eCommerce MasterPlan
Hosted by Chloe and Chloe Thomas · Chloë Thomas
4.9from 100 ratings
- 650
- Episodes
- 144
- Transcribed
- 100
- Ratings
- Daily
- Cadence
- 2015
- First episode
- 51K
- YouTube views
About eCommerce MasterPlan
Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!
- Publisher
- Chloë Thomas
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 12 Jun 2015
- Latest episode
- 5 Oct 2026
Latest episodes
144 of 650 episodes have a transcript.
5 Oct 2026TRANSCRIPT
How DeviantArt Turned a 26-Year-Old Community Into a £23m Marketplace
28 Sept 2026TRANSCRIPT
Mick’s Garage: Scaling to 25,000 Orders a Month with Custom eCommerce Technology
21 Sept 2026TRANSCRIPT
Using Product Discovery to Create a Better Shopping Experience and Drive Growth with Next’s Jay O’Neill
Inside a recent episode
How DeviantArt Turned a 26-Year-Old Community Into a £23m Marketplace
Published 5 Oct 2026 · Transcript excerpt
[…] Definitely. So over the last few years, you've obviously been building up active buyers on the platform, not just the creators. How have you found them to behave? I mean, you've got a long background in e-commerce, physical product e-commerce. Have you found they behave in a similar way to a normal physical product store or are there nuances with the community element within that? I definitely think there are nuances. Initial discovery happens very organically through the network itself. So people who are coming to DeviantArt to browse art and discover creators and art that they enjoy are primarily focused on that first. […]
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See plansWho has been a guest on eCommerce MasterPlan
Names identified in recent episode analyses. Showing up to five guests.
- Liat Karpel Gurwicz
- Ciaran Crean
- Jay O’Neill
- Janis Thomas
- Mark Howell
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 51,385
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.9 / 5
- 65 ratings
- Spotify
- 4.9 / 5
- 35 ratings
Podcast Authority Score: 83 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 98
- Social presence
- 0
- YouTube
- 76
- Engagement
- 95
Contact eCommerce MasterPlan
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about eCommerce MasterPlan
Who hosts eCommerce MasterPlan?
Chloe and Chloe Thomas host the show. Published by Chloë Thomas.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does eCommerce MasterPlan take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
144 of 650 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of eCommerce MasterPlan?
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