Are you ready to build a brilliant, profitable salon business without burning out? I’m Phil Jackson, your go-to salon friend, coach and Queen of Salons. Each week I dish out real-world strategies for hair, beauty, and aesthetics pros who want bigger profits, a stronger team, and a life with more freedom. No fluff, just clear advice (and a sprinkle of sass). Step up, get inspired, and Build Your Salon!

Build Your Salon with Phil Jackson
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Podcast Overview
Are you ready to build a brilliant, profitable salon business without burning out? I’m Phil Jackson, your go-to salon friend, coach and Queen of Salons. Each week I dish out real-world strategies for hair, beauty, and aesthetics pros who want bigger profits, a stronger team, and a life with more freedom. No fluff, just clear advice (and a sprinkle of sass). Step up, get inspired, and Build Your Salon!
Language
🇺🇲
Publishing Since
5/1/2016
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Recent Episodes

July 13, 2026
How to Set Commissions in Your Salon
<p>Are you constantly coaching your salon team to hit commission targets? If so, your commission scheme might be doing more harm than good, turning you into a full-time system manager instead of a business owner. This traditional approach often leads to unpredictable payroll, resentment over pricing decisions, and a constant recruitment merry-go-round.</p><p><br></p><p>In this episode, Phil Jackson challenges conventional thinking and reveals three critical shifts to your salon's wage structure that will boost team motivation, improve profitability, and give you back control.</p><p><br></p><p>WHAT YOU'LL DISCOVER:</p><p><br></p><p>DO YOU ACTUALLY NEED COMMISSION?</p><p>* Phil argues that a higher, flat rate pay offers significant advantages.</p><p>* **Predictable Planning:** Your wage bill is stable, allowing for easier cash flow management and yearly planning.</p><p>* **Pricing & Marketing Freedom:** You can make strategic decisions (e.g., packages, loyalty deals) without impacting team pay or creating resentment.</p><p>* **Recruitment Appeal:** A guaranteed wage looks far more attractive to potential recruits than a minimum wage plus commission, especially in a competitive market.</p><p><br></p><p>PAY AS MUCH AS PROFITABLY POSSIBLE</p><p>* Contrary to instinct, paying the most you can profitably afford is a smart business move.</p><p>* **Retain Talent:** Minimum wage team members won't stick around. Paying well reduces costly, draining recruitment cycles.</p><p>* **Easy Pay Rise Conversations:** When you're already paying top rates, future pay rise discussions become straightforward. You can explain that increases require changes in their performance or contribution to the business's profit goals.</p><p><br></p><p>IF YOU'RE COACHING COMMISSION, IT'S BROKEN</p><p>* Commission is designed to be self-driving and motivating. If you's constantly pushing your team to hit targets, the system isn't working.</p><p>* **You're Doing Commission's Job:** Bolting on incentives or holding meetings to push retail means the commission itself isn't motivating the team; *you* are.</p><p>* **Coach for Salon Needs:** Instead of individual commission targets, coach your team towards what the *salon* needs to be profitable and secure for everyone, working backwards from your overall profit goals.</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━</p><p>📊 RESOURCES:</p><p>Get Paid Properly: getpaidproperly.com</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━</p><p>💬 WORK WITH ME:</p><p>1:1 Coaching: https://buildyoursalon.com</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━</p><p>🎧 LISTEN:</p><p>YouTube: https://www.youtube.com/@BuildYourSalon</p><p>Spotify: https://go.philjackson.me/Spotify</p><p>Apple Podcasts: https://apple.co/3MZp6jP</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━</p><p>CHAPTERS:</p><p>0:00 - Introduction: The Problem with Commission</p><p>1:00 - Do You Actually Need to Pay Commission?</p><p>1:30 - How Flat Rate Pay Boosts Planning</p><p>2:05 - Unlock Pricing and Marketing Freedom</p><p>3:00 - Make Your Salon More Attractive to Recruits</p><p>4:15 - Pay Your Team as Much as Profitably Possible</p><p>5:00 - Master the Pay Rise Conversation</p><p>5:50 - If You're Coaching Commission, It's Broken</p><p>6:40 - Coach for What the Salon Needs</p><p>7:50 - Recap: Three Shifts for Salon Pay</p><p>8:20 - Explore Commission Models with Phil's Course</p><p><br></p><p>#SalonCommission #SalonWages #SalonProfitability #TeamMotivation #SalonBusiness</p><p><br></p><p>Questions? phil@buildyoursalon.com</p>

