Where can I listen to this podcast?

This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

The Floral Hustle

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by Jeni Becht

4.8(57 reviews)

363 episodes

Updated Daily

Accepts GuestsHas Sponsors

Podcast Authority

Beta

ExcellentBased on show quality, social media presence, reviews, charts, and more

Quality100

Social0

YouTube74

Engagement82

Learn more

Podcast Overview

Struggling to turn your floral design talent into a profitable, scalable, and stress-free business? Welcome to The Floral CEO® Podcast—the ultimate audio destination for wedding and event florists, flower-shop owners, and creative entrepreneurs who want to book bigger budgets, price with confidence, and lead like a true CEO. Hosted by Jeni Becht, award-winning wedding florist, event designer, and floral business coach with 25 + years in the industry, each weekly episode dives into: Profitable pricing strategies: markup formulas and minimums fine-tuned for weddings & events Magnetic marketing & local-SEO hacks: social posts, blogs, and Google tricks that attract high-budget couples and planners High-converting sales funnels: inquiry replies, proposals, and follow-up scripts that turn curious leads into dream clients Streamlined systems & smart outsourcing: workflows, templates, and hiring tips that free you from the design bench CEO mindset & sustainable growth: leadership habits and eco-friendly practices that keep both you and your business flourishing Jeni pairs real-world success stories with actionable strategies you can implement today, so you’ll spend less time hustling and more time designing breathtaking bouquets, installations, and arrangements. Ready to scale your florist business and reclaim your life? Follow, subscribe, and leave a review on Apple Podcasts, Spotify, Amazon Music, or your favorite podcast app. 🌸 Connect & learn more: Website & free resources: http://floralceo.com Instagram & Facebook: @‌thefloralceo Turn your passion for flowers into the six-figure floral business you deserve—one episode at a time. Website- floralceo.com Social @‌thefloralceo.com

Language

🇺🇲

Publishing Since

11/29/2022

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🇺🇸 Charts #3

Outreach generated

Apple 142

Spotify 827

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Podcast Authority

Beta

ExcellentBased on show quality, social media presence, reviews, charts, and more

Quality100

Social0

YouTube74

Engagement82

Learn more

Excellent Areas

Good Performance

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excellent

Publishing Consistency

Every 4 days

Performing excellently!

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Recent Episodes

June 3, 2026

Where to Prioritize Your Time in Your Floral Business

If you have ever looked at your to-do list and thought, I am doing so much… but am I actually doing the right things? — this episode is for you.In this minisode, Jen breaks down one of the biggest struggles florists and creative business owners face: figuring out where to spend their time for the greatest impact. Because the truth is, not everything in your business deserves your time equally. Some tasks feel productive because you are checking a box, but they are not actually creating traction, momentum, or revenue.Jen talks about how many florists get pulled into low-value admin work, overcomplicating tiny details, reacting too fast, doing things themselves that someone else could do, and spending time in ways that make them feel busy—but not effective. This episode is a reminder that if you want to grow your floral business, you need sharper priorities, not just more hours in the day.In this episode, Jen talks about:<ul><li>Why being busy does not automatically mean you are being effective</li><li>How to identify revenue-producing activities in your floral business</li><li>Why consultations, proposals, follow-ups, content, and networking deserve more of your time</li><li>The problem with spending CEO time on entry-level tasks</li><li>How a “full spaghetti plate” keeps you from creating growth</li><li>Why you need space in your schedule to be visionary, strategic, and proactive</li><li>How to spend more time on what only you can do</li><li>Why templates, systems, SOPs, and better workflows matter</li><li>How to prioritize the highest-return activities in your business</li><li>The difference between urgent tasks and important tasks</li><li>Why peace is a productive use of your time</li><li>How to think differently if you are in a growth season versus a scaling season</li></ul>Key takeawayYou do not need more time. You need sharper priorities.When you stop spending your time reacting, overcomplicating, and doing everything yourself, you make space for the work that actually grows your business—more visibility, better systems, stronger offers, more profit, and a lot more peace.Mentioned in this episodeThe Floral CEO Mastermind <a href="http://floralceo.com/mastermind">http://floralceo.com/mastermind</a>

June 1, 2026

From Surviving to Thriving This Summer

Floral CEO Jen shares practical strategies for florist moms to create a calmer, more intentional summer by embracing structure and support, transforming survival into thriving.

May 27, 2026

Airbnb for Florists? A New Way to Find Studio Space and Freelancers

Host Jen interviews Fleurspace founders Melanie and Michelle about their "Airbnb for florists" platform, offering studio space and freelance help to expand floral business opportunities.

363 total episodes available with 12 transcripts

Recent guests on The Floral Hustle

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Melanie

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Michelle

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Luis

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What is The Floral Hustle?: Struggling to turn your floral design talent into a profitable, scalable, and stress-free business? Welcome to The Floral CEO® Podcast—the ultimate audio destination for wedding and event florists, flower-shop owners, and creative entrepreneurs who want to book bigger budgets, price with confidence, and lead like a true CEO.

Hosted by Jeni Becht, award-winning wedding florist, event designer, and floral business coach with 25 + years in the industry, each weekly episode dives into:

Profitable pricing strategies: markup formulas and minimums fine-tuned for weddings & events

Magnetic marketing & local-SEO hacks: social posts, blogs, and Google tricks that attract high-budget couples and planners

High-converting sales funnels: inquiry replies, proposals, and follow-up scripts that turn curious leads into dream clients

Streamlined systems & smart outsourcing: workflows, templates, and hiring tips that free you from the design bench

CEO mindset & sustainable growth: leadership habits and eco-friendly practices that keep both you and your business flourishing

Jeni pairs real-world success stories with actionable strategies you can implement today, so you’ll spend less time hustling and more time designing breathtaking bouquets, installations, and arrangements.

Ready to scale your florist business and reclaim your life? Follow, subscribe, and leave a review on Apple Podcasts, Spotify, Amazon Music, or your favorite podcast app. 🌸

Connect & learn more:

Website & free resources: http://floralceo.com

Instagram & Facebook: @‌thefloralceo

Turn your passion for flowers into the six-figure floral business you deserve—one episode at a time.

Website- floralceo.com

Social @‌thefloralceo.com
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Yes, this podcast regularly features guests.

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