Podcast thumbnail for The Expanded Life Podcast

The Expanded Life Podcast

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by The Expanded Collective

5.0(5 reviews)
42 episodes
Updated Daily
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Podcast Overview

<p><strong>The Expanded Life</strong> is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.</p> <p>Hosted by <strong>Dr. Danielle Roach</strong>, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to <strong>$2M and three locations in two years</strong>.</p> <p>If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).</p> <p>Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.</p> <p>Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.</p> <p><strong>What You’ll Hear:</strong></p> <p>✨ <strong>Marketing that generates new patients consistently</strong><br />GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.</p> <p>✨ <strong>Systems that scale</strong><br />Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.</p> <p>✨ <strong>Leadership + operations</strong><br />Hiring, training, delegating, building a culture, improving communication, and managing performance.</p> <p>✨ <strong>Mindset + nervous system for clinic owners</strong><br />Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.</p> <p><strong>If you’re asking these questions, this is your show:</strong></p> <ul> <li> <p>“How do I get more new patients without relying on referrals or ads?”</p> </li> <li> <p>“How do I grow revenue without adding more hours to my schedule?”</p> </li> <li> <p>“How do I systematize Day 1/Day 2 so my conversions increase?”</p> </li> <li> <p>“How do I build and train a team that I can trust?”</p> </li> <li> <p>“How do I scale from one provider to multiple providers the right way?”</p> </li> </ul> <p><strong>This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.</strong></p> <p>Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.</p>

Language

🇺🇲

Publishing Since

9/9/2025

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Recent Episodes

Episode thumbnail for The Marketing Framework We Use to Generate 180+ New Patients a Month

June 10, 2026

The Marketing Framework We Use to Generate 180+ New Patients a Month

Are your ads bringing in leads, but not the patients you actually want to see? In this episode, we're breaking down the Fab 5 Framework, the exact system we use to attract aligned patients who value care, commit to the process, and become long-term success stories. We share the 5 filters every patient should pass through before they ever book an appointment, and how to use AI to identify the beliefs, behaviors, and language that make your marketing feel like it's speaking directly to the right people. Tune in to learn how to stop marketing to everyone and start attracting the patients who are already looking for what you offer.   In this episode, you will learn: 00:00 What is the Fab 5 Framework? 05:15 The first filter every clinic should build its marketing around. 07:15 Why patients need a trigger event before they take action. 08:45 The mindset filter that determines whether patients stay long-term. 12:00 What signs tell you someone is a growth-minded patient? 14:45 Why financial fit should be part of your marketing strategy. 17:15 The household support problem most clinics ignore. 20:00 The digital follow-up strategy that helps patients get buy-in from family members. 22:15 How AI helps identify patient language, beliefs, and objections. 25:00 The "domino belief" concept every marketer should understand. 28:00 Why some clinics generate twice as many new patients with similar ad spend. 32:30 The belief-drip strategy that keeps prospects engaged. 36:30 How to apply the 5 filters to your ads, website, and social content.   Resources + Links Join our free community - The Expanded Collective Community! Get on the waitlist for The Expanded Collective. Stop chasing patients &amp; start building authority! Ready to optimize your marketing? Book a call with Kyle now - https://calendly.com/kyle-theexpandedcollective/30min   Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective

Episode thumbnail for (Classic) SEO for Clinics: Generate 15–30 New Patients Per Month

June 3, 2026

(Classic) SEO for Clinics: Generate 15–30 New Patients Per Month

Tired of wondering where your next new patient is coming from? This episode is for you. We're breaking down the exact SEO strategies that helped us grow Verve from a brand-new practice with no audience, no referrals, and no marketing budget into a thriving multi-7-figure business. We know SEO isn't the most exciting topic in the world, but if you want a predictable stream of new patients finding you every single week, it might be the most important marketing skill you can learn. We're pulling back the curtain on what actually moves the needle when it comes to Google rankings, why most SEO companies are wasting your money, and how AI tools like ChatGPT have completely changed the game for small business owners. Most importantly, we're showing you how to simplify SEO so it feels approachable, even if you're not tech-savvy.   In this episode, you will learn: Why SEO is still one of the fastest ways to attract new patients who have never heard of you before. The exact Google Business Profile optimizations that can dramatically improve your local rankings. How to systematically collect more Google reviews without feeling awkward or pushy. Why most chiropractic and healthcare websites fail to rank, even when they're professionally built. The concept of "topical authority" and how Google decides who deserves the top spots. How to use ChatGPT to create SEO content faster and more effectively than ever before. The "Spider Web Method" Kyle uses to structure websites for maximum search visibility. What to ask your SEO agency so you know whether they're actually delivering results. How AI search tools like ChatGPT are changing SEO and what you need to do to stay ahead. Simple backlink strategies that can increase your website's authority without spending money. The biggest SEO mistakes healthcare providers make and how to fix them quickly. Why tracking rankings and ROI matters more than blindly trusting a marketing company.   Resources + Links Join our free community - The Expanded Collective Community! Get on the waitlist for The Expanded Collective. Stop chasing patients &amp; start building authority! Ready to optimize your marketing? Book a call with Kyle now - https://calendly.com/kyle-theexpandedcollective/30min   Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective

Episode thumbnail for (Classic) Marketing Without the Stress: The Marketing Systems That Took Our Clinic from $5K/Month to $2M/Year

May 27, 2026

(Classic) Marketing Without the Stress: The Marketing Systems That Took Our Clinic from $5K/Month to $2M/Year

For the longest time, our chiropractic clinic ran completely on us. Every follow-up. Every DM. Every new lead. If we stopped, everything stopped. For this special episode, we’re bringing back one of your favorite conversations we’ve had on the podcast breaking down the exact marketing engine we use today. The same one that helped us go from $5K months to a $2M/year practice, without working harder.   We talk about: Why manual marketing keeps you trapped How we use reactivation campaigns to create fast cash flow The real order of operations for sustainable growth How we use AI, automation, and Go High Level to run everything in the background Why systems (not hustle) are what truly scale   Resources + Links Join our free community - The Expanded Collective Community!   Get on the waitlist for The Expanded Collective. Stop chasing patients &amp; start building authority!   Ready to optimize your marketing? Book a call with Kyle now - https://calendly.com/kyle-theexpandedcollective/30min   Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective

42 total episodes available

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What is The Expanded Life Podcast?
<p><strong>The Expanded Life</strong> is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.</p> <p>Hosted by <strong>Dr. Danielle Roach</strong>, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to <strong>$2M and three locations in two years</strong>.</p> <p>If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).</p> <p>Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.</p> <p>Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.</p> <p><strong>What You’ll Hear:</strong></p> <p>✨ <strong>Marketing that generates new patients consistently</strong><br />GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.</p> <p>✨ <strong>Systems that scale</strong><br />Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.</p> <p>✨ <strong>Leadership + operations</strong><br />Hiring, training, delegating, building a culture, improving communication, and managing performance.</p> <p>✨ <strong>Mindset + nervous system for clinic owners</strong><br />Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.</p> <p><strong>If you’re asking these questions, this is your show:</strong></p> <ul> <li> <p>“How do I get more new patients without relying on referrals or ads?”</p> </li> <li> <p>“How do I grow revenue without adding more hours to my schedule?”</p> </li> <li> <p>“How do I systematize Day 1/Day 2 so my conversions increase?”</p> </li> <li> <p>“How do I build and train a team that I can trust?”</p> </li> <li> <p>“How do I scale from one provider to multiple providers the right way?”</p> </li> </ul> <p><strong>This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.</strong></p> <p>Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.</p>
How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

No, this podcast does not typically feature guests.

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