by Luci Dumas
Do you have a dream? A big, exciting and maybe a little scary dream to have a successful, profitable and creative photography business doing exactly what you love for wonderful, grateful clients? Or do you want to bring your business to the next level of fun and profit.? If so, then this Podcast is for you. For over 36 years, I have made a great living as portrait and wedding business, Luci Dumas Fine Photography, with no other source of income. No rich husband or lottery winnings, through the ups and downs of the industry and economy. Now as a business coach with Insight Training for Photographers, I love love love to support photographers who want to do the same. This podcast is full of practical business info, and insights gained from my years in business, plus interviews with amazing people. My desire is to help you along on your joyful journey to success, however that looks to you. Feel free to connect with me at www.lucidumascoaching.com to learn about my training options.
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Publishing Since
6/7/2019
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April 30, 2025
Get ready for a lovely and super practical episode!This week, I’m hanging out with the amazing Brenda Pottinger—photographer, educator, and marketing genius. She also has a heart for giving back and before we chat about her easy marketing strategies, she shares her love for helping others using the power of photography.Who is Brenda? Well, with degrees in Art-Graphic Design and Mass Communications from Emory & Henry College, she jumped into the world of weddings and portraits in Cincinnati. Over the next 20 years, she built a thriving business, picked up a few well-earned photography degrees (like Master of Wedding Photography, Master of Photography, and Certified Professional Photographer), and even served on the PPA Council.Oh—and no big deal—she was nominated for Top Ten Wedding Album at the International Photographic Competition and named Photographer of the Year twice by Professional Photographers of Southwest Ohio!Inside this episode, we chat about:• How a Girl Scout camera sparked her lifelong love of photography• Her 7-step “Marketing Made Easy” method• Why it’s all about relationships, not just ads and posts• Knowing exactly who you want to photograph (and how to find them)Brenda is also teaching a PPA Super One Day Workshop called Marketing Made Easy on May 14—don't miss it! Just log on to the PPA website to sign up for her class.Trust me, you’re going to come away from this episode smiling and ready to tackle your marketing with way less stress.Want to learn more about Brenda?Visit: www.pottingerphoto.com (https://www.pottingerphoto.com/)Connect with Photography Business Coach Luci Dumas: * Website (https://lucidumascoaching.com/) * Email: [email protected] (mailto:[email protected])* Instagram (https://www.instagram.com/theprofitablephotographer_pod/) * Facebook (https://www.facebook.com/LuciDumasCoaching)* YouTube (https://www.youtube.com/channel/UCut3Qk6t6Z2DUJYEYGSCfKA)
April 23, 2025
Oh friends, you're going to love this episode! I have been a fan of Karen McCall and her art, and met her in person at PPA’s Imaging Expo this year. I am thrilled that she agreed to be my guest today because a true artist and Photoshop wizard. Karen’s been rocking the photography world for 35+ years and has all the accolades—Team USA, Diamond Photographer of the Year, ASP State Elite Award for 7 years running—but what really impressed me is her down-to-earth heart for creativity and teaching.We dive deep into her passion for digital art—especially Photoshop painting and compositing—and how it’s become not only her creative outlet, but also a profitable part of her photography business. and how art has been her business booster and her therapy.Some gems you’ll hear:• The step-by-step of her creative painting process• How she approaches a new piece from scratch (hint: start with something you love!)• Why AI has a small role in her work—and why that’s intentional• Tips for photographers who want to dip their toes into digital art• How art, joy, and profit can all go hand-in-handFYI…She has an amazing workshop “Photoshop Painting from Drab to Fab”, where students learn how to turn simple images into masterpieces.And she’s sharing a free gift! Check out her site for downloadable goodies: education.karenmccall.com (https://education.karenmccall.com/)Let’s show Karen some [email protected] (https://www.karenmccall.com/)Join her Facebook Group: Photoshop Painting From Drab to Fab (https://www.facebook.com/groups/181684244147988/)Connect with Photography Business Coach Luci Dumas: * Website (https://lucidumascoaching.com/) * Email: [email protected] (mailto:[email protected])* Instagram (https://www.instagram.com/theprofitablephotographer_pod/) * Facebook (https://www.facebook.com/LuciDumasCoaching)* YouTube (https://www.youtube.com/channel/UCut3Qk6t6Z2DUJYEYGSCfKA)
April 16, 2025
I am a huge fan of my guest for this week, Andrew Hellmich. A photographer with 25 years of success and the host of a top-rated photography business podcast, he has done so much to support photographers and photographic educators (like me) with his 612 episodes of Photo Biz Xposed (PhotoBizX), which features industry experts sharing powerful insights on marketing, pricing, advertising, and business growth.In this episode of The Profitable Photographer, We have a rich conversation about how building powerful relationships, becoming known in your community, and smart networking can take your photography business to the next level. Here is a taste of what you will hear… • Wedding photography pricing over the years and how to stay competitive in a saturated market • A genius upsell trick Andrew learned at an AIPP conference that boosted album sales • Why networking isn’t about asking for favors—it’s about giving value and building real connections • My experience with gift certificate partnerships, and Andrew’s success teaming up with a local vet • A brilliant SEO strategy: Andrew interviews vendors and turns it into blog content that ranks on Google and deepens community tiesHe is such a warm and generous soul, and is always full of new actionable tips and inspiring ideas. Let me know your takeaways.Andrew is gifting my audience a 6-week free trial to his premium https://photobizx.com/luci (https://photobizx.com/luci)[email protected]://photobizx.com (https://photobizx.com)Connect with Photography Business Coach Luci Dumas: * Website (https://lucidumascoaching.com/) * Email: [email protected] (mailto:[email protected])* Instagram (https://www.instagram.com/theprofitablephotographer_pod/) * Facebook (https://www.facebook.com/LuciDumasCoaching)* YouTube (https://www.youtube.com/channel/UCut3Qk6t6Z2DUJYEYGSCfKA)
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