Tech Transfer Talk is a series of podcasts discussing aspects of the many facets of technology transfer.

Tech Transfer Talk
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Tech Transfer Talk is a series of podcasts discussing aspects of the many facets of technology transfer.
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Publishing Since
8/26/2021
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Recent Episodes

June 25, 2026
Episode 62 - Building the Tech Transfer Club with Lisa Birrell and Greg Harper
<p class="MsoNormal">I had the opportunity to unpack the NorVic Foods ecosystem with Lisa Birrell (who was CEO) and Greg Harper (who drove the genesis of the initiative). With the ongoing conversations in Australia around innovation ecosystems (which we have had with John Howard), the need for better industry engagement (which we have had most recently with Jane Fitzpatrick) and the challenges of building regional ag innovation systems (discussed sometime back with Elena Kelavra), this presented as a coming together of these threads.</p> <p class="MsoNormal">We set the scene as to the idea behind NorVic Foods (which is an abbreviation of Northern Victoria Foods) given its geographic centre was Shepparton in Victoria. At its heart, it was a different approach to building an ecosystem, putting established industry at the centre of the initiative to draw innovation in. This sits in contrast to ecosystems seeking to build new ventures driving to push innovation out.</p> <p class="MsoNormal">Given the partnership between (State) government, University of Melbourne and regional industries, we spent some time discussing the governance model and associated metrics with securing the funding. A Project Control Board was established as part of ensuring alignment between projects, capabilities and available resources. This underpinned the early efforts of Lisa (who was appointed CEO) to start building connections between the university (from which students would be placed) and industry (where their internships would take place).</p> <p class="MsoNormal">Greg and Lisa were able to share some examples of success, which were not only interesting in their own right but got me thinking about how to define and describe success. They shared that the work delivered by student had, in some cases, made its way into business case proposals to executive and board level in the private sector. It struck me this is a really great outcome, as the circumstances in which investment might be made are well outside the remit or even influence of those undertaking the technical program. While we do focus on economic outcomes, some recognition should be found for students and, perhaps, researchers whose work underpins investible propositions that don't get invested in for a range of reasons?</p> <p class="MsoNormal">Particularly interesting were the insights gained from the four- year journey of NorVic Foods from each of Greg and Lisa. A key insight was around the 'Nascent Value Chain Club' that Greg described – bringing some economic theory into how an ecosystem can create value beyond the sum of its parts. With the program funding closing after four years, Lisa felt they had really only "just got started" with driving connections and impact through the region.</p>

May 26, 2026
Episode 61 - Tech Transfer, Innovation, and the Future of Chemicals with Victoria Meyer and The Chemical Show
<p class="MsoNormal">In our first joint podcast, I joined Victoria Meyer and The Chemical Show to explore technology transfer and innovation in the chemical industry. The chemical industry is where I got my start, with Dow Chemical and subsequently Akzo Nobel, and I have maintained my deep interest in and passion for the sector over the years. The opportunity to continue this through the biobased economy, industrial and agricultural biotech, made for a really contrasting foundation to Victoria's journey in petrochemicals at Shell, Amoco, Lyondell Basell and Clariant.</p> <p class="MsoNormal">I got asked a really fundamental question being 'what is tech transfer' and from there, we started to explore productisation, the challenges of valuation and risk, and the need to demonstrate products and the ability to scale.</p> <p class="MsoNormal">Perhaps somewhat harshly, I pointed to a general ignorance of the complexity of tech transfer as being one of the limiting factors in bringing innovation to market. In reflecting further in our discussion, we explored the different skills needed in varying business phases and strategies. Victoria raised biosurfactants as a really interesting example of how innovation works with larger organisations and their partnerships with smaller, arguably nimbler, organisations. I noted the importance of both outsourcing of risk and the criticality of an internal champion.</p> <p class="MsoNormal">We also talked about the risk of internal disruption on operations as part of why larger organisations might struggle to develop and adopt innovations. Victoria noted that efficiency and effectiveness are being redesigned and that smaller scale, distributed assets may be more of the future as part of an increasing focus on resilience – which will require more innovation through supply chains.</p> <p class="MsoNormal">T<span style= "mso-fareast-font-family: 'Times New Roman'; color: black;">he search for greater supply chain and production resilience will call for changed approaches to innovation and culture which will, in turn, have an organisational fitness cost. Cost, not just in economic terms, but in behavioural and cultural dimensions.</span></p> <p class="MsoNormal">Victoria paused to reflect on how many things have to come together and we started to unpack that multidimensional problem by focusing on measuring value. We started on the dynamics of public and private ownership and finance and the leadership and executive incentives around performance. Ultimately, it's about meeting customer needs and being relentlessly focused on these. In doing so, it may require a more porous or open innovation model compared to the days of doing it all in house. Victoria noted the 'not invented here syndrome' may run counter to that dynamic and then went on to note that merges and acquisitions are a path being pursued to access innovation and gave a great contemporary example of internal (human) dynamics which highlighted for me that humans to tech transfer and M&A, not organisations.</p> <p class="MsoNormal">Victoria asked the question of the role of the board and the executive team in technology transfer and innovation. I suggested it's around articulation of risk appetite and tolerance. We compared agriculture and chemicals and found chronological similarities. Victoria suggested that the onus is more on the executive team rather than the board. With smaller boards, they have greater influence, but it's more the executive team where there are independent boards. Victoria noted that filtering and biases may be impacting what the board hears and the C-suite interpretation from the board. Ultimately, it's about risk tolerance and management to deliver profitable organisations. However, innovation can also be seen as a means to lower risk, in contrast to a direct improvement in profitability.</p> <p class="MsoNormal">Victoria introduced the question of measuring the value arising from innovation, contrasting investments in digital vs (operational) capital. I suggested that this is an eternal challenge in tech transfer and some soothsaying involved in an attempt to measure progress and set expectations. I highlighted the need to have clear assumptions and conditions for success in measuring progress. Digital is particularly interesting, and particularly AI, and looking back to internal investment in longer term R&D wondered whether the loss of internal risk appetite makes innovation investments harder to justify and/or measure. Victoria reflected on her experience with Shell's re-entry into the polyethylene business. An observation drawn from her experience is that the more established one becomes, the riskier a misstep becomes. She also shared some of her experiences in building her current digitally enabled business. Victoria noted that there are no control group experiments with her digital innovation. We compared the need for control in some areas but not necessarily all and rely on human interpretation of results and using ai for augmentation of decisions.</p> <p class="MsoNormal">We talked around regulation and its impacts following Victoria's discussion with Chris Jahn and how<span style="mso-spacerun: yes;"> </span> innovation and customer orientation can assist in dealing with differences between jurisdictions. Victoria highlighted that many leaders recognise the need for prudent regulation to ensure there are good operators in the industry. The challenge is that things aren't adapting fast enough. Sustainable and safer products exist but these need to be approved and regulated. I asked about enforcement and consequence, as a lack of enforcement leads to cultural and behavioural change, reflecting on the Responsible Care program, and the risk of that weakening. Victoria suggested that, beyond punitive damages, the social, or brand damage incurred by poor or bad faith actors in the system had some deterrent effect.</p> <p class="MsoNormal">Victoria noted a shift from 'big S' sustainability to 'small s' sustainability in her ACI 2025 wrap and believes that this is driven by an industry pragmatism and<span style="mso-spacerun: yes;"> </span> shift from early 2020s to now. She drew on her personal experience with solar panel acquisition and the arising economic or commercial burden. We touched on a few examples which echo the challenge of the 'perfect getting in the way of the good'.</p> <p class="MsoNormal">We closed with Victoria highlighting that the chemical industry does take a form of waste from petroleum and converts the carbon into an array of products, with BASF Ludwigshafen being the example offered and me reflecting on the agro-industrial complexes associated with the corn, sugar and pulp & paper industries.</p>

