「行銷探索客」主要是邀請不同領域負責行銷的人 來聊聊自己工作上過的行銷故事 分享他們的策略與挑戰。
謝易蒨 Alisa 的主業是耀點數位行銷的數位策略總監 有時候也會自己分一些最近的行銷想法
無論你是資深行銷人、業界新手 或是對行銷充滿好奇的你 都歡迎來一起學習行銷有趣的地方。
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Podcast Overview
「行銷探索客」主要是邀請不同領域負責行銷的人 來聊聊自己工作上過的行銷故事 分享他們的策略與挑戰。 謝易蒨 Alisa 的主業是耀點數位行銷的數位策略總監 有時候也會自己分一些最近的行銷想法 無論你是資深行銷人、業界新手 或是對行銷充滿好奇的你 都歡迎來一起學習行銷有趣的地方。 -- Hosting provided by SoundOn
Language
🇨🇳
Publishing Since
10/18/2023
1 verified contact email on file for 行銷探索客
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Recent Episodes
March 15, 2024
EP7 女生如何在品牌端in-house行銷男性機能背包六年的心路歷程 ft. Zora
這次邀請到的是，之前合作過品牌的窗口，現在已經變成朋友的Zora 以一位女生的角度，如何去行銷男性機能背包的品牌 在品牌端 in house 要負責哪一些事情、實際執行哪一些事情 在這個六年中，有哪些有趣的事情、又有哪些記憶深刻的事情呢？ Zora資料：https://www.cakeresume.com/s--rz7v03ybZXTZDqq50X08lg--/zora-wnag 行銷探索客 合作信箱：lifemkter@gmail.com 傳送門：https://portaly.cc/lifemkter FB : https://www.facebook.com/lifemkter IG：https://www.instagram.com/lifemkter/
December 26, 2023
EP6 行銷小編的社群策略：從構思到發佈 ft. 商務中心行銷 Sven
本集主要跟黑羚商務中心的Sven聊聊社群內容行銷及小編創作的實務經驗與案例。 無論你從事的行業，都可以在這集學到提高社群內容的技巧。 分享他在社群內容經營的心得，是不是一定要學很複雜的工具才可以開始嗎？ Sevn是用什麼工具跟怎麼規畫他的內容呢？ 而這些內容想傳遞的又什麼什麼呢？ 這集你將聽到 Sevn 如何挑選題材、設計創意點子 從構思到發佈的流程 黑羚商務中心 官網 ：https://blkbuck.com/ FB ： https://www.facebook.com/BlackbuckBusinessCenter?ref=br_rs IG ：https://www.instagram.com/blackbuck_office/ 行銷探索客 合作信箱：lifemkter@gmail.com 傳送門：https://portaly.cc/lifemkter FB : https://www.facebook.com/lifemkter IG：https://www.instagram.com/lifemkter/
November 27, 2023
EP5 旅館DNA傳承下的黑羚商務中心，品牌行銷與服務細節決定心佔率 ft. Sven
因為我們公司 耀點數位 就是登記黑羚，也因此跟 Sven 開始有一些交流到現在 所以就邀請他來上節目聊聊！ 主持人 ： 謝易蒨 Alisa - 行銷探索客 來賓： Sven，黑羚商務中心行銷 佛羅里達州立大學整合行銷所畢業 6-8 年的實戰行銷經驗。 本集你會聽到 Sven 分享 黑羚商務中心如何用旅館業類似服務提供給客戶 都舉辦什麼實體跟社群的活動跟客戶保持良好關係？ 黑羚是如何運用SEO和關鍵字廣告增加曝光度？ 他是與其他店家合作提供會員優惠來增加心佔率？ Sven 的規劃強迫症在他行銷探索上有什麼影響？ 有興趣的人了解的人來聽聽本集分享吧！ 黑羚商務中心 官網 ：https://blkbuck.com/ FB ： https://www.facebook.com/BlackbuckBusinessCenter?ref=br_rs IG ：https://www.instagram.com/blackbuck_office/ 行銷探索客 合作信箱：lifemkter@gmail.com 傳送門：https://portaly.cc/lifemkter FB : https://www.facebook.com/lifemkter IG ：https://www.instagram.com/lifemkter/ 耀點數位 傳送門：https://portaly.cc/tainsights
7 total episodes available
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