nofollow" href="https://instagram.com/yatesestatesga" target="_blank">Yates Estates on Instagram</a> <i>(if available)</i></li><li><a rel="noopener noreferrer nofollow" href="https://www.amazon.com/Building-Real-Estate-Business-Buffini/dp/0974617510" target="_blank">Example: Building a Real Estate Business by Brian Buffini</a> (recommended for mindset)</li><li><a rel="noopener noreferrer nofollow" href="https://www.nar.realtor/" target="_blank">National Association of Realtors (NAR)</a></li></ul><p><br />Connect with Kimberly Yates:</p><ul><li><a rel="noopener noreferrer nofollow" href="https://yatesestatesga.com/" target="_blank">Website</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/yates.estates" target="_blank">Instagram</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/kimberly-yates-83a1196" target="_blank">LinkedIn</a> (if applicable)</li></ul>
9 total episodes available
Deep-dive analytics for Putting the Real in Real Estate with Art Wood
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Putting the Real in Real Estate with Art Wood?
<p><i>Putting the Real in Real Estate with Art Wood</i> goes beyond the talking points and into the real conversations that actually happen behind the scenes.</p><p></p><p>This isn’t a how-to show or a polished education series. It’s real talk about what works, what doesn’t, and what people usually leave out when they talk about real estate. Art sits down with real estate agents, industry pros, and business owners to unpack the nitty-gritty…deals that went sideways, lessons learned the hard way, market realities, client expectations, and the pressure nobody posts about online.</p><p></p><p>Hosted by Art Wood, mortgage loan originator with Luminate Bank, this podcast creates space for honest conversations, unfiltered perspectives, and stories that help listeners understand how real estate really works…not just how it’s marketed.</p><p></p><p>If you’re tired of surface-level advice and want the real story behind the deals, the relationships, and the decisions…this podcast is for you.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.