Social Media for B2B Growth with Michelle J Raymond
Hosted by Michelle J Raymond · Michelle J Raymond - LinkedIn B2B Expert
4.9from 48 ratings
- 312
- Episodes
- 42
- Transcribed
- 48
- Ratings
- Weekly
- Cadence
- 2022
- First episode
- 415K
- YouTube views
About Social Media for B2B Growth with Michelle J Raymond
Social Media for B2B Growth is the podcast for B2B marketing leaders, social media managers and business leaders who want to get more from LinkedIn without relying on hacks, shortcuts or chasing the algorithm. Hosted by Michelle J Raymond, globally recognised LinkedIn Company Page strategist, author and founder of B2B Growth Co, this podcast helps B2B organisations turn LinkedIn into a genuine business growth channel. The organisations seeing the greatest success on LinkedIn have one thing in common. Their Company Page doesn't work alone. They combine strategic Company Page marketing with employees, executives and subject matter experts to build trust, increase visibility and create more meaningful business opportunities. Michelle calls this The Power of Two. Through practical solo episodes and conversations with leading B2B marketers and industry experts, you'll learn how to: • Build a LinkedIn Company Page that your buyers want to follow. • Activate employees to amplify your brand and expertise. • Align Company Pages, executives and employee advocacy. • Create content that supports trust, demand generation and long B2B buying cycles. • Build executive thought leadership. • Connect global brand strategy with regional marketing execution. • Measure the impact of your LinkedIn investment beyond impressions and follower growth. This isn't a podcast about chasing the latest LinkedIn feature or gaming the algorithm. It's about helping B2B organisations build a LinkedIn strategy that's difficult for competitors to copy, because it's powered by both your Company Page and your people. Whether you're responsible for a global B2B brand or leading LinkedIn inside a growing organisation, every episode is designed to help you think more strategically and take practical action. Company Page + People. The Power of Two. Have a question you'd like answered? Connect with Michelle J Raymond on LinkedIn or email support@b2bgrowthco.com
- Publisher
- Michelle J Raymond - LinkedIn B2B Expert
- Category
- business · business · business
- Language
- en
- Explicit
- No
- First episode
- 7 Jan 2022
- Latest episode
- 15 Oct 2026
Latest episodes
42 of 312 episodes have a transcript.
15 Oct 2026TRANSCRIPT
LinkedIn’s Latest Updates: What B2B Marketers Need to Know
5 Oct 2026TRANSCRIPT
LinkedIn, YouTube & AI Search: How B2B Brands Build Pipeline 2026
29 Sept 2026TRANSCRIPT
LinkedIn Company Pages: Why Jay Schwedelson Is All In
Inside a recent episode
LinkedIn’s Latest Updates: What B2B Marketers Need to Know
Published 15 Oct 2026 · Transcript excerpt
[…] So more bang for buck, so to speak, the effort that I'm putting in. And from that perspective, it makes me so happy. So hang in there with your newsletters. They are still going to be big part of my strategy going into the new year. And if you missed last week's episode with Sam Dunning, him and I talk about how we use this in combination. So if you missed it, go back and check it out. As we wrap up today's episode, what's my overall feeling about where LinkedIn's investing time, effort and money? I think it's around two key things, trust and verification and removing AI slop. And that looks in different ways for different areas of the platform. […]
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See plansWho has been a guest on Social Media for B2B Growth with Michelle J Raymond
Names identified in recent episode analyses. Showing up to five guests.
- Jay Schwedelson
- Chris Downey
- Ashley Sava
- Jen Roth
- Molly Hopkins
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 415,309
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.9 / 5
- 19 ratings
- Spotify
- 4.9 / 5
- 29 ratings
Podcast Authority Score: 81 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 96
- Social presence
- 0
- YouTube
- 86
- Engagement
- 82
Contact Social Media for B2B Growth with Michelle J Raymond
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Social Media for B2B Growth with Michelle J Raymond
Who hosts Social Media for B2B Growth with Michelle J Raymond?
Michelle J Raymond host the show. Published by Michelle J Raymond - LinkedIn B2B Expert.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Social Media for B2B Growth with Michelle J Raymond take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
42 of 312 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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