Inside Google Ads with Jyll Saskin Gales

About Inside Google Ads with Jyll Saskin Gales

Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? The Inside Google Ads podcast is hosted by Jyll Saskin Gales, a seasoned Google Ads coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency and more. Whether you're a novice or an experienced advertiser, tune in for valuable PPC tips that can transform your advertising approach and maximize your campaigns' success. Each episode transcript is also available for free via email, subscribe at jyll.ca/insidegoogleads

Publisher

Jyll Saskin Gales

Category

business · business · business

Language

en

Explicit

No

First episode

1 Feb 2024

Latest episode

8 Oct 2026

Latest episodes

142 episodes in the feed.

1. 

   8 Oct 2026

   8 Microsoft Ads Secrets for Google Ads Practitioners

   Are you curious about Microsoft Ads? While Google Ads remains Jyll's one true love, expanding into the Microsoft Advertising network can bring unique opportunities, especially for B2B marketers. In this special episode 141 of Inside Google Ads - to celebrate Microsoft Ads Product Liaison Navah Hopkins' birthday! - host Jyll Saskin Gales explores eight fundamental insights every Google Ads practitioner needs to understand about Microsoft Advertising. Using source materials from Microsoft Ads ...

2. 

   1 Oct 2026

   Can $10 a Day Work on YouTube? Yes! Here's How

   This is the episode every small business needs! Can you run YouTube campaigns on a modest budget and actually get meaningful results? Absolutely. In episode 140 of Inside Google Ads, host Jyll Saskin Gales sits down with one of her Google Ads Coaching clients - Austin Lindquist, Director of SEM at Ring Ring Marketing - to walk through a small budget YouTube strategy that is delivering big outcomes for his clients. Austin shares real data, specific targeting tactics, and creative strategies f...

3. 

   24 Sept 2026

   AI Just Broke This Google Ads Account

   Should you let Claude run your Google Ads? No. Wait... let me think about that... NO! Generative AI chatbots might be helpful for drafting emails or analyzing reports, but using them for Google Ads strategic decisions can quickly lead to costly mistakes. In episode 139 of Inside Google Ads, host Jyll Saskin Gales shares a real story of a Google Ads coaching client who followed advice from Claude to switch his bidding strategy. While the AI advice sounded logical on the surface, applying it wi...

Who has been a guest on Inside Google Ads with Jyll Saskin Gales

Names identified in recent episode analyses. Showing up to five guests.

• Talia Wolf
• Duane Brown
• Fred Vallaeys
• Heather Broussell
• Austin Lindquist

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

388,858

Score snapshot 15 Sept 2025

Apple Podcasts (US)

4.3 / 5

8 ratings

Spotify

4.9 / 5

36 ratings

Podcast Authority Score: 75 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

87

Social presence

0

YouTube

86

Engagement

71

Contact Inside Google Ads with Jyll Saskin Gales

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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