🎙️REAL SOUTH AGENTS is a Laid-Back Southern podcast for Realtors who are looking to GROW their Real Estate business. So pull up a rocking chair on the front porch, pour yourself a tall glass of sweet tea, and prop up your feet. Chill with us, as we chat with the SOUTH's TOP Agents. They SHARE their exact playbook in hopes that others might benefit from their experiences.
Whether you're a new agent or a seasoned pro, you'll laugh, you'll learn, and you'll leave every episode with implementable strategies and tactics that you can ACTUALLY use to grow your business.
So sit back and relax, let’s start the show. 📣 Let’s Geaux!
I'd Love To Connect With Y'all On Other Platforms - Jamie
https://calendly.com/jamiek (https://calendly.com/jamiek)night (https://calendly.com/jamieknight)
https://www.instagram.com/realsouthagents (https://www.instagram.com/realsouthagents)
https://www.instagram.com/realtorjamieknight (https://www.instagram.com/realtorjamieknight)
https://www.youtube.com/@realsouthagents (https://www.youtube.com/@realsouthagents)
The Best Cancer Journey A Realtor's Ever Had | Courtney Benson
In this episode, Courtney Benson shares her inspiring journey through cancer, social media growth, and how vulnerability and authenticity can build trust and business. Jamie Knight explores how sharing personal stories can transform your real estate career and life.
Follow Courtney on Instagram: https://www.instagram.com/courtneybensonrealtordfw/?hl=en (https://www.instagram.com/courtneybensonrealtordfw/?hl=en)
Follow Courtney's Cancer Journey: https://www.instagram.com/justagirlwithcancer/?hl=en (https://www.instagram.com/justagirlwithcancer/?hl=en)
Connect with Jamie: www.Calendly.com/JamieKnight (http://www.Calendly.com/JamieKnight)
Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS (https://www.instagram.com/realsouthagents)
Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS (http://www.YouTube.com/@REALSOUTHAGENTS)
How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN (https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN)
Key Topics
Courtney Benson's cancer journey and social media growth
The importance of authenticity and vulnerability in business
Building trust with clients through personal stories
Overcoming fear of sharing personal struggles
The impact of social media followers and celebrity connections
Balancing personal health challenges with professional success
Sound Bites
"I refuse to let it get me down"
"Share your whole journey, because it's your humanity"
"People don't think about you, they think about themselves"
Chapters
00:00 Introduction and Courtney's background
01:26 Courtney shares her cancer diagnosis and mindset
02:29 Turning adversity into a positive journey
03:39 Starting and growing her social media channels
06:28 Sharing her head-shaving and cancer story authentically
07:54 Building a new brand around her cancer journey
09:46 Celebrity followers and social proof
11:31 The importance of confidence and authenticity
13:20 Handling negativity and online comments
15:11 The power of vulnerability and trust in business
17:59 Balancing real estate success with personal challenges
20:30 How her social media presence has generated business
22:25 Supporting her family financially during health struggles
25:14 The importance of being genuine and real in social media
30:49 The impact of sharing love and gratitude
32:36 Encouragement for attendees at Rise and beyond
12 Oct 2026
Space Coast Realtor Uses AI to Become LOCAL CELEBRITY | Eric Larkin
In this episode, Jamie Knight sits down with Eric Larkin from the Space Coast of Florida, Eric shares how he's leveraging AI, local news content, YouTube, and social media to grow his real estate business on the Space Coast. Discover actionable strategies for creating engaging content, building inbound leads, and adapting to market changes.
Connect with Eric on Instagram: https://www.instagram.com/cocoabeachinsider/ (https://www.instagram.com/cocoabeachinsider/)
Check Out Eric on Facebook: https://www.facebook.com/eric.larkin.264294/ (https://www.facebook.com/eric.larkin.264294/)
Connect with Jamie: www.Calendly.com/JamieKnight (http://www.Calendly.com/JamieKnight)
Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS (https://www.instagram.com/realsouthagents)
Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS (http://www.YouTube.com/@REALSOUTHAGENTS)
How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN (https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN)
Takeaways
AI tools like HeyGen and ChatGPT streamline content creation, saving time and effort.
Consistent posting of local news and home tours significantly increases engagement and inbound inquiries.
Building a personal brand on YouTube attracts high-intent buyers and expands market reach.
Leveraging QR codes and direct calls-to-action in videos boosts lead conversions.
