Le média de la recherche et l'enseignement en management
Série Spécial Covid
Claim This Podcastby FNEGE MEDIAS
19 episodes
Updated Daily
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Podcast Overview
Le média de la recherche et l'enseignement en management
Language
🇫🇷
Publishing Since
6/29/2021
1 verified contact email on file for Série Spécial Covid
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Recent Episodes
September 23, 2024
When the right thing to do is also the wrong thing: Moral sensemaking of responsible business behavior
This study draws on the theory of cognitive dissonance to better understand how individuals make moral sense of responsible business behavior in a societal paradox characterized by interdependent and contradictory demands between important social objectives. Using a qualitative survey open to the U.S. public at the the start of the pandemic, the study proposes a typology called the 4R Model of Moral Sensemaking of Competing Social Problems. The 4R Model offers insights for businesses on how their responses to competing social problems may be perceived as either responsible and/or irresponsible. The study then expands the paradox and micro-CSR literatures.
April 25, 2024
Triple Bottom Line Performance in Post Covid B2B Marketing
The Triple Bottom Line (TBL) concept emphasizes that business success should not be measured solely by financial performance. It includes social and environmental impacts alongside profit. Additionally, dynamic capabilities help firms adapt to rapid environmental changes and enhance sustainability performance. Previous studies have shown that TBL initiatives can also improve sustainability performance. However, no research has investigated how dynamic abilities and TBL initiatives jointly impact B2B firms’ sustainability performance in the post-COVID-19 period. This study aims to examine the implications of dynamic capabilities on TBL performance, particularly from a B2B marketing perspective. By developing and validating a conceptual research model, […]
June 15, 2023
Vers une nouvelle stratégie pour les associations : l’orientation sociétale face à la pandémie
La pertinence des théories des parties prenantes et de la dépendance aux ressources est étudiée par l’analyse du fonctionnement des associations françaises face à la crise de la Covid-19. Grâce à une large enquête et une opérationnalisation des théories au filtre de l’orientation sociétale, sont mis en avant les effets positifs du maintien des dispositifs de gouvernance sur la performance de court terme, un effet positif de la dépendance aux parties prenantes sur l’adoption d’une orientation sociétale et un effet négatif pour la viabilité, ainsi que des rôles différenciés en fonction de l’horizon temporel de l’orientation sociétale sur la viabilité.
19 total episodes available
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This podcast updates daily.
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