
The Expanded Life Podcast
Claim This Podcastby The Expanded Collective
Podcast Overview
<p><strong>The Expanded Life</strong> is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.</p> <p>Hosted by <strong>Dr. Danielle Roach</strong>, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to <strong>$2M and three locations in two years</strong>.</p> <p>If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).</p> <p>Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.</p> <p>Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.</p> <p><strong>What You’ll Hear:</strong></p> <p>✨ <strong>Marketing that generates new patients consistently</strong><br />GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.</p> <p>✨ <strong>Systems that scale</strong><br />Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.</p> <p>✨ <strong>Leadership + operations</strong><br />Hiring, training, delegating, building a culture, improving communication, and managing performance.</p> <p>✨ <strong>Mindset + nervous system for clinic owners</strong><br />Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.</p> <p><strong>If you’re asking these questions, this is your show:</strong></p> <ul> <li> <p>“How do I get more new patients without relying on referrals or ads?”</p> </li> <li> <p>“How do I grow revenue without adding more hours to my schedule?”</p> </li> <li> <p>“How do I systematize Day 1/Day 2 so my conversions increase?”</p> </li> <li> <p>“How do I build and train a team that I can trust?”</p> </li> <li> <p>“How do I scale from one provider to multiple providers the right way?”</p> </li> </ul> <p><strong>This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.</strong></p> <p>Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.</p>
Language
🇺🇲
Publishing Since
9/9/2025
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Recent Episodes

August 5, 2026
The STORY Framework That Makes Patients Choose You
Are you spending hours creating content but still struggling to attract the right patients? In this episode, we introduce the STORY framework, a marketing system designed to help you create messaging that connects emotionally instead of explaining what you do. We break down why the world's best brands focus on the customer's transformation instead of their product, how to position your patients as the hero of every story, and the five-part framework that makes your marketing more memorable, relatable, and persuasive. Tune in to learn how better storytelling can help you build trust, strengthen your brand, and attract more ideal patients. In this episode, you will learn: 00:00 What Nike teaches you about marketing your clinic. 04:45 Are you talking too much about your clinic instead of your patients? 09:00 What makes Nike one of the best storytelling brands in the world? 12:15 The identity marketing strategy behind Nike's biggest campaigns. 16:00 How to build a memorable brand without a million-dollar budget. 18:45 The STORY framework for creating better marketing. 22:00 How to uncover the emotional tension driving your patient's decisions. 24:00 Paint the transformation your patients want. 27:00 Tips to make it easier for patients to take the next step. 32:30 Use your founder story to build connection without making it all about you. Resources + Links Join The Expanded Collective & Install Our Systems In YOUR Practice: https://www.skool.com/local-authority-builders/about Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective

July 29, 2026
The Sales Framework That Helps More Patients Say YES to Care
Are you confident in the care you provide but uncomfortable when it comes time to sell it? In this episode, we break down the sales skills every clinician needs to confidently guide patients from their first conversation through the decision to start care. We share how to uncover what patients truly want, communicate with more confidence, simplify your Day One and Day Two conversations, and present your recommendations without projecting your own beliefs about money onto them. Plus, we dive into handling objections, discussing finances, using silence strategically, and more. Tune in to strengthen your sales conversations, increase conversions, and help more of the right patients confidently commit to the care they need. In this episode, you will learn: 00:00 The sales skills that turn an unsure patient into a confident YES. 06:30 Are you letting your own money mindset determine what you recommend? 09:00 The role energy and tonality play in building patient trust. 15:30 What do you do when you don’t feel confident enough to sell your care? 18:00 How to use AI to identify where your patient conversations need improvement. 19:45 Make your Day One conversation about the patient, not your process. 25:15 Ask better questions instead of simply asking more. 28:30 Which questions actually belong in your Day One conversation? 30:45 Shift from tactical technician to strategic health partner. 32:00 How to keep patients engaged before presenting your care plan. 36:15 How to simplify complex information so patients understand why your care matters. 43:15 Why setting expectations early improves long-term patient retention. 49:15 What should you do after you tell a patient the price? 51:30 How to work through hesitation without being pushy. 55:30 The team approach that helps more patients say yes. Resources + Links Join The Expanded Collective & Install Our Systems In YOUR Practice: https://www.skool.com/local-authority-builders/about Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective

