We're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.

The Spin Sucks Podcast with Gini Dietrich
Claim This Podcastby Gini Dietrich, Founder of Spin Sucks
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Podcast Overview
We're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.
Language
🇺🇲
Publishing Since
2/21/2018
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Recent Episodes

July 14, 2026
How to Show Up Inside the Answer: A Visibility Engineering Playbook
Gini Dietrich interviews Martin Waxman about a visibility engineering playbook to ensure communicators are found by AI and avoid repeating past SEO mistakes.

July 7, 2026
CMOs Don't Have an Influence Problem. They Have an Operating System Problem.
Gini Dietrich interviews CMOs about their organizational operating system, revealing how the PESO Model® drives C-suite influence by managing systems, not just channels.

June 30, 2026
Inside the PESO Model® Certification
Gini Dietrich, founder of Spin Sucks, reveals the strategic rebuild of the PESO Model® Certification, clarifying its system for practitioners.
403 total episodes available with 36 transcripts
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- What is The Spin Sucks Podcast with Gini Dietrich?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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