New Frontier: The AI for ecommerce podcast
Hosted by Max Sinclair and Jo and Max · Jo and Max
4.9from 38 ratings
- 92
- Episodes
- 38
- Ratings
- Bi-weekly
- Cadence
- 2024
- First episode
About New Frontier: The AI for ecommerce podcast
The New Frontier is the podcast for brand leaders navigating the shift from traditional search to AI shopping agents. Hosted by Max Sinclair, founder of Azoma; and Jo Lambadjieva, founder of Amazing wave, our goal is to unpack how Alexa for Shopping, Amazon Rufus, Sparky, ChatGPT and Gemini decide which products to recommend, and to share playbooks on how to win in this agentic era. Expect candid and in-depth conversations with senior leaders and practitioners on the front lines of Answer Engine Optimization (AEO), Generative Engine Optimization (GEO) and Agentic Commerce Optimisation (ACO).
- Publisher
- Jo and Max
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 8 Jan 2024
- Latest episode
- 2 Oct 2026
Latest episodes
92 episodes in the feed.
2 Oct 2026
Dunnhumby ventures Invests in Azoma | Max Sinclair on The Agent Economy
20 Sept 2026
The Role of an Agency in an Agentic Commerce World with Aisha Khan, Head of Dentsu Commerce NA
19 Aug 2026
Behind PerfectTed's meteoric rise from a £500k Dragons' Den valuation to £140m with co-founder Levi Levinfiche [Rebroadcast]
Who has been a guest on New Frontier: The AI for ecommerce podcast
Names identified in recent episode analyses. Showing up to five guests.
- Aisha Khan
- Levi Levenfiche
- Emma Lifer
- Lauren Livak
- Artiom Enkov
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 2 ratings
- Spotify
- 4.9 / 5
- 36 ratings
Podcast Authority Score: 55 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 83
- Social presence
- 0
- YouTube
- 0
- Engagement
- 71
Contact New Frontier: The AI for ecommerce podcast
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about New Frontier: The AI for ecommerce podcast
Who hosts New Frontier: The AI for ecommerce podcast?
Max Sinclair and Jo and Max host the show. Published by Jo and Max.
How often do new episodes come out?
The show publishes bi-weekly, based on its RSS feed.
Does New Frontier: The AI for ecommerce podcast take guests?
Yes. Guests have been identified in episode analyses.
Host of New Frontier: The AI for ecommerce podcast?
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