About Your Christmas Light Business | Systems, Marketing, Pricing, Make Money, Start a Business
If you’re ready to make more money with Christmas lights, stay busy year-round, and finally run a smoother, more profitable lighting business…
If you want simple, real-world strategies that actually work — from pricing and marketing to building crews and systems…
And if you’re tired of the chaos, undercutters, and feeling like everything depends on you — this podcast is for you.
So grab your ladder, load up the truck… it’s time to get to work!
17: Christmas Light Business Advice — Stop Listening to Everyone Online
Host Cory Adams discusses why there's no single correct way to run a Christmas light business, emphasizing profitability and customer satisfaction over external criticism in this interview.
14 Sept 2026TRANSCRIPT
16. Stop Overcomplicating the Sale — What Christmas Light Customers Actually Care About
Cory Adams explains how Christmas light business owners simplify sales by focusing on customer desires over technical details, leading to increased trust and confidence.
7 Sept 2026TRANSCRIPT
15. Christmas Light Season Has Started — The Reality of Running a Christmas Light Business
Cory Adams shares real-time challenges and successes from his Christmas light business, highlighting the importance of adaptability when unexpected problems arise.
31 Aug 2026TRANSCRIPT
14: Yard Signs, Door Knocking & Truck Wraps — What Works for Christmas Light Businesses?
Host Cory Adams explores the effectiveness of yard signs, door-to-door marketing, and truck wraps for growing Christmas light businesses.
17 Aug 2026TRANSCRIPT
Google Ads & SEO for Christmas Light Businesses: How to Get Found on Google
Cory Adams explains how Christmas light businesses leverage Google Ads and SEO to attract customers and build long-term visibility online.
10 Aug 2026TRANSCRIPT
Ep. 12: How I Gained 2,000 Followers in 15 Days Growing My Christmas Light Business
Cory Adams shares his real-time social media strategy for growing his Christmas light business, revealing how he gained 2,000 followers in 15 days.
3 Aug 2026TRANSCRIPT
Social Media Marketing for Christmas Light Businesses: What's Actually Working
Cory Adams, founder of Paradise Lights, shares effective social media strategies for Christmas light businesses, revealing what works now and how to build trust through authentic content.
27 Jul 2026TRANSCRIPT
10. I Left My Christmas Light Business for a Week—Here's What Happened
Cory Adams shares candid lessons on leadership and delegation after testing his Christmas light business systems during a week-long vacation.
20 Jul 2026TRANSCRIPT
9. What Nobody Tells You About Owning A Christmas Light Business
Cory Adams shares the unvarnished realities of owning a Christmas light business, revealing challenges beyond social media to help aspiring and current owners navigate the industry.
13 Jul 2026TRANSCRIPT
8. Should You Lease or Sell Christmas Lights To Your Customers?
Cory Adams, a Christmas light business expert, explores the advantages and disadvantages of leasing versus selling Christmas lights to customers, guiding business owners toward their optimal model.
6 Jul 2026TRANSCRIPT
How to Prepare For Christmas Light Season During Summer
Cory Adams shares Paradise Lights' summer preparations for the Christmas season, revealing behind-the-scenes strategies for inventory, marketing, and client management.
29 Jun 2026TRANSCRIPT
Why Most Christmas Light Side Hustles Never Grow
Cory Adams explains why most Christmas light side hustles fail to grow, detailing common pitfalls like underpricing and weak systems.
22 Jun 2026TRANSCRIPT
Things Every Christmas Light Installer Should Do After Takedown
Cory Adams shares essential post-takedown strategies for Christmas light installers to enhance organization, reduce stress, and build a more profitable business.
15 Jun 2026
Residential vs Commercial Christmas Lighting: Pros and Cons
In this episode, Cory breaks down the real pros and cons of residential vs commercial Christmas lighting based on real-world experience in the industry. From pricing, scheduling chaos, and customer expectations to property managers, callbacks, cash flow, and upsell opportunities, this episode dives into what each side of the business actually looks like behind the scenes.
