Education Marketing Leader with Chris Rapozo
Claim This Podcastby Chris Rapozo
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Podcast Overview
<p>🎙️ Welcome to The Education Marketing Leader Podcast Hosted by Chris Rapozo, this podcast delivers actionable insights and proven strategies specifically for higher ed marketers. </p><p>Each episode explores the challenges and opportunities in education marketing, providing you with tools to refine your campaigns, elevate your institution’s brand, and engage your audiences effectively. </p><p>Learn how to create impactful content strategies, leverage personalization, optimize social media, and tackle challenges unique to higher education marketing. </p><p>This podcast is designed to help you stay competitive and drive measurable results. </p><p>👉 Subscribe now to gain practical strategies and fresh ideas tailored to higher ed marketing. </p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/education-marketing-leader-with-chris-rapozo/id1679184846">Apple podcasts</a></p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/6R3GSqqA249MggcvxLOYEg">Spotify</a></p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://www.youtube.com/@EducationMarketingLeader">YouTube</a></p><p>Have insights to share? </p><p>👉 Contact us to be a guest. </p><p>Get the insights you need to grow your impact as a higher ed marketer!</p>
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Publishing Since
3/25/2023
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Recent Episodes
June 11, 2026
How UF Online Became the Nation's #1 Online Bachelor's Program with Melissa Allen
<p>What does it take to build and sustain the nation's top online bachelor's program?</p><p>In this episode of the Education Marketing Leader Podcast, I sat down with <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/melissa365/">Melissa Allen</a>, Director of <a target="_blank" rel="noopener noreferrer nofollow" href="https://ufonline.ufl.edu/">UF Online</a>, to explore the strategies, systems, and student-centered philosophy that have helped make UF Online one of the most respected online education brands in the country.</p><p>Drawing from more than a decade of leadership experience, Melissa shares how UF Online evolved from a growing initiative into a nationally recognized program by focusing relentlessly on student success, reducing friction, building confidence, and creating experiences designed around the student journey.</p><p>Together, Chris and Melissa discuss:</p><p>• What university leaders still misunderstand about online learners </p><p>• Why student experience should drive organizational design </p><p>• How UF Online creates "blue dot" experiences that adapt to student needs </p><p>• The role of advisors, faculty, and support systems in student success </p><p>• Why consistency and accountability matter more than individual heroics </p><p>• How online students research institutions differently today </p><p>• The importance of alumni engagement and authentic student storytelling </p><p>• Leadership lessons learned while scaling one of higher education's most successful online programs</p><p>Whether you're a higher education marketer, enrollment leader, student success professional, or institutional leader, this conversation offers practical insights into building a modern online learning experience that delivers results.</p><p>Connect with Melissa Allen on LinkedIn to continue the conversation.</p>
May 28, 2026
The Reality of Marketing at a Community College with Eve Markman
<p>Community college marketing is one of the hardest jobs in higher ed.</p><p>You’re not marketing to one audience. You’re marketing to everyone.</p><p>On the latest episode of the Education Marketing Leader podcast, I sat down with Eve Markman to talk about leadership, enrollment, retention, and building a long-term career in community college marketing.</p><p>A few quick takeaways:</p><p>• Community colleges market to everyone from dual enrollment students to adult learners changing careers.</p><p>• Retention is just as important as recruitment. Many students are balancing work, family, and financial pressure while attending school.</p><p>• Leadership doesn’t require direct reports. Eve now leads major cross-functional initiatives by building project teams across departments.</p><p>• Networking and industry relationships played a major role in her career growth over the last 30+ years.</p><p>• NCMPR continues to be one of the best communities in higher ed marketing for mentorship, learning, and collaboration.</p><p>One line from Eve that stuck with me:</p><p>“It’s not just about producing work, but also about creating those relationships and those connections.”</p><p>Follow and subscribe to the Education Marketing Leader podcast for more conversations with higher ed marketing leaders and enrollment professionals.</p>
May 16, 2026
The Future of Work, AI & Personal Branding with Joe Pulizzi
<p>What happens when higher education marketers, communicators, and leaders sit down with <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/joepulizzi/">Joe Pulizzi</a> to discuss <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.joepulizzi.com/books/burn-the-playbook/">Burn the Playbook</a>?</p><p>In this special live edition of the Education Marketing Leader Book Club, we explored career pivots, personal branding, AI disruption, entrepreneurship, burnout, fulfillment, financial freedom, and what it means to build a life and career on your own terms.</p><p>Joe shared candid insights on:</p><ul><li>Why most people underestimate how much control they actually have over their future</li><li>Building assets that travel with you beyond a job title</li><li>Creating multiple income streams for long-term stability</li><li>How to discover your “tilt” and unique differentiator</li><li>Why personal branding matters more than ever in the AI era</li><li>The importance of health, curiosity, and community during career transitions</li><li>How rejection and failure can actually point you toward opportunity</li></ul><p>This conversation also featured higher education professionals openly discussing career reinvention, leadership transitions, side businesses, and the changing future of work.</p><p>If you’re navigating uncertainty, exploring what’s next, or trying to future-proof your career, this conversation is worth your time.</p><p>Hosted by Chris Rapozo.</p><p>📚 Featured Book: Burn the Playbook </p><p>🎙️ Education Marketing Leader Book Club </p><p>📍 Recorded live with higher education marketing and communications professionals</p>
146 total episodes available
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- What is Education Marketing Leader with Chris Rapozo?
<p>🎙️ Welcome to The Education Marketing Leader Podcast Hosted by Chris Rapozo, this podcast delivers actionable insights and proven strategies specifically for higher ed marketers. </p><p>Each episode explores the challenges and opportunities in education marketing, providing you with tools to refine your campaigns, elevate your institution’s brand, and engage your audiences effectively. </p><p>Learn how to create impactful content strategies, leverage personalization, optimize social media, and tackle challenges unique to higher education marketing. </p><p>This podcast is designed to help you stay competitive and drive measurable results. </p><p>👉 Subscribe now to gain practical strategies and fresh ideas tailored to higher ed marketing. </p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/education-marketing-leader-with-chris-rapozo/id1679184846">Apple podcasts</a></p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/6R3GSqqA249MggcvxLOYEg">Spotify</a></p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://www.youtube.com/@EducationMarketingLeader">YouTube</a></p><p>Have insights to share? </p><p>👉 Contact us to be a guest. </p><p>Get the insights you need to grow your impact as a higher ed marketer!</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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