July 10, 2026
What to Do When Your Salon Goes Quiet in Summer
<p>Is your salon diary looking sparse this summer? Don't fall into the trap of desperate discounting or panicking about white space. A quiet season isn't a crisis, it's an opportunity for smart planning and growth.</p><p>In this episode, Phil Jackson shares five practical strategies to turn your salon's quiet periods into productive, profitable planning seasons.</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━</p><p>1. OPTIMISE YOUR TEAM'S ANNUAL LEAVE</p><p>* Encourage team holidays during quiet spells to protect cash flow and avoid paying for unproductive hours.</p><p>* Saves team energy for busy peaks like the back-to-school rush and Christmas, preventing burnout.</p><p>* Review contracts: You might be able to insist team members take some leave, especially if not booked by May.</p><p>* Frame summer breaks as a perk for good weather and family time, ensuring a re-charged team for busy months.</p><p><br></p><p>2. INVEST IN TEAM TRAINING</p><p>* Turn idle time into valuable skill-building. Your team's skill is your most valuable asset.</p><p>* Utilise quiet periods for training on new lines, techniques, and crucial soft skills (consultation, rebooking, retail sales).</p><p>* Look for free or low-cost supplier workshops. Academies often offer summer deals (e.g., 50% off, buy-one-get-one-free).</p><p>* Practice new skills on quiet columns so they are confident by the time the salon gets busy.</p><p><br></p><p>3. STRATEGICALLY PLAN YOUR MARKETING</p><p>* Avoid panic-driven, discount-soaked marketing, which holds your business back.</p><p>* Use the quiet time to map out your autumn and winter promotions and even Q1 for next year.</p><p>* Batch content, write emails, and schedule posts now, so your marketing works for you when you're busy.</p><p>* Planning by the quarter allows you to be assertive and steer your business through peak seasons.</p><p><br></p><p>4. ADJUST YOUR SALON OPENING HOURS</p><p>* An empty salon with lights on and a full team is expensive and unnecessary.</p><p>* Review last summer's data to identify historically difficult-to-fill days and times (e.g., Tuesday mornings).</p><p>* Rejig your roster and announce a "summer opening hours policy" – it's a sensible decision, not a sign of struggle.</p><p>* Consider continental practices like split shifts or opening earlier/later to avoid peak heat and save on air conditioning.</p><p><br></p><p>5. FOCUS ON HIGH-VALUE TREATMENT BUNDLES</p><p>* Resist discounting small, low-value services (e.g., a £15 brow shape) to fill empty slots.</p><p>* Put marketing effort behind bigger hits: high-value packages that fill half a day of a team member's time.</p><p>* Create summer-specific bundles: Pre-holiday colour & deep conditioning, getaway-ready mani-pedi-tan, or complete skin reset facials.</p><p>* These high-value appointments require fewer clients to fill significant gaps in your diary.</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 📊 RESOURCES:</p><p>Transform your salon's quiet periods into growth opportunities. For deeper insights and personalised guidance, explore Phil's 1:1 Coaching: https://buildyoursalon.com</p><p>Struggling with cash flow worries during a quiet spell? Get Phil's 10-minute Money Fix here: https://buildyoursalon.com/10minutemoneyfix/</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 💬 WORK WITH ME:</p><p>1:1 Coaching: https://buildyoursalon.com</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 🎧 LISTEN:</p><p>YouTube: https://www.youtube.com/@BuildYourSalon</p><p>Spotify: