Your Digital Marketing Coach with Neal Schaffer

About Your Digital Marketing Coach with Neal Schaffer

As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digital marketing, social media marketing, content marketing, influencer marketing, search engine optimization (SEO), search engine marketing (SEM), blogging, podcasting, YouTube, video marketing, email marketing, marketing automation, artificial intelligence and Generative AI, as well as how to maximize digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.

Publisher

Neal Schaffer

Category

business · business · business

Language

en

Explicit

No

First episode

12 Jan 2013

Latest episode

20 Apr 2026

Latest episodes

104 of 450 episodes have a transcript.

1. 

   20 Apr 2026

   Stop Treating LinkedIn Like Social Media: Introducing the 4-Cylinder LinkedIn Business Engine

   LinkedIn in 2026 isn't social media — and if you're still treating it like Instagram's boring cousin, you're leaving the biggest opportunity in B2B marketing on the table. Four out of five LinkedIn members drive business decisions, but only about 5% of them post strategically. That's not a crowded room. That's a wide-open one. In this episode, I share the most engaging parts of the keynote I am delivering this week at the Digital Marketing Summit at Nova Southeastern University — including th...

2. 

   16 Apr 2026TRANSCRIPT

   10 Social Media Principles That Work for MrBeast's Beast Games, Lord of the Rings, and Your Business

   Host Neal Schaffer interviews social media expert Jon-Stephen Stansel about 10 principles that drive engagement for major brands and can elevate your business.

3. 

   11 Apr 2026TRANSCRIPT

   People Not Prompts: The Marketing System AI Can’t Replicate

   Two years ago, 60% of consumers said they were fine with AI-generated content. Today that number has dropped to 26%. Consumers are rejecting AI content faster than marketers can create it — and the brands that ignore this are paying a steep price. In this episode, I'm sharing the full breakdown of the keynote I delivered at DigiMarCon West in Hollywood — a presentation called People, Not Prompts. It's built around the SES framework from my book Digital Threads: Search, Email, and Social worki...

Inside a recent episode

10 Social Media Principles That Work for MrBeast's Beast Games, Lord of the Rings, and Your Business

Published 16 Apr 2026 · Transcript excerpt

[…] Yeah, so based on that, for the businesses that are listening, obviously it starts with goals, but how would you virtually guide them to understand what can and can't be done in social media when they think of all these fantastic goals they have for their social media program? Yeah, it kind of comes back to, sometimes you have to scale those big dreams down a little bit and say, okay, you're not gonna be the next person you know mr beast but here's what we can do for you right i love competitor analysis and being able to say hey give me a list of your five strongest competitors right and i will go in and give you a report of what they're doing what i think is working for them what i think is not working for them there's a lot of information that you can find out that is i love meta's ad library where you can go in and see like what paid ads they're running, if any, and showing that off to your client, I think is really incredibly useful. […]

Who has been a guest on Your Digital Marketing Coach with Neal Schaffer

Names identified in recent episode analyses. Showing up to five guests.

• Phil Treagus-Evans
• Matt Collette
• Aurora Winter
• Phil Pallen
• Katie Brinkley

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

4.9 / 5

66 ratings

Spotify

4.7 / 5

19 ratings

Podcast Authority Score: 56 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

75

Social presence

0

YouTube

0

Engagement

92

Contact Your Digital Marketing Coach with Neal Schaffer

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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