Podcast thumbnail for The Agile Marketing Edge

The Agile Marketing Edge

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by Andrea Fryrear

5.0(1 reviews)
36 episodes
Updated Daily
Accepts GuestsHas Sponsors

Podcast Overview

Weekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.

Language

🇺🇲

Publishing Since

7/25/2025

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Recent Episodes

Episode thumbnail for How Retrospectives Make or Break Marketing Teams

August 13, 2026

How Retrospectives Make or Break Marketing Teams

This episode of The Agile Marketing Edge is hosted by AgileSherpas Principal Monica Georgieff. She dives into the critical role retrospectives play in marketing teams, exploring how they can either propel success or lead to stagnation. Drawing from her firsthand experience with a health and life sciences team, Monica reveals the pitfalls of ineffective retrospectives and the transformative power of a single change. Discover why 52% of successful Agile marketers prioritize retros and how psychological safety and actionable feedback loops are key. Tune in to uncover the secrets to making retrospectives a catalyst for continuous improvement and Agile success.

Episode thumbnail for Rethinking Marketing Team Structure in the Age of AI

July 29, 2026

Rethinking Marketing Team Structure in the Age of AI

This episode of The Agile Marketing Edge is different than any other before. It's the beginning of an exciting new chapter for the podcast, where two new hosts will be rotating with your favorite Andrea Fryrear to give you the hottest insights from the world of Agile Marketing. This week your host is AgileSherpas Chief Value Officer, Ross Libby. In episode 35, he dives into the evolving structure of marketing teams in the age of AI. Tune in to explore the longstanding debate between cross-functional teams and centers of excellence, revealing how AI now allows us to harness the strengths of both. Discover why the traditional fight between speed and depth is over, and how small, Agile teams can achieve remarkable results. With insights from real-world examples like MetLife Stadium's two-person marketing team, Ross shares strategies for optimizing team structures without sacrificing judgment and wisdom. Tune in and rethink marketing team dynamics for smarter, faster, and more effective outcomes.

Episode thumbnail for How to Stop Drowning in Unfinished Marketing Work

July 15, 2026

How to Stop Drowning in Unfinished Marketing Work

In this episode of The Agile Marketing Edge, Andrea tackles the pervasive issue of unfinished marketing work. Discover why too much work in progress (WIP) is the real culprit behind stalled projects and how it's not just about being busy. Delve into the systemic design flaws that lead to overwhelming WIP and explore insights from successful Agile teams that have mastered the art of limiting work in motion. Learn how to implement Kanban principles, set effective WIP limits, and protect your team's boundaries to boost productivity and reduce stress. Tune in, as we explore practical steps to transform your marketing workflow and finally conquer the WIP challenge.

36 total episodes available

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Frequently asked questions

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What is The Agile Marketing Edge?

Weekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Information about guest appearances is not available.

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