Follow along as we visit with entrepreneurs ranging from main street makers to international business owners. The stories are diverse but the principal is that same. There is a certain mental toughness that comes with entrepreneurship. Some people have it going in, some develop it along the way, while others get discouraged and quit before reaching their full potential.
When we face troubles and bumps in the road, its helpful to pull strength from another person's testimony. If someone has made it through something similar to what you're facing then that's proof enough that you can do it too. Even stories from other industries can parallel the struggles, thoughts, emotions, and situations that you have or might run into.
Join us as we pull strength and encouragement from amazing people willing to share their stories, setbacks, and strategies.
True West Horsemanship: A Journey of Faith, Family, & Perseverance
In this episode, I sit down with Ben Longwell of True West Horsemanship to talk about his journey through horses, business, family, and faith. Ben shares some of the risks he has taken along the way, why those decisions were still terrifying, and how faith gave him the courage to move forward anyway. We also talk about perseverance, doing the hard things when you don’t feel like it, and what it takes to keep building a life and business around the values that matter most.
27 Aug 2026
Find What Makes Money: Building 3 Businesses with Nick McCormack
In this episode, I sit down with my friend Nick McCormack to talk about what he’s learned building three very different businesses—from custom leatherwork to cattle and outfitting. We get into finding the products that actually make money, narrowing your niche, knowing your numbers, building repeat customers, handling burnout, and why good customer service doesn’t have to cost you anything. Nick shares some practical lessons from years of figuring out what works, what doesn’t, and how the same core business principles can carry across completely different industries.
19 Aug 2026
Preparing For The Future Rather Than Reacting To The Present
In this episode we talk about the realities of quarter 4 in a craft business. There are lessons we’ve learned over the years from both being prepared and not being prepared. If you’re not prepared for what’s to come, you can find yourself in a place of panic. It’s really hard to make good strategic decisions for your business when you are operating out of reactionary mode.
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