Welcome to RIPL Effect - a new podcast from Reinhart Shareholder Heidi Thole. In each episode, Thole explores various aspects of trademark law, from registration and enforcement to infringement and licensing. Anyone from business owners to entrepreneurs to simply one who is curious about IP, this podcast offers business-critical legal know-how and actionable information businesses can use to protect their brands and ensure their continued success.
RIPL Effect
Claim This Podcastby Reinhart Boerner Van Deuren
5.0(2 reviews)
3 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
Podcast Overview
Welcome to RIPL Effect - a new podcast from Reinhart Shareholder Heidi Thole. In each episode, Thole explores various aspects of trademark law, from registration and enforcement to infringement and licensing. Anyone from business owners to entrepreneurs to simply one who is curious about IP, this podcast offers business-critical legal know-how and actionable information businesses can use to protect their brands and ensure their continued success.
Language
🇺🇲
Publishing Since
11/7/2024
1 verified contact email on file for RIPL Effect
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Recent Episodes
October 31, 2025
What’s Scary (and What’s Not) About Copyright: Lessons from Horror Film and TV
In the third episode of her RIPL Effect podcast series, Reinhart Shareholder Heidi Thole explores a staple of the spooky season – horror film and television – examining the ins and outs of copyright – what it protects and what it doesn’t. Throughout the episode, Thole draws on several well-known examples from popular works of media, including Yellowjackets, The Legend of Sleepy Hollow, and Nosferatu.
October 14, 2025
Teeing Up Trademark Law: U.S. and EU Differences Explained
In our second episode of RIPL Effect, Reinhart Shareholder Heidi Thole draws inspiration from the Ryder Cup — a long-standing international golf competition pitting the U.S. against Europe — to explore a timely comparison of U.S. and EU trademark law. She breaks down four key areas of difference, including: Scope of protection; basis of trademark rights; application process; and maintenance and renewal. Thole explains the advantages, drawbacks and strategic considerations within each system, providing practical guidance on how to protect and manage trademarks more effectively across jurisdictions.
November 7, 2024
What’s Brewing in Trademark Law: IP and the Craft Brewing/Distilling Industry
Welcome to the premiere of Reinhart’s new podcast series, RIPL Effect. Reinhart Shareholder Heidi Thole will be serving up industry insights, business-critical knowledge and actionable information that craft brewers, distillers or anyone else interested in trademarks can use to protect their own work and brands. Guest experts will also join Thole in future episodes to discuss trending topics and legal updates across a variety of different industries. In this first episode, Thole takes a look into the world of trademarks, providing a comprehensive overview of what they are, how they work, and their importance in branding and marketing at the intersection of brewing and distilling. Thole also discusses the different types of trademarks that exist, their strength levels and the benefits of registering one. Additionally, the episode examines legal considerations such as trademark infringement and enforcement, and challenges like using a celebrity’s likeness or copyrighted material in branding.
3 total episodes available
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Frequently asked questions
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- What is RIPL Effect?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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