by Kazim Hussain
TECHLEADO -This podcast is basically the everyday stuff an average person thinks about, raw and honest; filled with humour and wit. We chat about creativity, leadership, entrepreneurship, failure, success. Things which needs deep discussions but lighter moments. So it's me Kazim joined by some amazing industry experts, friends occasionally to talk about some great topics that we otherwise don't discuss in a candid manner. Every Sunday a new episode So I would love you all to join me.
Language
🇺🇲
Publishing Since
7/26/2020
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January 17, 2021
People often get confused between marketing and branding and assume that they are one and the same. Although they fall under the same tree, they lie on different branches. If you are looking to start your own business or you are hoping to strengthen your brand awareness, then this article is for you. Grab yourself a cuppa and a biscuit and begin to understand the differences between branding and marketing, but also why you need one in order to strengthen the other. If growing your customer base and expanding your brand recognition is one of your priorities right now, in this episode we exactly talk about the above and why branding plays an important role in products success. Joining me the CEO of brand scientist Said BaaghilSome intro about our guest today - Baaghil is the unconventional Global Brand Relevance consultant, author, speaker and advocate of "Change or Die". His out-of-the-box ideas ignite companies to rethink their strategies on reaching their target audience and building sustainable brands. He is proud co-founder of The Core Code – a global think tank on Brand – and founder/co-founder of multiple ventures. Advocate of Change or Die a business thought line of creating values. With over thirty years of experience in Brand and Marketing, Baaghil has changed how people think of brand in the Middle East. As a consultant, he has worked with many distinguished organizations in the region such as the Saudi Stock Exchange, Savola, Almuhadib Group, AlKahbeer Capital.Baaghil has authored four books, including the most reputable “The Power of Belonging” and "Create Your Space,” both listed in the Library of Congress. The international recognition of Baaghil’s unique approach to Brand and Marketing can be found in key publications: well-known marketing expert Dan Hill wrote on Baaghil in “Emotionomics” and renowned brand strategist and author Libby Gill mentioned him in “Capture the Mindshare and the Market Share Will Follow.”Furthermore, Baaghil was interviewed by futurist and BrainReserve CEO Faith Popcorn for her two forthcoming books on market trends. Baaghil was interviewed by the internationally acclaimed brand consultancy firm Siegel+Gale on branding in the Middle East. if you want to reach out to Baaghil - here are some links https://www.linkedin.com/in/baaghil/https://www.askbaaghil.com
January 10, 2021
Losing customers to churn is painful, we can’t deny that, but it is key for businesses to make the most out of these situations and learn from their customers’ experiences in order to evolve and better serve others. In today’s episode, I am joined by Ziv Peled, CCO of AppsFlyer, to chat about the hidden value inside businesses and customers’ worst nightmare: churns. When customers decide to leave, it’s for good, and CSM professionals must learn to properly handle these situations. Listen to this episode to learn how to extract the best feedback from your customers for your own improvement, and how to build a successful customer success team as we delve into why its very important for the product's success. In this customer success industry, it all comes down to your communication and listening skills, if you want to work on them even further, this episode is definitely for you.
December 29, 2020
In this Episode I spoke with Managing Director and founder of RAREBREED VC which is a Pre-seed Fund that is investing in exceptional founders outside of the large tech eco-systems earlier than everyone else. We are targeting check size of 250K. With early meaningful cash upfront, wraparound services to increase capacity, and institutional knowledge from the RareBreed team we can accelerate a company's growth at the earliest stages and shrink the time it takes them to go from Pre-seed to Series A.Mac Conwell is a start VC who is growing enormously in this tough industry and bringing in a lot of change by motivating thousands of his followers on twitter. Tune into listen about his journey from software engineering background to VC world and what led him to start the RareBreed VCWebsite - https://www.rarebreed.vcTwitter Link - https://twitter.com/MacConwellLinkedin- https://www.linkedin.com/in/mckeever/
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TECHLEADO -This podcast is basically the everyday stuff an average person thinks about, raw and honest; filled with humour and wit. We chat about creativity, leadership, entrepreneurship, failure, success. Things which needs deep discussions but lighter moments. So it's me Kazim joined by some amazing industry experts, friends occasionally to talk about some great topics that we otherwise don't discuss in a candid manner. Every Sunday a new episode
So I would love you all to join me.
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