Co-founder of Lab Coat Agents & Team Leader of Keller Williams Premier, Nick Baldwin interviews top Real Estate agents and explores the motivation and strength required to not give up.

Real Estate Rewind
Claim This Podcastby Nick Baldwin
Podcast Overview
Co-founder of Lab Coat Agents & Team Leader of Keller Williams Premier, Nick Baldwin interviews top Real Estate agents and explores the motivation and strength required to not give up.
Language
🇺🇲
Publishing Since
7/30/2019
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Recent Episodes

January 21, 2020
Episode 12: Embracing Your Strengths to Overcome Obstacles and Maximize Growth with Lana Rodriguez
In Episode 12 of Real Estate Rewind, host Nick Baldwin speaks with Lana Rodriguez, from the Lana Rodriguez Group, Keller Williams Premier in Colorado Springs, CO. Lana describes the obstacles and failures she experienced, and how she overcame them, on the road to closing 245 transactions in 2019. Episode Highlights: Lana Rodriguez finished 2019 with 245 transactions. Client events are the biggest source of lead generation for Lana’s group, and she recently presented about client events at the HyperFast Sales Summit. Lana moved from Latvia to the United States, at the age of 19, for schooling. She lived in Louisiana, and then moved to Texas where she lived for 10 years, and met her husband. Lana transitioned through lots of different jobs, like food service, dental assisting, and retail. What she realized is that she was really drawn to the people aspect, and making customers happy. Lana met her husband at one of her retail jobs, and they married less than a year later, before he left for active duty in Afghanistan. At that time, Lana bought a townhouse, that they still own today, as a rental property. When her husband returned from deployment, they attended a real estate investment seminar. Lana’s husband used his VA loan to purchase a quad-plex, which began their foray into real estate as a career. The army then moved them from Texas to Colorado Springs, CO. Lana decided that she wanted to have a baby before she was 30. Her husband said that if she wanted to have a baby, she was going to have to go back to work. Lana evaluated the retail market in Colorado Springs, and realized she would have to travel an hour away, to Denver, to gain valuable employment. At that time, they were also purchasing their third property, so her husband suggested she get into real estate. Lana’s experience with the real estate agents involved with their prior three property deals, left her feeling like she could make it in real estate. Lana passed her real estate exam, and began her real estate career with ReMax in fall of 2014. Language barriers, and her accent, is a constant work in progress for Lana, and something she struggles to overcome. Because of this, Lana quickly realized that cold-calling wasn’t for her. Face-to-face was her selling style, and allowed her to do what she loved most, interact with people. Identifying your selling style is extremely important. Lana completed 31 transactions in 2015, as a solo agent who was brand new to real estate, and brand new to the Colorado Springs area. She was also pregnant, and her husband took on a more demanding role in the military. Her first year in real estate, Lana relied on training by Brian Buffini to build her referral business. She enacted small client parties and hand-written notes. Lana describes some of the client appreciation events she’s hosted, including a pumpkin patch where over 600 people attended. Lana spent $100k on client appreciation events in 2019. However, that is the majority of her marketing budget. Her team does not pay for online leads. Lana rented two party buses and took 100 guests to a local Backstreet Boys concert, as a client appreciation event. It was expensive, but garnered a lot of attention. Bringing her parents to the United States to live the American dream, was Lana’s goal and her “why”. She was able to accomplish that in 2016. In 2016, she had 119 transactions as a solo agent. She was completely overwhelmed and decided to start a team. She felt ReMax wasn’t well equipped to assist her in building a team, so she decided to move to Keller Williams. Her success is built on repeat and referral business. The value proposition that Lana offers new members joining her team is that they share their database with her, and she guarantees that their database will start referring business to them. Lana’s team is building a boutique office in downtown Colorado Springs. Lana’s 2020 goals are to continue to learn and embrace the KW methods so that she can grow

