用行銷改變世界
Claim This PodcastPodcast Overview
<p>用商業理論，改變看世界的角度。 <br />用行銷觀點，洞察人生的大小事。 <br /> <br />IG：@uncle.johs</p>
Language
🇨🇳
Publishing Since
7/27/2023
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Recent Episodes
November 19, 2023
EP16 | 為什麼40年前的「瑞士糖」是我創業的啟發？
<p>台灣戰後鎖國，管制貿易跟人民出國，只有船員能隨身攜帶少量舶來品，委託店家寄賣，亦即「委託行」。全盛時期，基隆曾有200家委託行，成為物資缺乏年代，時尚跟潮流人士的夢幻櫥窗。 <br /> <br /><strong>這一集你會聽到：</strong></p><ul><li>香港奶奶與瑞士糖，</li><li>委託行：曾經走在時尚尖端的行業，</li><li>台灣第一家SOGO開幕，我卻買到仿冒品，</li><li>台語「正港ㄟ」是什麼概念。</li><li>香港奶奶對創業的啟發。</li></ul><p> <br /><strong>製作日誌-EP16：</strong></p><ol><li>這集是跟EP14一起錄的，所以是3週前的聲音。</li><li>聲音聽起來有點感傷，不是因為回憶，是感冒病毒。</li><li>吃抗生素又造成胃酸逆流，聲帶受損雪上加霜。</li></ol><p> <br />哈囉，大家好，我是許叔叔。歡迎收聽 《用行銷改變世界》。 <br /> <br />訂閱我的IG：<a href="https://www.instagram.com/uncle.johs/" target="_blank">@uncle.johs</a> <br />或是在Apple Podcast / Spotify <br />搜尋 #行銷</p>
November 12, 2023
EP15 | 超乎常理的款待 - 創業者怎麼看「大熊餐廳」這部影集
<p>---別擔心，暴雷的地方會有良心提醒---《大熊餐廳》是集合了餐廳、創業、管理、人性，四個主題的影集。整部劇(第一季)最大的特色是很常吵架，還有不斷的失控。就跟所有現實人生的創業或團隊管理一樣，會有無數的問題需要被解決。我們從這部影集可以看到一個生意的幕後，一個團隊默契的養成，還有從各種角度去描寫一家街邊小吃店如何進化到米其林餐廳的各種歷程。 <br />這一集Podcast你會聽到：</p><ol><li>創業者怎麼看大熊餐廳，</li><li>卡普曼的(劇場角色)理論：受害者/加害者/拯救者。</li><li>超乎常理的款待，</li><li>服務的熱忱如果不是笑容，那是什麼？</li><li>第2季第7集的部分內容（表哥那集），</li></ol><p> <br />訂閱我的IG：<a href="https://www.instagram.com/uncle.johs/" target="_blank">@uncle.johs</a> <br />或是在Apple Podcast / Spotify <br />搜尋 #行銷</p>
November 6, 2023
EP14 | 乖乖棒棒棒 - 那個年代，你意想不到的品牌與創業
<p><strong>這一集你會聽到：</strong></p><ul><li>我小時候買乖乖的一件蠢事，</li><li>小孩一出生，就想做小孩的生意，</li><li>乖乖創業初期的事，</li><li>乖乖的公仔為何那麼醜？</li><li>為什麼長大之後就不吃乖乖了？</li></ul><p> <br /><strong>製作日誌-EP14：</strong></p><ol><li>應該是感冒了，早上吞口水會痛，錄音的續航力不佳。</li><li>製作這種10分多鐘一集的內容完全無痛，所以(暫時)不會停更了。</li></ol><p> <br />哈囉，大家好，我是許叔叔。歡迎收聽 《用行銷改變世界》。我會用行銷的觀點、商業的邏輯，跟你聊聊平凡人生中，偶爾不平凡的事情。 <br /> <br />訂閱我的IG：<a href="https://www.instagram.com/uncle.johs/" target="_blank">@uncle.johs</a> <br />或是在Apple Podcast / Spotify <br />搜尋 #行銷</p>
16 total episodes available
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- What is 用行銷改變世界?
<p>用商業理論，改變看世界的角度。 <br />用行銷觀點，洞察人生的大小事。 <br /> <br />IG：@uncle.johs</p> - How often does this podcast release new episodes?
This podcast updates inactive.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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