Figuring out what’s going to land in B2B is nearly impossible on your first attempt…that’s why some of the most successful business leaders are also some of the best testers. The Taking Flight podcast explores success stories that derive from experimentation in the B2B industry. Join Postal CEO and Co-founder, Erik Kostelnik, as he interviews leaders and founders regarding how they have taken flight by creatively testing and iterating on new ideas - all while tasting a featured flight that is available in the Postal marketplace.
Taking Flight: GTM Experiments From Today's Top Leaders
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5.0(3 reviews)
4 episodes
Updated Inactive
Accepts GuestsHas SponsorsLocation 🇺🇸
Podcast Overview
Figuring out what’s going to land in B2B is nearly impossible on your first attempt…that’s why some of the most successful business leaders are also some of the best testers. The Taking Flight podcast explores success stories that derive from experimentation in the B2B industry. Join Postal CEO and Co-founder, Erik Kostelnik, as he interviews leaders and founders regarding how they have taken flight by creatively testing and iterating on new ideas - all while tasting a featured flight that is available in the Postal marketplace.
Language
🇺🇲
Publishing Since
9/6/2023
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Recent Episodes
November 1, 2023
Balancing Creativity & Analytics with Checkr's Prachi Gore
<p>In this episode, host Erik Kostelnik sits down with Checkr's CMO Prachi Gore. Before Checkr, Prachi ran marketing at SmartRecruiters and Demand Gen at Service Source.</p> <p><br></p> <p>Prachi talks about her engineering roots that led her to be a better marketer and how a PLG experiment at Checkr led to a major scalable revenue channel that drives tremendous value to shareholders.</p> <p><br></p> <p>As they chat, Erik and Prachi are tasting items from a featured flights that's sponsored by a vendor in the Postal marketplace. This episode was sponsored by Scoville Laboratory Hot Sauce Challenge from Thoughtfully Gourmet out of Irvine, California.</p>
October 10, 2023
The Key to Quick Wins with ZoomInfo's Bryan Law
<p>Creating quick wins boils down to how resourceful you are. In this episode, host Erik Kostelnik sits down with Bryan Law, CMO of ZoomInfo who illustrates how scrappy you need to be to secure early victories when joining a new organization.</p> <p>Bryan has quite the resume, spanning roles at Google, Rackspace, and Tableau before joining ZoomInfo. Bryan's career was built on being curious and taking risks.</p> <p>As they chat, Erik and Bryan are tasting items from a featured flights that's sponsored by a vendor in the Postal marketplace. This episode was sponsored by In Good Taste Wines. </p>
September 28, 2023
How Slack Used Customer Proof to Evangelize and Drive Revenue with Harsh Jawharkar
<p>On this episode of Taking Flight, host Erik Kostelnik has the pleasure of diving into the creative mind of product and marketing legend, Harsh Jawharkar.</p> <p>Harsh has one of the most successful careers in go-to-market; heading global product and partner marketing at Zendesk, leading marketing at Slack, switching to B2C and overseeing marketing and partnerships at Narvar, and finally running marketing at Atlassian.</p> <p>As a first-generation immigrant, Harsh talks about how he started in engineering and then transitioned into B2B product and marketing. He also shares some experiments and processes he used to live the American dream.</p> <p>As they chat, Erik and Harsh are tasting items from a featured flights that's sponsored by a vendor in the Postal marketplace. This episode was sponsored by <a href="https://rodandhammer.com/" target="_blank"></a>Scoville Laboratory Hot Sauce Challenge from Thoughtfully Gifts.</p> <p><br></p>
4 total episodes available
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- What is Taking Flight: GTM Experiments From Today's Top Leaders?
- How often does this podcast release new episodes?
This podcast updates inactive.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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No, this podcast does not typically feature guests.
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