
People Over Profit
Hosted by Justine · Justine Beauregard
5.0from 70 ratings
- 212
- Episodes
- 37
- Transcribed
- 70
- Ratings
- Daily
- Cadence
- 2022
- First episode
About People Over Profit
You love what you do, you just hate selling it (at least, you think you do). Welcome to *Why You Hate Sales*! I'm Justine Beauregard. After 20 years in sales, I think it's time to break down the beliefs, habits, and outdated tactics that make selling awkward and exhausting, and replace them with practical strategies that feel natural, enjoyable, and effective. If you want to have better sales conversations and close more clients without pressure, you're in the right place. Because when selling feels good, people buy faster. Follow Why You Hate Sales, and let's rewrite the rules together!
- Publisher
- Justine Beauregard
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 3 Oct 2022
- Latest episode
- 6 Oct 2026
Latest episodes
37 of 212 episodes have a transcript.

6 Oct 2026TRANSCRIPT
Expert Secrets For Being Memorable & Effortlessly Getting Referrals | Episode 64

29 Sept 2026TRANSCRIPT
Before You Try to Get More Leads...Are You Sure You Need Them? | Episode 63

22 Sept 2026TRANSCRIPT
Your Buyer Said Price Was the Problem. I’m Not Convinced. | Episode 62
Inside a recent episode

Expert Secrets For Being Memorable & Effortlessly Getting Referrals | Episode 64
Published 6 Oct 2026 · Transcript excerpt
[…] And they usually don't have the money to invest in working with you. Whereas the excellence buyer doesn't look for a savior. The excellence buyer looks for somebody who understands their problem. And is able to basically say, oh, you've actually taken the time to understand my problem. You've come up with ways to actually create a solution. So I want to hire you for that. And I want to work with you for that. The problem is that most marketing and advertising is built on a mass audience model. And most mass audiences are aspirational by nature. So we get taught that we've got to make everybody feel like they need to be us or they want to have the solution that we have. […]
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Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 41 ratings
- Spotify
- 5.0 / 5
- 29 ratings
Podcast Authority Score: 61 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 89
- Social presence
- 0
- YouTube
- 0
- Engagement
- 82
Contact People Over Profit
- Guest appearances
- Does not typically book guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about People Over Profit
Who hosts People Over Profit?
Justine host the show. Published by Justine Beauregard.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does People Over Profit take guests?
The show does not typically feature guests, based on episode analyses.
Where can I read transcripts?
37 of 212 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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