Copy And

About Copy And

The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER. I’m Sam Burmeister, your guide on this copy adventure. As a conversion copywriter & sales psychology expert, I learned the ‘right way’ to sell in my decade-long sales career. Now, after spending the last 6+ years writing copy for hundreds of successful launches and helping dozens of entrepreneurs write better copy every week…I know what sells and what’s working in online business right now. And what’s working is copy AND – Copy and messaging, design, strategy, navigating AI and more... Together, we’ll put the pieces of the marketing puzzle together - and you will write copy that both serves AND sells.

Publisher

Sam Burmeister | Conversion Copywriter @ Nomad Copy

Category

business · business · business

Language

en

Explicit

No

First episode

19 Sept 2025

Latest episode

2 Nov 2026

Latest episodes

27 of 62 episodes have a transcript.

1. 

   2 Nov 2026TRANSCRIPT

   61. 9 Black Friday Sale Ideas That Don't Require Discounts

   Host Samantha guides service-based business owners through nine creative Black Friday sale ideas that bypass traditional discounts, offering valuable strategies for any month.

2. 

   26 Oct 2026TRANSCRIPT

   60. Launch vs Promotion (and Why the Label Doesn't Matter)

   Host Samantha challenges the distinction between launches and promotions, arguing that a launch is simply a more coordinated promotion, offering clarity for online business owners.

3. 

   19 Oct 2026TRANSCRIPT

   59. Where to Put Your Website Link to Get More Clients

   Samantha Reyes, a marketing strategist, reveals optimal website link placements to attract more clients by ensuring seamless online discoverability.

Inside a recent episode

61. 9 Black Friday Sale Ideas That Don't Require Discounts

Published 2 Nov 2026 · Transcript excerpt

[…] They're watching football. They're coming back from families' houses. They're in airports. They are catching snippets. of your emails between eating leftovers right so you have to also remember that your people are busier and more distracted than almost any other time of year your people are always busy and distracted so we always want to have that clear concise copy and i sound like i'm talking you out of running a black friday or cyber monday sale but Again, just consider, one, do I even want to run a Black Friday sale? And how am I going to feel after this sale if it doesn't go exactly the way that I hope or the way that somebody whose program I'm following tells me it's going to? […]

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

40 ratings

Spotify

4.9 / 5

36 ratings

Contact Copy And

Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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Questions about Copy And