How We Bloom

About How We Bloom

How We Bloom is an oasis of inspiring ideas for floral professionals and flower enthusiasts alike. Hosted by Sharon McGukin, each episode features conversations with guests who dare to do things differently. We explore challenges, embrace change, and uncover new opportunities. Sowing the seeds of fresh ideas that blossom into success stories. Brought to you by Smithers-Oasis North America, we share insights in floral design and education, sales and marketing, and innovative business strategies. We spotlight those who plant seeds, grow ideas, and bloom to their full potential. Listen and grow with us—that’s How We Bloom!

Publisher

Sharon McGukin AIFD, AAF, PFCI

Category

arts

Language

en

Explicit

No

First episode

9 Jun 2021

Latest episode

14 Jul 2026

Latest episodes

37 episodes in the feed.

1. 

   14 Jul 2026

   Finding Purpose through Flowers w/ Kevin Coble

   Send us Fan Mail Award-winning floral designer Kevin Coble AIFD has spent nearly four decades transforming flowers into meaningful experiences. In this inspiring interview, he shares insights on building client relationships, growing a successful wedding business, mentoring future designers, and finding purpose through floral artistry. How we Bloom podcast is an oasis of flower ideas. Host Sharon McGukin of Smithers-Oasis North America interviews floral guests who dare to do things diff...

2. 

   26 May 2026

   Tips for Designing Faster and Easier with Oasis Adhesives

   Send us Fan Mail Create cleaner, lighter, and more efficient floral designs using the right adhesive products and techniques. Sharon McGukin offers tips for using OASIS Floral Adhesive, UGLU, and Floralock products to speed production, reduce bulky wiring, build secure professional designs and on-trend wearable florals. From glue application tips to bouquet-locking techniques, discover practical, time-saving methods every florist can use to design faster and smarter. How we Bloom podcast is a...

3. 

   1 Apr 2026

   15 Mother's Day Tips for Florists w/ Ralph Giordano

   Send us Fan Mail Looking for Mother’s Day tips for florists? Discover how to prepare your flower shop for one of the busiest holidays of the year. From inventory planning to production strategies, fourth-generation florist Ralph Giordano AIFD shares proven methods to reduce stress, streamline operations, and increase holiday profits. How we Bloom podcast is an oasis of flower ideas. Host Sharon McGukin of Smithers-Oasis North America interviews floral guests who dare to do things differ...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

4,475,354

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

2 ratings

Spotify

5.0 / 5

2 ratings

Podcast Authority Score: 66 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

67

Social presence

0

YouTube

93

Engagement

68

Contact How We Bloom

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Shows with a similar audience

• 

  The Business & Pleasure of Flowers

• 

  Coffee Wine & Flowers Podcast

• 

  Botanical Brouhaha Podcast

• 

  The Dirt on Flowers

• 

  Field and Garden with Lisa Mason Ziegler

• 

  A Bit of Optimism