If you’ve ever wondered whether you should focus more on residential installs, chase larger commercial properties, or try to balance both, this episode will help you better understand the advantages, challenges, and long-term opportunities that come with each model.
📲 Connect with Cory Adams:
TikTok:@c0ry.adams on TikTok
Instagram:@c0ryadams on Instagram
YouTube:Your Lighting Business YouTube
Facebook Group:Your Christmas Lighting Business Facebook Group
Podcast:Your Lighting Business on Apple Podcasts
8 Jun 2026
How Clear Job Roles Changed My Christmas Lighting Business
If your employees are constantly asking different people the same questions, stepping on each other’s toes, or nobody really seems to know who’s responsible for what — this episode is for you.
In this episode, Cory talks about how adding structure and clear employee titles helped reduce confusion, improve communication, and create more accountability inside his lighting business.
We break down why titles matter, how leadership naturally develops as companies grow, and why trying to keep everybody on the exact same level can actually create more chaos instead of less.
Whether you’re running one crew or multiple teams, this episode will help you build a smoother, more organized business with clearer expectations for everyone involved.
📲 Connect with Cory Adams
TikTok:@c0ry.adams on TikTok
Instagram:@c0ryadams on Instagram
YouTube:Your Lighting Business YouTube
Facebook Group:Your Christmas Lighting Business Facebook Group
Podcast:Your Lighting Business on Apple Podcasts
8 Jun 2026
3 Things I’d Do Differently Starting a Christmas Light Business
In this episode of Your Christmas Lighting Business, I’m breaking down 3 things I would do completely differently if I was starting or trying to grow a Christmas light business today.
From pricing mistakes and undercharging jobs to building better systems and figuring out how to stay busy year-round, I’m sharing some of the biggest lessons I learned the hard way while growing my lighting business.
Topics covered:• Pricing Christmas light jobs for profit• Why most installers undercharge early on• Building systems and staying organized• Customer communication and scheduling• Avoiding chaos during busy season• Staying busy year-round with landscape lighting• Growing a profitable lighting business
If you enjoyed the episode, be sure to follow the podcast, leave a review, and share it with another lighting contractor or business owner.
📲 Connect with Cory Adams:
TikTok: @c0ry.adams TikTok
Instagram: @c0ryadams Instagram
YouTube: Your Lighting Business YouTube
Facebook Group: Your Christmas Lighting Business Facebook Group
Thanks for listening to Your Christmas Lighting Business.
19 May 2026
How I Started My Christmas Lighting Business From Scratch
In this first episode of Your Christmas Lighting Business, I’m sharing how I got started in the Christmas lighting industry — from learning the business in Kansas to moving to Florida and starting completely from scratch with no customer base, contacts, or roadmap.
I’ll talk about some of the biggest lessons I learned early on, mistakes I made trying to grow the business, and what building a lighting company from the ground up actually looked like.
Topics covered:• Starting a Christmas light business• Moving to Florida and rebuilding from scratch• Pricing mistakes and undercharging• Marketing and finding customers• Building systems and staying organized• Staying busy year-round with lighting services
If you enjoyed the episode, be sure to follow the podcast, leave a review, and share it with another lighting contractor or business owner.
📲 Connect with Cory Adams:
TikTok: @c0ry.adams TikTok
Instagram: @c0ryadams Instagram
YouTube: Your Lighting Business YouTube
Facebook Group: Your Christmas Lighting Business Facebook Group
Thanks for listening to Your Christmas Lighting Business.
Inside a recent episode
17: Christmas Light Business Advice — Stop Listening to Everyone Online
Published 30 Sept 2026 · Transcript excerpt
[…] It had none of the branches, which would – I wouldn't even do that personally. But – Um, because it looks, it looks dumb. It looks bad. But again, I don't know the situation. I don't know if the homeowner loved it. I don't know if the homeowner talked him into it. I don't know if that's all they could afford. There are so many different things that can go into an install for me to judge off of a photo. And at the end of the day, like if he made money and he's happy with it, what do I care? It's different. If he asked me my opinion, of course I give it to him, but I would never like comment on somebody's public page and tell them that they're their stuff is bad. […]
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