https://go.philjackson.me/Spotify</p><p>Apple Podcasts: https://apple.co/3MZp6jP</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ CHAPTERS:</p><p>0:00 - Introduction: The Summer Dip Opportunity</p><p>1:15 - Don't Panic: Embrace the Rhythm</p><p>2:20 - Strategy 1: Optimise Team Annual Leave</p><p>4:40 - Strategy 2: Invest in Team Training</p><p>6:45 - Strategy 3: Plan Future Marketing</p><p>8:35 - Strategy 4: Adjust Salon Opening Hours</p><p>11:10 - Strategy 5: Create High-Value Bundles</p><p>13:40 - Get Your Numbers Straight (10-minute Money Fix)</p><p><br></p><p>#SalonBusiness #SalonMarketing #SalonStrategy #SalonTraining #SalonOwner</p><p><br></p><p>Questions? phil@buildyoursalon.com</p>

July 6, 2026
How to Set Salon Targets That Actually Make a Profit
<p>Are your salon targets being hit, but there's still no money in the bank? Many salon owners focus on turnover, hoping profit will magically appear, only to be left disappointed. This common mistake can leave you working harder with little to show for it.</p><p><br></p><p>In this episode, Phil Jackson reveals how to flip the script and build your salon targets based on the profit you actually want, ensuring every number on your board works for your business.</p><p><br></p><p>MAIN CONTENT:</p><p><br></p><p>* THE PROFIT-FIRST TARGET SYSTEM</p><p> * **Start with Desired Profit:** Don't chase turnover. Decide how much profit you want your salon to make in the next three months, covering both owner reward and retained business reserves for investment and security.</p><p> * **Calculate Required Turnover:** Divide your desired profit by your net profit margin to determine the exact turnover needed. For example, £15,000 profit with a 15% margin requires £100,000 turnover (£15,000 / 0.15). Know your real margin; guessing will undermine your strategy.</p><p> * **Break Down Seasonally:** A quarterly target isn't simply divided by three. Identify busy, tough, and average months based on historical data. Adjust monthly targets accordingly (e.g., August £25k, September £45k) to reflect realistic performance expectations.</p><p> * **Assign Individual Contributions:** Allocate monthly targets to your team members, considering factors like holidays, hours worked, experience, and service types. Don't just split evenly; assign based on what the *salon* needs to hit its overall profit goal.</p><p><br></p><p>* STOP CHASING TURNOVER</p><p> * The common mistake is to chase turnover and *hope* profit turns up. Phil's system makes profit the *driver* of your strategy, not an afterthought. This ensures your targets are meaningful and contribute directly to your financial goals.</p><p><br></p><p>* PHIL'S TOP TIP</p><p> * Your job this week: Decide your profit for the next three months, divide by your margin to get turnover, break it down monthly, and assign specific targets to each team member (including yourself!).</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 📊 RESOURCES:</p><p>Get Paid Properly: getpaidproperly.com</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 💬 WORK WITH ME:</p><p>1:1 Coaching: https://buildyoursalon.com</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ 🎧 LISTEN:</p><p>YouTube: https://www.youtube.com/@BuildYourSalon</p><p>Spotify: https://go.philjackson.me/Spotify</p><p>Apple Podcasts: https://apple.co/3MZp6jP</p><p><br></p><p>━━━━━━━━━━━━━━━━━━━━ CHAPTERS:</p><p>0:00 - Why Your Salon Targets Aren't Making Profit</p><p>0:50 - The Biggest Mistake Salon Owners Make</p><p>1:30 - How to Decide Your Profit Goal First</p><p>2:10 - Calculate Required Turnover From Your Profit</p><p>3:00 - Why Your Profit Margin Matters So Much</p><p>3:40 - Break Down Targets by Season and Month</p><p>4:30 - Assign Team Targets Based on Real Need</p><p>5:40 - Your Action Plan for Profit-First Targets</p><p>6:10 - Unlock More Profit with the 10 Minute Money Fix</p><p><br></p><p>#salonprofit #salontargets #salongrowth #salonbusiness #philsalon</p><p><br></p><p>Questions? phil@buildyoursalon.com</p>
285 total episodes available
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