Podcast thumbnail for Scaling Japan Podcast

Scaling Japan Podcast

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by Tyson Batino

4.9(12 reviews)
117 episodes
Updated Bi-weekly
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Podcast Overview

Helping business owners in Japan scale their businesses from $100,000 annually to $10,000,000 and beyond. Everything you need to know from recruitment, marketing, sales, and operations, we got you covered in taking your business to the next level. Go to scalingyourcompany.com/the-scaling-japan-podcast and listen to experts and people who have scaled companies in Japan share their journeys and tips.

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Publishing Since

12/2/2021

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Recent Episodes

Episode thumbnail for Episode 99: How to Get Clients on LinkedIn in 2026 with Stef Curcio

May 13, 2026

Episode 99: How to Get Clients on LinkedIn in 2026 with Stef Curcio

<p>In this episode of the Scaling Japan Podcast, we’re joined by Stef Curcio, founder of Scale Acquisition AI, who has helped over 200 clients and supported more than 1,000 professionals with LinkedIn lead generation.</p><p>With hands-on experience building outreach systems, personal brands, and AI-assisted workflows, Stef shares how LinkedIn can still be used as a powerful client acquisition channel in 2026. He explains why many people fail to get results on LinkedIn not because the platform stopped working, but because they misunderstand how trust, visibility, and conversations actually drive conversions.</p><p>If you are a founder, consultant, agency owner, or B2B operator trying to generate more clients, this conversation will change how you think about LinkedIn content, outbound, and relationship-building.</p><p>What you’ll learn in this episode:</p><p>Why LinkedIn is still one of the strongest B2B acquisition channels in 2026</p><p>Why silent viewers and profile visitors often become your best leadsHow a simple system of posting and daily outreach can build a consistent pipeline</p><p>Why personalized DMs can outperform volume-based outreachHow to recognize buying signals and know when to make the ask</p><p>How to find and validate the right prospects on LinkedInWhere AI can support lead generation without replacing human relationships</p><p>Show Notes:</p><p>00:00 Introduction to Stef Curcio and LinkedIn lead generation</p><p>02:21 Why LinkedIn is still powerful for B2B customer acquisition</p><p>04:48 How organic reach works and why silent viewers matter</p><p>11:21 A simple LinkedIn system for building pipeline</p><p>19:19 Relationship-first outreach and when to make the ask</p><p>31:22 How to find and validate the right prospects on LinkedIn</p><p>37:40 Using AI and automation without losing authenticity</p><p>Links from Guest Appearance:Stef Curcio : Founder of Scale Acquisition AI</p><p>🔗 LinkedIn: <a href="https://www.linkedin.com/in/stef-curcio/" rel="ugc noopener noreferrer" target="_blank">https://www.linkedin.com/in/stef-curcio/</a> </p><p>Coaching with Tyson</p><p>Looking to take your business to the next level? Tyson Batino helps founders scale from $100,000 to $10,000,000 through coaching and advisory.</p><p>📈 Learn more:<a href="https://scalingyourcompany.com" rel="ugc noopener noreferrer" target="_blank"> https://scalingyourcompany.com</a></p><p>🎤 Send a voice message:<a href="https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message" rel="ugc noopener noreferrer" target="_blank"> https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message</a></p><p><br /></p>

Episode thumbnail for Episode 98: Why AI Adoption in Japan Fails Without Leadership Buy-In with Brittany Arthur

April 22, 2026

Episode 98: Why AI Adoption in Japan Fails Without Leadership Buy-In with Brittany Arthur

<p>In this episode of the Scaling Japan Podcast, we’re joined by Brittany Arthur, Co-Founder and CEO of Design Thinking Japan, and a leader in human-centered AI implementation.</p><p>With experience working with companies like Nissan, Honda, and Starbucks, Brittany helps organizations move beyond AI hype into real, practical adoption. She is also an official partner of Microsoft’s Elevate Initiative, supporting companies in building AI capability from the ground up.</p><p>In this episode, Brittany explains why many AI initiatives in Japan fail not because of the technology, but because of gaps in leadership, strategy, and foundational understanding. If you are a founder, executive, or marketer working with AI in Japan, this conversation will change how you approach implementation and scaling.</p><p><br><strong>What you’ll learn in this episode:</strong></p><p>Why AI is a multiplier, not a shortcut, and what that means for leadership</p><p>Why many AI initiatives fail when treated like side projects</p><p>The concept of “Minimum Viable Literacy” and what leaders need to understand</p><p>Why data, ethics, and security are critical for AI success</p><p>Why AI adoption requires both literacy and experimentationJapan’s opportunity in “physical AI” and monozukuri</p><p>How Japan can compete globally in the AI era</p><p><br></p><p><strong>Show Notes</strong></p><p><strong>00:00</strong> Introduction to Brittany Arthur and Human-Centered AI</p><p><strong>04:33</strong> Japan’s AI Landscape: High Interest but Unclear Starting Point</p><p><strong>08:19</strong> AI is a Multiplier: Why Leadership and Strategy Must Come First</p><p><strong>12:22</strong> Japan’s Opportunity: From Missed Software Era to Physical AI</p><p><strong>16:45</strong> Minimum Viable Literacy: Data, Ethics, Security, and Problem Definition</p><p><strong>29:22</strong> AI Adoption = Literacy + Experimentation</p><p><strong>39:06</strong> Why Japan Is Positioned to Win: Monozukuri, Culture, and Longevity</p><p><br><strong>Links from Guest Appearance:</strong></p><p>🔗 Brittany Arthur – Co-Founder &amp; CEO, Design Thinking Japan🔗 LinkedIn: <a href="https://www.linkedin.com/in/brittanyart/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/brittanyart/</a> </p><p><br><strong>Coaching with Tyson</strong></p><p>Looking to take your business to the next level? Tyson Batino helps founders scale from $100,000 to $10,000,000 through coaching and advisory.</p><p>📈 Learn more:<a href="https://scalingyourcompany.com" target="_blank" rel="ugc noopener noreferrer"> https://scalingyourcompany.com</a></p><p>🎤 Send a voice message:<a href="https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message" target="_blank" rel="ugc noopener noreferrer"> https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message</a></p><p><br></p>