July 22, 2026
How to Buy Back Your Time (& Build a Business That Doesn't Need You 24/7)
Do you ever feel like your business is growing, but your freedom is disappearing? In this episode, we break down the framework we use to buy back our time, create more capacity, and build a business that aligns with the life we want to live. We share how to calculate your true hourly value, identify your highest-impact work, delegate with confidence, and create systems that free up your time while continuing to grow your business. Tune in to start creating more space for your family, your health, and the life you're working so hard to build. In this episode, you will learn: 00:00 The #1 habit successful entrepreneurs use to create more freedom. 02:00 Why changing your environment can completely reset your energy and creativity. 05:15 The warning signs that your business has become just another job. 09:15 The hiring mistake that taught us how to buy back time strategically. 12:45 Which tasks are stealing the most time from your week? 15:30 The 3 categories every task in your business should fall into. 18:45 How much is every hour of your time really worth? 22:00 Turn your hourly rate into smarter business decisions. 25:15 Tips to create more capacity without sacrificing profitability. 27:00 Examples of buying back time at home and in your business. 29:45 What would you do if you had 10 extra hours every week? Resources + Links Join The Expanded Collective & Install Our Systems In YOUR Practice: https://www.skool.com/local-authority-builders/about Follow Danielle: @dr.danielleroach The Expanded Collective: @theexpandedcollective
50 total episodes available
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- What is The Expanded Life Podcast?
<p><strong>The Expanded Life</strong> is a no-fluff, strategy-driven podcast for clinic owners who want to increase new patients, grow revenue, build real systems, and finally get their time back.</p> <p>Hosted by <strong>Dr. Danielle Roach</strong>, multi-location clinic owner and doctor of chiropractic, and her husband and marketing strategist, Kyle Roach, this show breaks down the exact systems, marketing frameworks, and mindset upgrades they used to grow Verve Chiropractic to <strong>$2M and three locations in two years</strong>.</p> <p>If you’re stuck doing everything yourself, capped by your schedule, or frustrated with inconsistent new patients, this podcast meets you where you are, with clear steps, simple systems, and the strategy clinic owners actually need (not just theory).</p> <p>Whether you’re trying to stabilize your first location, preparing to hire, optimizing your marketing machine, or expanding to multiple providers, each episode gives you actionable tools to grow without burnout.</p> <p>Danielle and Kyle combine clinical experience + business strategy to pull back the curtain on what actually works in a modern brick-and-mortar practice, from patient experience and automation to leadership, team performance, and profitable marketing.</p> <p><strong>What You’ll Hear:</strong></p> <p>✨ <strong>Marketing that generates new patients consistently</strong><br />GBP, local SEO, Instagram strategy, referral partnerships, funnels, Google rankings, and automation.</p> <p>✨ <strong>Systems that scale</strong><br />Day 1/Day 2 process, SOPs, scheduling, collections, KPIs, team efficiency, and patient retention.</p> <p>✨ <strong>Leadership + operations</strong><br />Hiring, training, delegating, building a culture, improving communication, and managing performance.</p> <p>✨ <strong>Mindset + nervous system for clinic owners</strong><br />Capacity expansion, avoiding burnout, nervous system regulation, and CEO-level decision-making.</p> <p><strong>If you’re asking these questions, this is your show:</strong></p> <ul> <li> <p>“How do I get more new patients without relying on referrals or ads?”</p> </li> <li> <p>“How do I grow revenue without adding more hours to my schedule?”</p> </li> <li> <p>“How do I systematize Day 1/Day 2 so my conversions increase?”</p> </li> <li> <p>“How do I build and train a team that I can trust?”</p> </li> <li> <p>“How do I scale from one provider to multiple providers the right way?”</p> </li> </ul> <p><strong>This is the podcast for when you're ready to stop hustling, start scaling, and build a business that runs without you doing absolutely everything.</strong></p> <p>Tune in to grow your clinic, simplify your systems, and reclaim your life—one episode at a time.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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