PodBiz | Where's The Money In Podcasting?

PodBiz | Where's The Money In Podcasting?

Hosted by John Kiernan and Norma Jean Belenky · Norma Jean Belenky & John Kiernan

5.0from 10 ratings

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65
Episodes
60
Transcribed
10
Ratings
Daily
Cadence
2025
First episode

About PodBiz | Where's The Money In Podcasting?

Where's the money in podcasting? Hosted by Norma Jean Belenky and John Kiernan, PodBiz dives into the strategies, trends, and tools driving podcast monetization and industry growth. From ad revenue and branded content to audience development and production workflows, we spotlight the real business behind the mic. Each week, we speak with creators, executives, and innovators answering the one question on everyone’s mind: Where’s the money in podcasting? Whether you're monetizing your show, launching a network, or just obsessed with the space, PodBiz is your insider guide to podcasting’s biggest opportunities. Listen to new episodes every Monday- Let’s get down to PodBiz! Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.

Publisher
Norma Jean Belenky & John Kiernan
Category
business · business · technology
Language
en
Explicit
No
First episode
4 Jul 2025
Latest episode
5 Oct 2026

Latest episodes

60 of 65 episodes have a transcript.

  1. 5 Oct 2026TRANSCRIPT

    Why Brands Are Moving Beyond Keyword Blocking and Podcast Movement Takeaways with Tamara Zubatiy

  2. 28 Sept 2026TRANSCRIPT

    How Privacy-First Data Is Changing Podcast Ads with Emma Raz of NumberEight

  3. 21 Sept 2026TRANSCRIPT

    Why the Future of Podcast Ads Belongs to Audience Data with Matt Shapo & Jason Adamski of IAB

Inside a recent episode

Why Brands Are Moving Beyond Keyword Blocking and Podcast Movement Takeaways with Tamara Zubatiy

Published 5 Oct 2026 · Transcript excerpt

[…] And, you know, and also podcasting is such an evolving industry, right? I mean, and we'll talk about trends in a second, because we're also here to talk about podcast movement and just, you know, I think what has been dubbed podcast week New York, right? It was such a big week. And we'll talk about that in a second. But, you know, we're in an industry that is constantly evolving and redefining a lot of things as well. Yeah, absolutely. I think like The things that surprised me a lot were how slow moving like approvals, processes and things like that are. And so to your point, like even if we basically have to develop standards that'll last the test of time, because at some point the culture will keep changing and you're going to have to make like you can't change your standards every day. […]

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Who has been a guest on PodBiz | Where's The Money In Podcasting?

Names identified in recent episode analyses. Showing up to five guests.

  • Tamara Zubatiy
  • Emma Raz
  • Matt Shapo
  • Jason Adamski
  • Andrea De Marsi

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)
5.0 / 5
10 ratings

Contact PodBiz | Where's The Money In Podcasting?

Guest appearances
Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about PodBiz | Where's The Money In Podcasting?

Who hosts PodBiz | Where's The Money In Podcasting??

John Kiernan and Norma Jean Belenky host the show. Published by Norma Jean Belenky & John Kiernan.

How often do new episodes come out?

The show publishes daily, based on its RSS feed.

Does PodBiz | Where's The Money In Podcasting? take guests?

Yes. Guests have been identified in episode analyses.

Where can I read transcripts?

60 of 65 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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