Marketecture: Get Smart. Fast.
Hosted by Ari Paparo and Eric Franchi and Paul Knegten · Ari Paparo
4.8from 59 ratings
- 449
- Episodes
- 256
- Transcribed
- 59
- Ratings
- Daily
- Cadence
- 2022
- First episode
- 462K
- YouTube views
About Marketecture: Get Smart. Fast.
The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. On Mondays there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv Interested in sponsoring the show? Contact Marketecture Media. Marketecture® and AdTechGod® are registered trademarks of Marketecture Media, Inc. all rights reserved.
- Publisher
- Ari Paparo
- Category
- business · technology
- Language
- en
- Explicit
- No
- First episode
- 21 Apr 2022
- Latest episode
- 2 Oct 2026
Latest episodes
256 of 449 episodes have a transcript.
2 Oct 2026TRANSCRIPT
Episode 193: Adam Epstein on Muse & Agentic Commerce, Plus TTD Blocked on Safari and Amazon UnBoxed
1 Oct 2026TRANSCRIPT
How PMG Brought in New Customers for IQBAR Using Full-Funnel Advertising
25 Sept 2026TRANSCRIPT
Episode 192: The PE Guy and Cameo CEO Steven Galanis Close Out Marketecture Live Chicago
Inside a recent episode
Episode 193: Adam Epstein on Muse & Agentic Commerce, Plus TTD Blocked on Safari and Amazon UnBoxed
Published 2 Oct 2026 · Transcript excerpt
[…] And by it being in your own control, you decide what actions Muse can take. You decide what actions you can take. You can decide what it has permission to. And the gateway to all of this is going to ultimately be permissions. And this is getting back to the agenda commerce piece. The gateway to all of this is how comfortable are people going to be giving agents their credit card? How people are how comfortable are people going to be giving agents their bank account details, their insurance details? And this world of agents are really good at taking over life ops, as I would call it. Being able to transact on their behalf is ultimately the question as to whether people are going to create multi-billion dollar, trillion dollar categories on these personal AI agents. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Marketecture: Get Smart. Fast.
Names identified in recent episode analyses. Showing up to five guests.
- Adam Epstein
- Ryan Walker
- Steven Galanis
- Johnny Hilbrant
- Corey Ferengul
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 462,013
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.8 / 5
- 26 ratings
- Spotify
- 4.7 / 5
- 33 ratings
Podcast Authority Score: 84 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 98
- Social presence
- 0
- YouTube
- 93
- Engagement
- 82
Contact Marketecture: Get Smart. Fast.
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Marketecture: Get Smart. Fast.
Who hosts Marketecture: Get Smart. Fast.?
Ari Paparo and Eric Franchi and Paul Knegten host the show. Published by Ari Paparo.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Marketecture: Get Smart. Fast. take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
256 of 449 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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