Sounds Profitable

Sounds Profitable

Hosted by Tom Webster · Bryan Barletta

4.3from 33 ratings

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83Podcast AuthorityScore out of 100 · How it is scored
1,097
Episodes
715
Transcribed
33
Ratings
Daily
Cadence
2021
First episode
23K
YouTube views

About Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

Publisher
Bryan Barletta
Category
business · technology
Language
en
Explicit
Yes
First episode
31 Jan 2021
Latest episode
16 Oct 2026

Latest episodes

715 of 1,097 episodes have a transcript.

  1. 16 Oct 2026TRANSCRIPT

    Podcast Audiences on Political Content, How Gen Z Engages w. Clips, & More

  2. 15 Oct 2026TRANSCRIPT

    Report on Politics and Podcasting, Fans Trust Creators, & More

  3. 14 Oct 2026TRANSCRIPT

    Looking Beyond the Pre-Roll Ad, Gen Z on Podcast Clips, & More

Inside a recent episode

Podcast Audiences on Political Content, How Gen Z Engages w. Clips, & More

Published 16 Oct 2026 · Transcript excerpt

[…] Republicans, 55%, and Democrats, 53%, answer almost identically, while independents, 42%, mostly choose neither over inappropriate. The real divide is consumption. Podcasting's regulars warm to politicians as guests and while people who have never consumed a podcast cooled, widening the gap between the two groups from 29 points to 38. Among likely midterm voters, 18% say a politician's podcast appearance would make them more likely to vote for that candidate, and 8% say less likely. That effect does not favor a party at 21% of Republicans and 19% of Democrats, while independents are hardest to move at 11%. […]

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Who has been a guest on Sounds Profitable

Names identified in recent episode analyses. Showing up to five guests.

  • Greg Glenday
  • Dan Granger
  • Sharon Taylor
  • Guang Jin Yeo

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views
22,527
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.2 / 5
24 ratings
Spotify
4.4 / 5
9 ratings

Podcast Authority Score: 83 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality
99
Social presence
0
YouTube
76
Engagement
90

Contact Sounds Profitable

Guest appearances
Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Sounds Profitable

Who hosts Sounds Profitable?

Tom Webster host the show. Published by Bryan Barletta.

How often do new episodes come out?

The show publishes daily, based on its RSS feed.

Does Sounds Profitable take guests?

Yes. Guests have been identified in episode analyses.

Where can I read transcripts?

715 of 1,097 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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