Episode thumbnail for Episode 97: Trade Shows in Japan: How to Build Trust, Stand Out, and Turn Leads into Deals with Shuma Goko

April 6, 2026

Episode 97: Trade Shows in Japan: How to Build Trust, Stand Out, and Turn Leads into Deals with Shuma Goko

<p>In this episode of the Scaling Japan Podcast, we’re joined by Shuma Goko, who has extensive experience supporting global companies with trade shows and event marketing in Japan.</p><p>With hands-on experience helping foreign companies enter the Japanese market, Shuma shares how trade shows can be used as a powerful go-to-market channel in a country where trust, relationships, and in-person interactions are critical.</p><p>In this episode, Shuma explains why many companies fail to generate results from trade shows in Japan not because of the channel itself, but because they misunderstand how Japanese buyers evaluate vendors and build trust. If you are a founder or marketer entering Japan, this conversation will change how you think about offline GTM, localization, and lead conversion.</p><p><br></p><p><strong>In This Episode, We Cover:</strong></p><ul><li><br></li><li><p>Why trade shows are still essential in Japan’s trust-based business culture</p></li><li><p>How face-to-face interaction and product experience impact buying decisions</p></li><li><p>The industries where trade shows perform best, including tech, manufacturing, food, and lifestyle</p></li><li><p>The most common mistakes foreign companies make, especially around localization and follow-up</p></li><li><p>Why clarity in messaging matters more than flashy booth design</p></li><li><p>The reality that only about 10 percent of attendees are decision-makers</p></li><li><p>How fast and structured follow-up within 24 to 48 hours drives conversions</p></li></ul><p><strong>Show Notes : </strong></p><p>00:00 Introduction to Shuma and global trade show experience</p><p>06:00 Why trade shows still matter in Japan</p><p>09:53 Best industries for trade shows</p><p>12:29 Common mistakes foreign companies make</p><p>19:04 What makes a booth stand out</p><p>20:30 Who actually attends trade shows in Japan</p><p>28:22 Why follow-up is critical for conversion</p><p><br></p><p><strong>Links from Guest Appearance:</strong></p><p>Shuma Goko : Founder and Producer at OUTBOUND K.K.</p><p>🔗 LinkedIn: <a href="https://www.linkedin.com/in/shuma-goko-08152732/" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/shuma-goko-08152732/</a> </p><p><br></p><p><strong>📩 Want more insights?</strong></p><p>Subscribe to our newsletter for Japan business resources and upcoming event invites:</p><p>💌 https://scalingyourcompany.com/blog/#newsletter</p><p><br></p><p><strong>🎤 Scaling Japan Podcast</strong></p><p>Grow your business in Japan with Tyson Batino</p><p>📱 Listen on Spotify, Apple Podcasts, YouTube &amp; more</p><p>🌐<a href="https://scalingyourcompany.com/podcast/" target="_blank" rel="ugc noopener noreferrer">⁠⁠ https://scalingyourcompany.com/podcast/⁠⁠</a></p><p><br></p>

117 total episodes available

Recent guests on Scaling Japan Podcast

Guests from recent episodes — sign up to see every guest that has ever appeared on this show.

Ryosuke Murai

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Ignacio Dávalos

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Ignacio Davalos

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Sam Bird

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Kenneth Jeng

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Rina Sakuraba

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Robert Heldt

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Fariza Abidova

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Bela Schweiger

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Nobuji Kanai

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Vijayalakshmi Karuppasamy

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Frequently asked questions

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What is Scaling Japan Podcast?

Helping business owners in Japan scale their businesses from $100,000 annually to $10,000,000 and beyond. Everything you need to know from recruitment, marketing, sales, and operations, we got you covered in taking your business to the next level.

Go to scalingyourcompany.com/the-scaling-japan-podcast and listen to experts and people who have scaled companies in Japan share their journeys and tips.

How often does this podcast release new episodes?

This podcast updates bi-weekly.

Where can I listen to this podcast?

This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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