October 8, 2019
Episode 11: Network Your Way to Success with Kathrin Rein
In Episode 11 of Real Estate Rewind, Kathrin Rein, star of CBS show The American Dream and real estate advisor at Keller Williams, speaks with host Nick Baldwin. We learn how Kathrin overcame numerous setbacks to become a highly successful realtor. She shares how she manages her energy, how she built her business, and what motivates her to succeed. Episode Highlights: Kathrin Rein came to the United States from Germany to be an au pair to a five-year-old girl, then decided to stay. A long bout of mono that she experienced in her youth still affects her energy level today. She maintains her energy by going to bed early, being purposeful about her time, and reserving her energy for where it is most needed. Kathrin faced a major setback when her father died. Her father wasn’t able to leave his children with much despite his hard work and frugality. She decided she wanted to do it differently for her own children. She now works purposefully to provide for her family. At one point, Kathrin was a standup comedian in Los Angeles. She was also offered a scholarship to UCLA for tennis, but it didn’t fully cover expenses so she was unable to take it. She wants her children to be able to pursue any opportunity without money being an issue. When she entered real estate in 2011, she encountered a broker that told her she would never succeed. She built her business on repeat and referral business. She likes to look people in the eye and even makes a point of talking to new clients on Skype. She has coffee, or lunch, with a client every single day. Kathrin thrives on learning from other people. Instead of envying others, talk to them about how they achieved their success and try to replicate it. In her first year of real estate, Kathrin pitied herself and complained. Then she realized that there’s always something to learn from your mistakes. Even if you lose a client, there’s always more business out there. Kathrin’s typical day begins with lead generation. Then she has a client lunch and spends the afternoon in showings. Kathrin shares strategies for shifting your mindset around money. She now looks at the value things bring. Many agents don’t think like business owners or entrepreneurs. Kathrin has zero-tolerance for negativity and discouraging others. Kathrin is focused on her career right now and would like to make more time for her family next year. She published a book in Germany last year and would like to publish a book in the United States next. 3 Key Points: There’s always something to learn from your mistakes. Shift your money mindset by looking at value instead of cost. When you miss an opportunity, move on. There’s always more business out there for you. Resources Mentioned: Nick Baldwin: LinkedIn Facebook Findessexandunionhomes.com Kathrin Rein website, Instagram, Facebook, YouTube The American Dream (tv show) Lab Coat Agents Facebook group

October 1, 2019
Episode 10: Prioritizing Agent Safety with Carl Carter Jr.
In Episode 10 Carl Carter Jr., founder of the Beverly Carter Foundation speaks with Nick Baldwin, host of Real Estate Rewind. In this important episode, Carl educates realtors about precautions we should all take to ensure our personal safety. He pays tribute to his mother, Beverly Carter, who was tragically murdered in 2014 and tells us more about the important work he does in her honor. Episode Highlights: Carl Carter Jr. became a realtor after his mother passed. He got his license to better relate to the people he was speaking to. Carl describes his mother as a lovely person who loved the industry. Nick Baldwin remembers that Beverly’s story was a huge wake-up to everybody in the industry. Carl tells the tragic story of what happened to his mother in September of 2014. Carl never would have thought that this would be his path in life, but it is something he is very passionate about. He saw an opportunity to teach, speak out, and educate. What are some really good ways that we can all stay alert and always be aware? Consistent client screenings are key. Insist on meeting in a public place first and submitting their IDs. How you screen one client applies to all. Inform your clients about the best safety practices when their home is on the market. We could all ask more questions and reinforce safety protocol. Nick requires people at open houses to sign in or they can’t come in. Nick encourages his team to put their schedules on the team calendar with addresses. Some MLS technology has evolved to address safety concerns. Video surveillance is a huge deterrent for crime. Carl uses a cloud-based camera and takes it to open houses. Know your local laws for surveillance. Some agents use sellers’ recording devices to their benefit for safety reasons. All the time you need to be on your toes, even if it's somebody that you have shown homes to multiple weekends in a row. Nick never goes up or downstairs first. If someone is not willing to do a public consultation with you, you don’t want to work with that person. Carl has met many people with stories involving assault, stalking, and harassment. Carl largely speaks to realtors but also to home health professionals. He became known as the safety guy. As he spoke to more and more people and learned their stories, he felt that there weren’t enough solutions. He wanted to advocate for agents. The public perception that agents are wealthy can make them targets. Flashing status symbols can be unsafe. Stories shape change and stories shape the world. Email Carl if you’d like to get involved with his foundation or you’d like advice on starting a non-profit of your own. 3 Key Points: Consistently screen clients. Meet in a public place first and ask for identification. Help sellers navigate safety while their home is on the market. Consider using surveillance during open houses. Resources Mentioned: Nick Baldwin: LinkedIn Facebook Findessexandunionhomes.com The Beverly Carter Foundation NAR Conference Email carl@beverlycarterfoundation.org
12 total episodes available
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