
The Near Memo
Hosted by Mike Blumenthal and Greg Sterling · Greg Sterling, Mike Blumenthal & David Mihm
5.0from 10 ratings
- 282
- Episodes
- 33
- Transcribed
- 10
- Ratings
- Daily
- Cadence
- 2021
- First episode
About The Near Memo
Exploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
- Publisher
- Greg Sterling, Mike Blumenthal & David Mihm
- Category
- business · business · news
- Language
- en
- Explicit
- No
- First episode
- 6 Feb 2021
- Latest episode
- 8 Oct 2026
Latest episodes
33 of 282 episodes have a transcript.

8 Oct 2026
Correcting the Machine: Citation Labs on the Six Layers of AI Visibility (Part 1)

24 Sept 2026TRANSCRIPT
Rankings Up, Calls Down: What AI Visibility Is Really Worth to Local Businesses.

18 Sept 2026TRANSCRIPT
Why "Position One" Doesn't Exist in Local Anymore (Brighton SEO Recap)
Inside a recent episode

Rankings Up, Calls Down: What AI Visibility Is Really Worth to Local Businesses.
Published 24 Sept 2026 · Transcript excerpt
[…] And her review corpus is rich, both in quantity, but more importantly, in detail. And so at least as far as Google is concerned, her review corpus provides this massive entity reaffirmation about various aspects of her service and products, et cetera. And do you see that as generally true? And do you see a difference in where those review corpuses lie in terms of that? And is that a way for SMBs to generate this diverse content? Or Greg and I have been chatting to these companies that build products to surface hidden data, like one company ties into your CRM and it reports back out how many jobs you did and what the value of those jobs were and what markets they were in. […]
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See plansWho has been a guest on The Near Memo
Names identified in recent episode analyses. Showing up to five guests.
- Garrett French
- James Wirth
- Valerie Cecil
- Andrew Shotland
- Mark Kabana
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 7 ratings
- Spotify
- 5.0 / 5
- 3 ratings
Podcast Authority Score: 59 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 87
- Social presence
- 0
- YouTube
- 0
- Engagement
- 76
Contact The Near Memo
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about The Near Memo
Who hosts The Near Memo?
Mike Blumenthal and Greg Sterling host the show. Published by Greg Sterling, Mike Blumenthal & David Mihm.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does The Near Memo take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
33 of 282 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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