May 14, 2026
Episode 60 - An Analyst's Perspective on Innovation Demand with Dennis Voznesenski
<p class="MsoNormal">I had the chance to catch up with <a href= "https://www.linkedin.com/in/dennisvoz/">Dennis Voznesenski</a>, who hosts a regular <a href= "https://www.commbank.com.au/business/industries/regional-and-agribusiness.html?ei=bhp_sixpack_regional-and-agribusiness"> Commonwealth Bank</a> <a href= "https://open.spotify.com/show/4XSbJnyPyEYu52VrZHx2nR?si=GGphJ0XPS7W_29cPG6lMzA&nd=1&dlsi=3e814857473c4b67"> Agri Podcast</a>. Dennis is an Agricultural Economist and author of <a href= "https://www.linkedin.com/feed/update/urn:li:activity:7251806831394631681/"> War and Wheat: navigating markets during global conflict</a> and is a frequent commentator on Australian agricultural markets and dynamics. With a general sense in Australia that we struggle for demand side innovation, I felt a conversation with Dennis who is focussed on industry would make for an interesting set of perspectives.</p> <p class="MsoNormal">Dennis shared insights on the current challenges facing Australian farmers, particularly regarding rising costs of fuel and fertiliser due to global events. It was interesting that he framed the innovation opportunity around cost of production as he described Australian farmers as price takers and as such, this is what they could control.</p> <p class="MsoNormal">We spent some time exploring the role of agtech with Dennis sharing some operational examples. More specifically, I was interested in blockchain or the broader concept of traceability. Dennis noted that the need for traceability could result in two parallel supply chains forming. In the absence of a premium to cover these additional costs, I wondered how value could then emerge. We touched on the notion of 'mass balances' and Closed Loop Identity Preserved (CLIP) approaches to traceability and value creation. Dennis highlighted that systems are being set up, for example around emissions, and some markets are calling for this but there is no immediate ROI. As an afterthought, as I reflect on our conversation, there could be additional costs borne by producers and the broader supply chain!</p> <p class="MsoNormal">We circled back to the price taker concept and shared a few personal examples of higher value ag products, such as Nufarm omega-3 canola and Arista high-amylose wheat and wondered if they were simply too small to be seen in the bigger picture? It was interesting how these examples of genetics lead us back to production costs and the importance of innovation and commercialisation of input traits to deliver scalable benefits.</p> <p class="MsoNormal">Given the contemporary challenges in Australian fuel security, we closed our conversation around the opportunities for agricultural feedstocks and their local conversion to low carbon liquid fuels. Dennis reflected on his book and noted that fuel, fertiliser and ships were critical factors to production and trading security. We briefly explored a few scenarios for biobased low carbon liquid fuels before Dennis concluded, noting the endless opportunities for innovation that addresses production costs.</p>
63 total episodes available
Recent guests on Tech Transfer Talk
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Kerstin Oberprieler
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Tony Peacock
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Matt Ryan
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This podcast updates bi-weekly.
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