The Intentional Owner provides an in-depth & personal look at life as a small business owner. We discuss how to acquire, operate, and grow small businesses in ways that achieve positive impacts for yourself, for your family, for your employees, and for your community. We love everything to do with small business acquisitions & entrepreneurship and want to support our fellow small business owners in having a fulfilling life.

The Intentional Owner
Claim This Podcastby Kaustubh Deo & Sam Rosati
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Podcast Overview
The Intentional Owner provides an in-depth & personal look at life as a small business owner. We discuss how to acquire, operate, and grow small businesses in ways that achieve positive impacts for yourself, for your family, for your employees, and for your community. We love everything to do with small business acquisitions & entrepreneurship and want to support our fellow small business owners in having a fulfilling life.
Language
🇺🇲
Publishing Since
2/19/2025
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Recent Episodes

May 28, 2026
The Guide to Information Sharing w/ Employees for SMB Owners
Kaustubh Deo and Sam Rosati interview each other, guiding SMB owners on balancing information sharing with employees to foster trust and clarity.

May 14, 2026
Durability vs. Growth in Small Business Ownership
Sam Rosati and Kaustubh Deo interview Vince and Kalyn Saulsberry-Fong about their intentional journey from corporate careers to acquiring a niche data business, balancing growth with personal priorities.

April 30, 2026
Buying a Remote Business Through Self-Funded Search
Sam Rosati and Kaustubh Deo are joined by Vince and Kalyn Saulsberry-Fong to share the story behind acquiring a niche data business as a married couple. They walk through their transition from corporate careers into entrepreneurship, the intentional planning that led to their search, and how they aligned their business goals with their personal priorities. The conversation highlights their highly specific investment thesis around proprietary data, the unexpected challenges they faced post-close, and how they are thinking about building a scalable, automated business while preparing for a major life transition. They discuss: How Vince and Kalyn transitioned from corporate careers into a joint search and acquisition journey Why proprietary data became the foundation of their highly targeted investment thesis The process of finding and acquiring a remote healthcare data business through a direct seller connection Lessons from early ownership including working capital surprises and operational realities How they are balancing business ownership, automation, and preparing for their first child Support our Sponsor: NewCo Risk gives SMB businesses access to the same bespoke approach, sophisticated strategies and big thinking as the leading global insurance consulting firms. Learn more @ https://www.newcorisk.com/ Bay Business Group provides managed accounting and finance--think bookkeeping to fractional CFO--for scaling businesses. Learn more at https://bay-biz.com Have SMB questions for Kaustubh and Sam? Email them to kd@sunthra.com and they will answer them on the Pod! Links: Kaustubh on Substack - https://bigdealsmallbusiness.substack.com/p/read-me-first Sam on X - https://x.com/Sam_Rosati Links: Kalyn on LinkedIn - https://www.linkedin.com/in/kalynsaulsberry/ Vince on LinkedIn - https://www.linkedin.com/in/vince-saulsberry-fong/ Audience Synergy - https://audiencesynergy.com/ Topics: (00:00:00) - Intro (00:02:17) - Meet Vince and Kalyn (00:10:02) - Vision planning and goals (00:21:34) - Search thesis and buy box (00:27:18) - Audience synergy explained (00:30:52) - The catch and founder fit (00:32:42) - Monetization and revenue mix (00:35:27) - Data diligence and margins (00:37:41) - Finding the deal fast (00:41:25) - Direct seller negotiations (00:44:54) - Self funded search reality (00:46:53) - Day one transition plans (00:49:12) - Channel partners onboarding (00:51:20) - Working capital surprises (00:55:14) - Pregnancy and operations (01:01:03) - Automation and ai systems (01:09:24) - Spouse partnership dynamics (01:13:31) - Wrap and sponsor reads
41 total episodes available with 16 transcripts
Recent guests on The Intentional Owner
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Vince Saulsberry-Fong
Guest
Kalyn Saulsberry-Fong
Guest
Denisse Montenegro
Guest
Mike Botkin
Guest
Mark Sinatra
Guest
Dylan Scroggins
Guest
Alex Hinch
Guest
Palmer Higgins
Guest
Chase Murdock
Guest
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Frequently asked questions
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- What is The Intentional Owner?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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