The " 2 Cents Podcast" is your inside look at the secrets of the retail world and what it really takes for brands to win in the CPG space. With extensive experience in both e-commerce strategy and brick-and-mortar retail, we break down the trends, challenges, and game-changing strategies that shape the industry. Whether you're a brand looking to scale, a retailer navigating the landscape, or just a curious mind, we’re here to give you the unfiltered insights you won’t hear anywhere else. It’s time to level up—because in this business, every cent counts.
The 2 Cents Podcast
Claim This Podcastby The 2 Cents Podcast | With Breanna and Reuben
5.0(11 reviews)
8 episodes
Updated Daily
Accepts GuestsHas Sponsors
42
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality37
Social0
YouTube68
Engagement51
Podcast Overview
The " 2 Cents Podcast" is your inside look at the secrets of the retail world and what it really takes for brands to win in the CPG space. With extensive experience in both e-commerce strategy and brick-and-mortar retail, we break down the trends, challenges, and game-changing strategies that shape the industry. Whether you're a brand looking to scale, a retailer navigating the landscape, or just a curious mind, we’re here to give you the unfiltered insights you won’t hear anywhere else. It’s time to level up—because in this business, every cent counts.
Language
🇺🇲
Publishing Since
3/12/2025
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42
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality37
Social0
YouTube68
Engagement51
7
Excellent Areas
1
Good Performance
11
Growth Opportunities
excellent
Episode Length
32 minutes
Performing excellently!
good
Publishing Consistency
Every 12 days
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Recent Episodes
June 18, 2025
Episode 8: Swipe, Click, Buy – Is Your Digital Shelf More Important Than Your Real One? 💻🛒
Digital shelf expert Lauren Livak Gilbert discusses with hosts Breanna Deculus and Reuben Bell how brands can optimize their online presence to outperform traditional retail shelves in this interview.
June 4, 2025
Episode 7: Flashy Headlines! Who Got Bought and Who Got Burned 💰🔥
Hosts Reuben Bell and Breanna Deculus analyze consumer boycotts and major acquisitions, including Poppi's and Rhode's deals, revealing strategies shaping the CPG and retail landscape.
May 21, 2025
Episode 6: Out of Stock = Out of Business – The Logistics Playbook for CPG Success 🚚📦
<p>In CPG, product demand means nothing if you can’t deliver. In this episode of The 2 Cents Podcast, <strong>Reuben Bell</strong> returns to lead a powerful conversation with special guest <strong>Rodney Leonard</strong>, a seasoned logistics expert, on what it really takes to keep products on shelves and customers happy.</p><p>From forecasting and warehousing to navigating supply chain disruptions, this episode is packed with real talk and actionable insights on the back-end operations that drive front-end success.</p><p>Rodney and Reuben break down the motto: <strong>“Your best ability is availability”</strong>—because when you’re out of stock, you’re out of business.</p><p>You’ll learn:📦 Why logistics is the backbone of scaling a CPG brand🛒 The common pitfalls brands face as they grow📈 How to build systems that ensure consistent availability and retailer trust</p><p>Whether you’re building a brand or just want to understand what goes on behind the scenes, this one’s a must-listen.</p>
8 total episodes available with 3 transcripts
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Frequently asked questions
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- What is The 2 Cents Podcast?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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