The growth of the space industry directly influences real estate demand and market dynamics.
Key Topics
AI content creation with HeyGen and ChatGPT
Building a social media presence through local news
Using home tours to generate inbound leads
The impact of SpaceX and space industry growth on real estate
Strategies for consistent content posting and audience engagement
Chapters
00:00 Introduction and guest background
01:11 Eric's journey into real estate and early career
02:25 Pivot from cold calling to content marketing
04:33 Using YouTube and blogging to generate leads
05:53 Adopting local news style content with AI tools
07:57 Streamlining content creation with HeyGen and ChatGPT
09:38 Growth and results from consistent local news videos
11:35 Overcoming health challenges with AI automation
12:57 Using social media to build brand presence
15:06 Integrating home tours into social media strategy
17:05 The power of home tours on TikTok and Instagram
20:17 Expanding reach with YouTube for relocation buyers
22:20 Using QR codes and direct outreach for leads
25:06 The impact of space industry growth on real estate
28:36 How SpaceX and the space industry influence local markets
32:34 Advice for struggling agents and staying motivated
5 Oct 2026
Community Builder: How She Built Moms In Real Estate & Hello Culture? | Kristen Cantrell
What happens when you stop chasing the next transaction and start building real relationships?
In this episode of the REAL SOUTH AGENTS podcast, Jamie Knight sits down with Kristen Cantrell, founder of Hello Culture and Moms in Real Estate, a community that has grown to more than 46,000 women in the real estate industry.
Connect with Kristen on Instagram: https://www.instagram.com/heykristencantrell (https://www.instagram.com/heykristencantrell)
Join Moms In Real Estate on Facebook: https://www.facebook.com/groups/therealmomsofrealestate (https://www.facebook.com/groups/therealmomsofrealestate)
Moms In Real Estate Website: https://heymire.com/ (https://heymire.com/)
Moms In Real Estate Podcast: https://open.spotify.com/show/3wHVmMnuoVSfk2Nksor7eF?si=e5d5ac1ca7b142e3&nd=1&dlsi=e154255f1d6242c9 (https://open.spotify.com/show/3wHVmMnuoVSfk2Nksor7eF?si=e5d5ac1ca7b142e3&nd=1&dlsi=e154255f1d6242c9)
Kristen's Website: https://heykristencantrell.com/ (https://heykristencantrell.com/)
Connect with Jamie: www.Calendly.com/JamieKnight (http://www.Calendly.com/JamieKnight)
Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS (https://www.instagram.com/realsouthagents)
Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS (http://www.YouTube.com/@REALSOUTHAGENTS)
Kristen shares how a simple desire to bring people together turned into multiple thriving communities across the U.S. and Canada. She breaks down how consistency, providing value, creating genuine connections, and showing up without always expecting something in return helped her build a powerful network inside and outside of real estate.
We talk about why so many real estate agents feel lonely, what actually makes a community work, how to grow a Facebook group without filling it with self-promotion, and why Kristen believes relationships built over years can eventually open doors you never expected.
If you're a Realtor looking to grow your network, build a community, meet more people, or simply surround yourself with the right people, this conversation is for you.
Chapters
00:00 Introduction to Kristen Cantrell and her community journey
02:03 The origin of Hello Culture and its mission
03:55 Building authentic connections in real estate
05:55 Evolving from local community to a franchise model
08:05 How virtual and in-person events fuel growth
10:09 The importance of consistency and value in community building
12:07 The story behind Moms in Real Estate and its growth
13:55 Strategies for growing a Facebook community from 2,000 to 46,000
15:54 Managing community engagement and moderation
17:57 The impact of community on personal and professional life
20:01 The franchise model and supporting community leaders
21:52 The role of abundance mindset in success
24:03 Lessons learned and advice for aspiring community builders
26:58 The importance of showing up and depositing value
28:54 Encouragement for struggling agents and entrepreneurs
32:11 Final thoughts and connecting with Kristen
Who has been a guest on REAL SOUTH AGENTS
Names identified in recent episode analyses. Showing up to five guests.
Kristina Smallhorn
Raj Sahoo
Bill Olson
Jeremy Knight
Christina Leavenworth
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
35,126
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
3 ratings
Spotify
5.0 / 5
30 ratings
Podcast Authority Score: 69 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
69
Social presence
94
YouTube
72
Engagement
51
Contact REAL SOUTH AGENTS
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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