Coffee Wine & Flowers Podcast
Claim This Podcastby Sarah Wahhab
Podcast Authority
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Podcast Overview
<p><b>The Aligned Florist</b> (formerly Coffee Wine & Flowers) is the go-to podcast for wedding florists, floral designers, and creative entrepreneurs ready to grow a profitable floral business with more clarity, ease, and intention.</p><p><br></p><p>Hosted by Sarah Wahhab — floral designer, business strategist, and founder of Mulberry & Moss — this show delivers weekly mindset shifts, marketing strategies, and systems thinking for the modern floral entrepreneur.</p><p><br></p><p>Whether you're navigating floral pricing, attracting high-end clients, refining your brand voice, or looking for a more sustainable approach to business — you'll find guidance, encouragement, and no-fluff strategy to support your next level.</p><p><br></p><p>With episodes covering floral business education, intentional marketing, CEO mindset, client experience, and building systems that actually support your life, The Aligned Florist will help you quiet the noise and lead with confidence.</p><p><br></p><p>If you’ve been a listener since the Coffee Wine & Flowers days — welcome back. The vibe is the same, but the vision is even clearer.</p><p><br></p><p>New episodes every week from Sarah’s hybrid-minivan studio (yes, really).</p><p><br></p><p><b>Tune in and build a business that breathes.</b></p>
Language
🇺🇲
Publishing Since
3/14/2022
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Recent Episodes
February 5, 2026
41. Redefining Florist Culture: From Chaos to Clarity
The business you're craving does exist. We just don't talk about it enough. In today’s episode, we’re talking about the patterns that are too normalized in the floral industry—like hustle culture, being “booked out” as a status symbol, or doing everything yourself—and the beliefs I’d love to see florists normalize instead: things like rest, clarity, leadership, alignment, and yes.... a manicure whenever you want. If you’ve ever felt like you don’t quite fit the mold of what a successful flori...
August 21, 2025
40. From Price-Shopped to Aligned: The Magic Booking Filter Every Florist Needs
This week on The Aligned Florist, we’re zooming in on one of the most misunderstood parts of your business: your pricing. But not in the way you might think. We’re not talking formulas, markups, or COGS — we’re talking about how you structure and present your pricing so it quietly works behind the scenes as a booking filter. Because if you’re still sending out a price list and hoping the right clients will “get it,” you’re probably letting in more price-shoppers than you’d like. I’ll walk you...
August 14, 2025
39. Three Steps to a Brand You Can Talk About (Not Just Show)
What if your audience could feel like they knew you—before you ever met? If you’ve ever felt like your marketing is just floating out there without real connection, or like potential clients see your work but don’t really understand the person and purpose behind it…this episode is for you. In this episode of the Designed to Lead series, Sarah explores the power of telling your brand story—not just once on your About page, but strategically and repeatedly in ways that deepen connection and bui...
71 total episodes available
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Frequently asked questions
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- What is Coffee Wine & Flowers Podcast?
<p><b>The Aligned Florist</b> (formerly Coffee Wine & Flowers) is the go-to podcast for wedding florists, floral designers, and creative entrepreneurs ready to grow a profitable floral business with more clarity, ease, and intention.</p><p><br></p><p>Hosted by Sarah Wahhab — floral designer, business strategist, and founder of Mulberry & Moss — this show delivers weekly mindset shifts, marketing strategies, and systems thinking for the modern floral entrepreneur.</p><p><br></p><p>Whether you're navigating floral pricing, attracting high-end clients, refining your brand voice, or looking for a more sustainable approach to business — you'll find guidance, encouragement, and no-fluff strategy to support your next level.</p><p><br></p><p>With episodes covering floral business education, intentional marketing, CEO mindset, client experience, and building systems that actually support your life, The Aligned Florist will help you quiet the noise and lead with confidence.</p><p><br></p><p>If you’ve been a listener since the Coffee Wine & Flowers days — welcome back. The vibe is the same, but the vision is even clearer.</p><p><br></p><p>New episodes every week from Sarah’s hybrid-minivan studio (yes, really).</p><p><br></p><p><b>Tune in and build a business that breathes.</b></p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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