Beauty and the Biz
Hosted by Catherine Maley · Catherine Maley, MBA
5.0from 33 ratings
- 386
- Episodes
- 131
- Transcribed
- 33
- Ratings
- Weekly
- Cadence
- 2019
- First episode
- 243
- YouTube views
About Beauty and the Biz
Learn the Tactics and Strategies to take your Cosmetic Practice to the Next Level. Catherine has helped many practices double or even triple their revenue, all while creating a magnetic environment that encourages word-of-mouth referrals and repeat patients. Her proven, dynamic approach to marketing, advertising, sales and customer relations has been continually developed and refined for over 40 years. Starting as an interdisciplinary Staff Coordinator with the Illinois State Medical Society and then as director of the House of Delegates for the California Medical Association, Catherine has been helping physicians and businesses reach their goals since the mid-80's. This early experience laid the groundwork for understanding and overcoming the unique challenges, threats and opportunities facing physicians. With this knowledge and experience acquired, Catherine spent the next 15 years developing and perfecting her marketing and sales techniques with various Fortune 500 companies. Her natural understanding of business gave her the edge to remain in the top 15% of all sales people nationwide. Her great successes would eventually land her the titles of National Sales Manager, Marketing Manager, and Product Development Manager for two Silicon Valley startups. From her own personal experiences, Catherine witnessed a great need for practices to develop their customer service skills and learn the delicate dance of converting consults into patients. Now, armed with her top-performing sales and marketing experience coupled with her business knowledge of the medical sector, Catherine had all the tools necessary to begin coaching, training, and marketing specifically for aesthetic surgeons and their staff. She had the experience, drive, and passion to make her clients a great success. With her stellar track record and solid business advice, Catherine is a rock star in the industry and is in great demand. Both as a consultant with word-wide clients, and as a speaker and lecturer at medical conferences all over North America, Europe and Oceania. She regularly contributes to the top medical trade publications in the industry and has been featured in the New York Times, Newsweek, ABC, ABC News, and others. Catherine has consulted with the top surgeons in the world as well as with industry vendors. Her creative team of designers, copywriters, web developers, videographers, mail houses and print shops provide custom products, services, and consulting to aesthetic physicians who are ready to take their practice to the next level. Catherine and her consultation practice are located in the San Francisco Bay town of Sausalito, California.
- Publisher
- Catherine Maley, MBA
- Category
- business · business
- Language
- en
- Explicit
- No
- First episode
- 3 Jul 2019
- Latest episode
- 23 Oct 2026
Latest episodes
131 of 386 episodes have a transcript.
23 Oct 2026TRANSCRIPT
Your Patients Aren't Buying Surgery. They're Buying This… — Catherine Maley, MBA (Ep. 385)
16 Oct 2026TRANSCRIPT
Choosing a Different Path to Growth — Justin C. Cohen, MD (Ep. 384)
9 Oct 2026TRANSCRIPT
100% Cosmetic in Only 3 Years — Nicholas Karter, MD (Ep. 383)
Inside a recent episode
Your Patients Aren't Buying Surgery. They're Buying This… — Catherine Maley, MBA (Ep. 385)
Published 23 Oct 2026 · Transcript excerpt
[…] And I'm going to teach all of that in 10 minutes. Yeah. So the biggest thing, you know, do you think about, and this is always from the patient's point of view. I, that's how I've, I've always looked at this because I know the surgeon's point of view, but if we don't understand the patient, we can't get where we're going. So it's a really big deal to have cosmetic surgery. You know, you're going to rearrange your face and body. It's a big decision to make. So how are decisions reached? They're based on emotions, and then they're justified with logic. If you think about how you make decisions, there's nothing logical about it initially. […]
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See plansWho has been a guest on Beauty and the Biz
Names identified in recent episode analyses. Showing up to five guests.
- Justin C Cohen
- Nicholas Karter
- Jonathan Kaplan
- Christopher C Jeffries
- Christopher Jeffries
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 243
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 26 ratings
- Spotify
- 5.0 / 5
- 7 ratings
Podcast Authority Score: 79 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 94
- Social presence
- 0
- YouTube
- 72
- Engagement
- 85
Contact Beauty and the Biz
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Beauty and the Biz
Who hosts Beauty and the Biz?
Catherine Maley host the show. Published by Catherine Maley, MBA.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Beauty and the Biz take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
131 of 386 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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